On Foodable Weekly

Joe Sorge, Founder of AJ Bombers in Milwaukee and President of Hospitality Democracy, joins us on this episode of Turn & Burn. As one of the first independent operators to utilize social media – especially Twitter – as part of his business model, Sorge gives us insight on how to reap the benefits of using free social platforms to enhance guest relationships. As social platforms evolve, so must your approach.

Watch the full episode, brought to you by the Foodable WebTV Network, as Paul and Joe talk about how to connect the dots between your guests and your restaurant, and how to turn customers into your best marketing asset.

In the second installation of our 3-part series regarding social media and branding legalities, we welcome Kyle-Beth Hilfer, Attorney at Law, back on the show. In this episode of Turn & Burn, brought to you by the Foodable WebTV Network, we discuss user-generated content, which a lot of brands have integrated into their social media and marketing strategies. What is fair use in the social media context? When do you need permission to use consumers’ content and what does this mean for brands?

Watch the full episode to find out that, and more.

In this episode of Turn & Burn, brought to you by the Foodable WebTV Network, Paul talks with Noah Karesh, Co-Founder of Feastly, who admits, “I’m always looking to use creative dining concepts to build community around the world.” Feastly (eatfeastly.com) is an online platform, still in beta at the time of this filming, that connects passionate cooks to diners. Chefs don’t necessarily need a culinary degree to participate, though a slightly extensive vetting process is used to ensure authenticity.

Feastly is currently operating in New York, D.C., and San Francisco, and aims to create a variety of food experiences. Watch the full episode as we dive further into the foodie platform.

In this episode of Turn & Burn, brought to you by the Foodable WebTV Network, we stop into the Squarespace offices in New York. Paul Barron sits down with Founder & CEO Anthony Cassalena to discuss the past, present and future state of the CMS platform, and what the company stands for. What does Squarespace offer customers, including restaurant operators, that others don’t? What have been the brand’s two main drivers since conception? And how does Squarespace go about commerce and mobile payments?

Watch the full episode as we dig deeper into what matters most for a brand’s online presence.

When you think of brands in the social media and digital space, few would consider the legal implications. On the back-end, this is a vital step in the process. On this episode of Turn & Burn, brought to you by the Foodable WebTV Network, Paul talks to Kyle-Beth Hilfer of Collen IP in New York. Hilfer is an advertising law specialist who helps clients leverage social media platforms, among other relative subjects.

In this episode, she dives into five things brands must consider when launching their social media presence.

Welcome to another episode of Turn & Burn, brought to you by the Foodable WebTV Network. In this episode Paul Skypes with managing editor of Sprout Insights, author, independent social media consultant, Don Powers. Today's episode adressess the evolution of social platforms from long-form blogging to short-form, such as Twitter and Vine. Why are we seeing a sudden influx of these short-form blogging sites?

Will Vine proof to be a useful marketing tool? And what's the next big platform we'll see? Find out on this episode of Turn & Burn.

Who are the most mobile-connected brands? What are the top mobile platforms used for restaurant search? What are the top 10 mobile social actions by restaurant consumers? Mobile Social Consumers (#MoSoCo) are the Super Users in the restaurant industry that restaurant brands should be catering to, as they spend the most money dining out.

In this episode, brought to you by Foodable WebTV Network, Paul breaks down some of the highlights of our recent 2013 Mobile Social Consumer Trends Report.

Turn & Burn looks for new market innovations. This episode Paul speaks with Jen Grogono, the President and CEO of Ustudio. She explains how Ustudio helps video producers of all kinds better distrubute thier content to thier audience via such platforms as Roku an Itunes.

Paul and Jen discuss experiential videos and the future of telling a brand's story.

Geek Beat TV host Cali Lewis joins Paul on the NRA show floor to talk tech, gadgets and food! Cali discusses the latest trends in mobile technology, is Google winning the battle against IOS and will mobile payments replace the typical POS? Watch to find out more!

A movement toward the new era of HR technology, Paul camps out with Nate Dapore on the floor of the NRA Show to talk about PeopleMatter. Check out how this company is leading the way of forward thinking in HR Technology!