On The Horizons

On The Horizons

By Envision HorizonsBusinessMarketing
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On The Horizons episodes

  • January 11th, 2024: Amazon News: TikTok is First App to Surpass $10 Billion in User Spending, Navigating 2024 eCom Trends, Amazon Fashion AI

    Welcome to The Weekly Horizon. This week we’ve got updates on Seller Fees Increasing, Consumer Shopping trends in December, the Rise of the Amazon Sports Era Post, and plenty more! The Weekly Horizon is your go-to podcast for all things Amazon! In just 10 minutes or less, Envision Horizons brings you the latest Amazon news, seller tips and strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling.

    In this episode, we cover:

    (00:00): Intro

    (00:38): "The Rise of Last-Minute Holiday Shopping: Strategies to Capture the Late December Rush"

    (02:40): "The Annual Fee Update: What Sellers Need to Know about Amazon's Pricing Strategy"

    (04:12): "The Game-Changing Shift: Amazon's Entry into Live Sports Broadcasting and the Implications for Advertisers"

    (05:15): "Amazon's Prime Video: Revolutionizing Video Advertising and Partnering with IPG Mediabrands"

    (06:28): Outro

    5 min
  • January 4th, 2024: Amazon News: 2024 Ecom Predictions, Online Holiday Spending Jumps 5%, Amazon SB Ads with Vertical Video, and More

    Welcome to The Weekly Horizon. This week we’ve got tips on Amazon's subscribe and save program, a macro report of Shopify sellers, AI being used to fight counterfeits, and how Walmart and Target are using retail locations to battle Amazon. The Weekly Horizon is your go-to podcast for all things Amazon! In just 10 minutes or less, Envision Horizons brings you the latest Amazon news, seller tips and strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling.

    In this episode, we cover:

    (00:00): Intro

    (00:41): "Maximizing Amazon's Subscribe & Save Benefits: Tips & Tricks for Sellers"

    (01:32): "Triple Whale Ecommerce Trends and Benchmarks Report: Insights for E-commerce Owners Beyond Black Friday"

    (03:06): Combating Counterfeit: Amazon's AI-powered Solution and the Ongoing Battle

    (04:35): "Walmart and Target: Challenging Amazon for E-Commerce Supremacy"

    (06:17): Outro

    5 min
  • December 14th, 2023: Amazon News: Amazon Subscribe & Save Insights, Shopify Seller Trends, AI Against Counterfeits, Walmart & Target's Retail Strategy vs. Amazon

    Welcome to The Weekly Horizon. This week we’ve got tips on Amazon's subscribe and save program, a macro report of Shopify sellers, AI being used to fight counterfeits, and how Walmart and Target are using retail locations to battle Amazon. The Weekly Horizon is your go-to podcast for all things Amazon! In just 10 minutes or less, Envision Horizons brings you the latest Amazon news, seller tips and strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling.

    In this episode, we cover:

    (00:00): Intro

    (00:41): "Maximizing Amazon's Subscribe & Save Benefits: Tips & Tricks for Sellers"

    (01:32): "Triple Whale Ecommerce Trends and Benchmarks Report: Insights for E-commerce Owners Beyond Black Friday"

    (03:06): Combating Counterfeit: Amazon's AI-powered Solution and the Ongoing Battle

    (04:35): "Walmart and Target: Challenging Amazon for E-Commerce Supremacy"

    (06:17): Outro

    7 min
  • December 7th, 2023: Amazon News: Seller Fees Increasing, Consumer Shopping in December, and the Rise of the Amazon Sports Era

    Welcome to The Weekly Horizon. This week we’ve got updates on Seller Fees Increasing, Consumer Shopping trends in December, the Rise of the Amazon Sports Era Post, and plenty more! The Weekly Horizon is your go-to podcast for all things Amazon! In just 10 minutes or less, Envision Horizons brings you the latest Amazon news, seller tips and strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling.

