Optimal StartUp Daily

Kate Erickson of Entrepreneur On Fire shares why your website's homepage needs a makeover and what to showcase. Episode 196: 5 Reasons Why Your Website's Homepage Needs a Makeover by Kate Erickson of Entrepreneur on Fire (Online Business). Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire. Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow. The original post is located here:   & in ! and  This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll:

Erin Blaskie shares what she learned after reading over 4,000 Twitter bios. This is Part 2 of 2. Episode 195: Five Things I Learned About Twitter Bios by Reading Over 4,000 User Profiles - Part 2 by Erin Blaskie (Social Media Sharing). Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here:   & in ! and

Erin Blaskie shares what she learned after reading over 4,000 Twitter bios. This is Part 1 of 2. Episode 194: Five Things I Learned About Twitter Bios by Reading Over 4,000 User Profiles - Part 1 by Erin Blaskie (Social Networking). Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here:   & in ! and  This episode is proudly sponsored by AltMBA! They're now accepting applications for upcoming sessions:

Nir Eyal shares the importance of variable rewards in products & services. Episode 193: Variable Rewards: Want to Hook Users? Drive Them Crazy by Nir Eyal (Product Design & Marketing). Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here:   & in ! and  This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll:

Carrie Smith with PT Money shares how to make six figures a year as a freelancer. Episode 192: How to Make Six Figures a Year as a Freelancer by Carrie Smith with PT Money (How to Make More Money with Freelancing). PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds. The original post is located here:   & in ! and

Leo Babauta of Zen Habits shares his methods for keeping his inbox clear at all times. Episode 191: Email Sanity: How to Clear Your Inbox When You're Drowning by Leo Babauta of Zen Habits (How to Get to Inbox Zero). Leo Babauta created Zen Habits, which is about finding simplicity and mindfulness in the daily chaos of our lives. It’s about clearing the clutter so we can focus on what’s important, create something amazing, find happiness. The original post is located here:   & in ! and  This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll:

Neil Patel shares why most bloggers fail. This is Part 2 of 2. Episode 190: Why Do Most Bloggers Fail? A Review of Flawed Blogging Practices That Knock Most People Out - Part 2 by Neil Patel (Learn). Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. The original post is located here:   & in ! and  This episode is proudly sponsored by AltMBA! They're now accepting applications for upcoming sessions:

Neil Patel shares why most bloggers fail. This is Part 1 of 2. Episode 189: Why Do Most Bloggers Fail? A Review of Flawed Blogging Practices that Knock Most People Out - Part 1 by Neil Patel (Blogs). Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. The original post is located here:  and  This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL:

Steve Chou of My Wife Quit Her Job shares factors that make a small business more likely to succeed. Episode 188: What Makes a Small Business More Likely to Succeed by Steve Chou of My Wife Quit Her Job (Efficiency & Productivity). Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at MyWifeQuitHerJob.com The original post is located here:  and  This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL:

Steve Pavlina shares how to pick your projects wisely. Episode 187: Selecting Projects Wisely by Steve Pavlina (Passive Income & Business Ideas). Steve Pavlina is widely recognized as one of the most successful personal development bloggers on the Internet, with his work attracting more than 100 million visits to his website, StevePavlina.com. He has written more than 1300 articles and recorded many audio programs on a broad range of self-help topics, including productivity, relationships, and spirituality. Steve has been quoted as an expert by the New York Times, USA Today, U.S. News & World Report, the Los Angeles Daily News, Self Magazine, The Guardian, and countless other publications. He's also a frequent guest on popular podcasts and radio shows. The original post is located here:   & in ! and  This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll: