On Record PR

Gina Rubel goes on record with Deirdre Childress Hopkins, the Director of Communications at The Hope Center for College, Community and Justice at Temple University in Philadelphia.

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Deirdre is the former Director of Public Relations for Visit Philadelphia where she served as the communications representative for Latinx, African American, LGBTQ, and the Canadian tourism markets. 

Prior to that, she was the Strategic Communications Manager for the Pennsylvania Convention Center. Deirdre also is the first person of color to serve as president of the Philadelphia Public Relations Association in its 75-year history.

A former journalist, Deirdre worked at The Philadelphia Inquirer, The Washington Post, The Los Angeles Daily News, and United Press International. She also has served in many leadership roles for the National Association of Black Journalists.

Her community service includes the 2016 Philadelphia DNC’s Communications Working Group, 2015 Communications and Marketing Committee for the World Meeting of Families and Papal Visit in Philadelphia, and the social media team for the Pennsylvania Conference for Women.

Gina Rubel goes on record with Leslie Richards, the Chief Innovation Officer of Furia Rubel Communications, to discuss 2021 digital marketing priorities for professional service firms.

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The Chief Innovation Officer of Furia Rubel Communications, Leslie Richards, has been helping marketing and design teams excel for more than 25 years. Since 2005, she has served in agency leadership positions where she spearheaded the development of branding, digital asset creation, and online marketing strategies.

A content marketing strategist, Leslie embraces the power of good data and combines analysis with a solid understanding of our clients’ business goals. Through a combination of messaging that resonates and data that informs, she deploys smart SEO tactics that support the strategic goals of every marketing, public relations and content campaign. As the agency’s Chief Innovation Officer, Leslie is committed to building alignment among all project stakeholders, growing and mentoring strong teams, and creating momentum in the delivery of client goals.

As an early adopter of marketing automation programs, Leslie shares her fascination of artificial intelligence (AI) and its potential to transform the way companies go to market with members of the Furia Rubel team and its clients. She began her career in graphic design and educational publishing and embraced the technological transformation of both fields.

Bryon Koepke is the Vice President, General Counsel and Secretary of Suburban Propane, a nationwide distributor of energy products that serves approximately 1.1 million residential, commercial, industrial and agricultural customers through more than 668 locations in 41 states.

Prior to joining the company in 2019, Bryon spent several years as Senior Vice President, Chief Securities Counsel for Avis Budget Group, Inc., which is the American parent company of Avis Car Rental, Budget Car Rental, Budget Truck Rental, and Zipcar, consisting of its global brands.

Earlier Bryon held several legal positions within Caterpillar Inc., an international manufacturer of construction equipment, most recently as Corporate Counsel – Securities.

Bryon started his legal career as a senior attorney for the U.S. Securities and Exchange Commission.

Based in New Jersey, Bryon is a member of the Board of Directors and President-Elect of Association of Corporate Counsel (ACC) New Jersey.

Bryon graduated from Vanderbilt University where he received a football scholarship and earned his law degree.

In this episode…

Jennifer Simpson Carr goes on record with Bryon Koepke to discuss the impacts of 2020 events on legal departments, and how law firms can succeed in convergence programs.

David Brown is Diversity Advisor to the Office of the Dean of Temple University’s Klein College of Media and Communication. The first Diversity Advisor, David also serves as an Assistant Professor of Instruction, directs the Public Relations Field Experience and Internship Program, and serves as Faculty Advisor to Temple’s Black Public Relations Society chapter. He is the Diversity Liaison on PRSA’s Educator’s Academy Board, and a frequent columnist.

In this episode…

Host Gina Rubel goes on record with David Brown to discuss how the events of 2020 have impacted his work as a professor, as a pastor, and as a strategic marketing advisor to Temple’s Office of Institutional Diversity, Equity, Advocacy, and Leadership.

