Jami Guthrie is the Vice President of Consumer Insights at McDonald's. Jami has 20+ years of Insights, Analytics, and Strategy experience that also includes Millword Brown, Quaker, PepsiCo, Wrigley, Mars, and SC Johnson. He is an active member of several academic, industry, and not-for-profit boards.  

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Melanie serves as the Chief Executive Officer at the Insights Association. Melanie has spent more than 25 years designing, executing, and interpreting research for agencies and corporations, and is an industry voice in market research for quality, trends and the next generation of data collection. 

As the leading voice, resource and network of the marketing research and data analytics community, the Insights Association helps its members create competitive advantage by investing in quality standards, legal and business advocacy, education, certification and direct support that enables our members to thrive in an evolving industry and drive business impact.

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Our first guest is Steve Schlesinger, CEO of Schlesinger Group. 

Steve has been in the marketing research industry for over 30 years, starting his career as a project manager and then working his way up to lead Schlesinger Group for the past 20 years. As a leader within his company, Steve has created the strategy and vision for Schlesinger Group as the world’s leading data collection company.

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Transcripts are powered by FFTranscription -  Delivering fast, accurate marketing research transcripts in 48 hours or less.

Executives and thought leaders, sharing insights, strategies, and their personal experiences in the business world.

Hosted by Merrill Dubrow