    In this episode, we cover:

    (00:00): Intro

    (00:38): "The Rise of Last-Minute Holiday Shopping: Strategies to Capture the Late December Rush"

    (02:40): "The Annual Fee Update: What Sellers Need to Know about Amazon's Pricing Strategy"

    (04:12): "The Game-Changing Shift: Amazon's Entry into Live Sports Broadcasting and the Implications for Advertisers"

    (05:15): "Amazon's Prime Video: Revolutionizing Video Advertising and Partnering with IPG Mediabrands"

    (06:28): Outro

    7 min
  • November 23rd, 2023: Amazon News: Post Videos, Black Friday & Cyber Monday Tips, Competitors Vying for Holiday Sales & More

    Happy Thanksgiving and welcome to "The Weekly Horizon," your go-to podcast for all things Amazon! In just 10 minutes or less, Envision Horizons brings you the latest Amazon news, seller tips and strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling. This week we’ve got updates on Amazon Posts, a hot take on the buzzing Amazon and Meta ad partnership, some tips for black friday, Temu and more!

    In this episode, we cover:

    (00:00): Intro

    (00:40): Navigating Brand Tailored Promotions on Amazon: Tips and Precautions

    (01:10): "Amazon's New Video Feature in Posts: Boosting Brand Engagement and Awareness"

    (02:51): Dissecting the Meta-Amazon Collaboration: Opportunities and Concerns

    (04:37): "Temu: Challenging Amazon in the E-Commerce Arena - Balancing Growth, Price, and Sustainability"

    (06:35): Outro

    8 min
  • November 2nd, 2023: Amazon News: Omnicom acquisition, Amazon's Q3 earnings, Thursday Night Football Ads, Reorder Coupons and More!

    Welcome to The Weekly Horizon your go-to podcast for all things Amazon! In under 10 minutes, Envision Horizons brings you the latest Amazon news and e-Commerce strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling. In today's news we will cover a major Omnicom acquisition, Amazon's Q3 earnings, Thursday Night Football Ads, Reorder Coupons and More!

    In this episode, we cover:

    (00:00): Intro

    (00:36): Tactical Tips: Gen Z Targeting on Amazon and Reorder Coupons in Seller Central

    (01:15): Omnicom Bolsters Digital Commerce and Retail Media with Acquisition of Flywheel Digital

    (02:51): Amazon's Q3 Advertising Revenue Soars: Expanding Opportunities in the Global Digital Advertising Landscape

    (04:03): Amazon's Diversification and Growth: Q3 Results and Future Strategies

    (05:35): "Amazon's New Ad Products: Boosting Revenue and ROI in Thursday Night Football Broadcasts"

    (06:39): Outro

    8 min
  • October 26th, 2023: Amazon News: 5 Unboxed Advertising Announcements, an Advertising Case Study with 51% DSP revenue growth in a month, TikTok Shop for Beauty Brands, Warehouse Robots, Drones and more!

    Welcome to The Weekly Horizon your go-to podcast for all things Amazon! In under 10 minutes, Envision Horizons brings you the latest Amazon news and strategies! Subscribe and join over 10,000 other readers and listeners and stay updated on the ever-evolving world of Amazon and E-commerce selling. In today's news we will cover 5 major updates at Amazon Unboxed, an Advertising Case Study with 51% DSP revenue growth in a month, TikTok Shop for Beauty Brands, Warehouse Robots, Drones and more!

    In this episode, we cover:

    (00:00): Intro

    (00:39): "Recapping the Exciting Announcements from Amazon Unboxed 2023"

    (02:31): "Strategic Advertising: How Envision Horizons Helped BUXOM Cosmetics Achieve a 51% Growth in DSP Ad Sales"

    (03:58): Navigating the Social Commerce Revolution: Capitalizing on the Power of TikTok Shop

    (06:02): "Amazon's Innovations in Warehouse Operations: Robotics, Drones, and Enhanced Safety"

    (08:02): Outro

    Case study with Buxom Cosmetics & Envision Horizons - https://advertising.amazon.com/library/case-studies/buxom-cosmetics

    9 min

About On The Horizons

From the publisher's feed

On The Horizons, hosted by Laura Meyer of Envision Horizons, delivers exclusive conversations with e-commerce innovators, marketplace experts, and digital brand leaders. Discover marketplace growth…