JJ Castillo had been a filmmaker for most of his life. And he planned to continue doing it for the rest of his life. But that was before the DK2 (Developer Kit #2).

Interested in VR, JJ had been playing around with 360 photos and videos. But he’d only been watching these videos on his computer. Then one day a friend let him watch the videos on his headset. That’s when everything changed. JJ realized that VR was all he wanted to do. Forever. 

Today, JJ is Founder and CEO of Viewer Ready, an Austin based company that creates content using VR and AR technology. Their clients have included Anheuser-Busch, The NBA, Dell, and Tiff's Treats. He came on the show to talk about his story, his plans for the future, and what he learned from filmmaking about incorporating storytelling into VR experiences