Elise Holtzman is the founder of The Lawyer’s Edge. She is a former practicing attorney, certified executive coach, currently works with law firms to grow thriving businesses by helping lawyers become better business developers and leaders. After graduating from Columbia Law School, she practiced in two large law firms in New York City. In addition to consulting, training, and coaching, Elise frequently speaks for legal organizations such as the NJ State Bar Association, ABA Women Rainmakers, and the Leadership Council on Legal Diversity. Elise also writes about business development for publications such as the New York Law Journal and Law360. She recently launched a new podcast, The Lawyer’s Edge, to bring practical growth and transformation messages to the legal community.

In this episode…

Join us as host Gina Rubel goes on record with Elise Holtzman to discuss the ways lawyers can benefit from business development coaching and what lawyers can be doing in the age of coronavirus to retain existing business and acquire new clients.

In this episode of On Record PR, Gina Rubel goes on record with Bernard Tynes, senior vice president and director of marketing and data analytics of Penn Community Bank.

Bernard Tynes knows the power of community banking to help businesses and families thrive. As senior vice president and Director of Marketing and Data Analytics, Bernard and his team are dedicated to advancing Penn Community Bank’s data-driven marketing strategy and brand throughout the region.

Within the last year, Bernard has led both a company-wide data strategy initiative and repositioned the bank’s mission-based brand. He shares his talents with state and national industry groups, including as chair of the Pennsylvania Banker’s Association Emerging Leaders committee, member of the Diversity, Inclusion and Equity Advisory Council and member of the American Bankers Association’s Emerging Leaders Council.

In this episode of On Record PR, guest host Sarah Larson goes on record with Robin Robinson, recorder of deeds in Bucks County, Pennsylvania to discuss the historic deed book restoration project.

Robin was first elected to the Recorder of Deeds in Bucks County in November 2017 and was sworn into office on January 2nd, 2018. Throughout her first year, Robin made significant positive changes to the office. One of her most notable achievements is the historic deed book restoration project, which is what we will be talking about today.

Overhaul of Advocacy is an allyship and antiracist database website co-created by Mary Hudson and Carlyn LaGrone. The advocacy and activism information helps people of color to know their legal rights and for all people to get active, get social and get creative on their quest to be an antiracist. This database is for anyone who wants more knowledge on who to listen to, how to advocate, and how to keep fighting for racial justice.

In this episode…

Join us as host Gina Rubel goes on record with Mary Hudson to discuss Carlyn LaGrone, the co-creators of Overhaul of Advocacy, for a frank, open and raw conversation around racism in America and how people can do better, be better and make change for racial justice.

In this episode of On Record PR, we go On Record with members of the Furia Rubel Communications team, including Gina Rubel, CEO, Sarah Larson, Executive Vice President, Jennifer Simpson Carr, Director of Business Development and Producer of On Record PR, Caitlan McCafferty, Public Relations Account Director, Devon Grosso, Public Relations Account Manager, and Jayla Johnson, 2020 Drexel Co-Op Student and Public Relations Intern. We discuss coronavirus, college campuses, and the need for strategic communications. This episode was recorded in September 2020, four to six weeks after college campuses in the United States either reopened or announced that they would remain virtual.

Bob Ambrogi is a lawyer and journalist who has been writing and speaking about legal technology and innovation for more than two decades. He writes the award-winning blog LawSites, is a columnist for Above the Law, hosts the podcast about legal innovation, LawNext, and hosts the weekly news podcast, Legaltech Week. In 2011, Bob was named to the inaugural Fastcase 50, honoring “the law’s smartest, most courageous innovators, techies, visionaries and leaders.” In 2017, he received the Yankee Quill award for journalism from the Academy of New England Journalists and was honored by the ABA Journal as a Legal Rebels Trailblazer.

In this episode…

Join us as host Gina Rubel goes on record with Bob Ambrogi to discuss innovation in the legal industry which Bob says are those things that will help move forward the delivery of legal services. Even small advances in technology can be innovative if they are helping law firms to do their work faster, more efficiently, differently, or better.