Optimal StartUp Daily

Guest author Alex Genadinik shares how to go about creating a business plan for your side hustle. Episode 186: Side Hustle Business Planning by Alex Genadinik & Side Hustle Nation (Do You Need to Write a Business Plan for Your Biz). Nick Loper of Side Hustle Nation is an entrepreneur involved in a variety of projects. He started the website because he believes in the hustle. After all, what’s riskier: starting a business, or relying on your job as your only source of income? He used to work full-time for a giant corporation, but built his business during the night and weekends... and you can do it too. The original post is located here:  and  This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL:

Ramit Sethi shares how and why to grab coffee with experts in your field of interest (Part 2 of 2). Episode 185: You Are Who You Grab Coffee With - 3 Steps to Get Expert Advice on Any Topic - Part 2 by Ramit Sethi (Learning Your Craft). Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more. Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich. He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000. The original post is located here:  and  This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL:

Ramit Sethi shares how and why to grab coffee with experts in your field of interest (Part 1 of 2). Episode 184: You Are Who You Grab Coffee With - 3 Steps to Get Expert Advice on Any Topic - Part 1 by Ramit Sethi (Booking Influencers). Instead of saying “no” to spending on everything, Ramit wants to use money to say YES. He knew there was a better way to live a rich life—if we could use psychology to focus on what actually works. Not just for personal finance, but all aspects of life: money, careers, relationships, business, fitness and more. Since then, he's been testing and sharing his findings with the world via I Will Teach You To Be Rich. He's also written a New York Times bestselling book, been profiled in a 6-page Fortune article and pictured next to Warren Buffett Forbes Magazine, and have been featured by a long list of media, including the Wall Street Journal, ABC News, NPR, Fox Business, PBS, CNBC and more. He also has tons of documented success stories—more than 20,000. The original post is located here:   & in ! and  This episode is proudly sponsored by AltMBA! They're now accepting applications for upcoming sessions:

Erin Blaskie shares how she handles digital overwhelm and keeps track of everything. Episode 183: Ditch Digital Overwhelm & Never Forget Anything Ever Again by Erin Blaskie (Social Media Marketing). Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin’s primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here:  and  This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL:

Kate Erickson of Entrepreneur On Fire shares how to reach out to podcasters and bloggers to share your story. Episode 182: How to Reach Out to Podcasters and Bloggers to Share Your Story by Kate Erickson of EOFire (Pro Business Networking). Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire. Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow. The original post is located here:  and  This episode is proudly sponsored by DesignCrowd! Get $100 off your first design project with the coupon code OPTIMAL:

Mary Baker with PT Money shares 15 tips for saving money on your business expenses without working harder. Episode 181: 15 Tips for Saving Money on Your Business Expenses Without Working Harder by Mary Baker with PT Money (Launching). PTMoney.com is about helping you make extra money, save more money, and spend your money wisely--all in an effort to help you fix your finances so you can build the life you want. It was started by Philip Taylor, a CPA, entrepreneur, and blogger who started the site in 2007. He also created FinCon, the popular conference for financial nerds. The original post is located here:   & in ! and  This episode is proudly sponsored by Gusto! Get started with 3 months free after you run your first payroll:

Nir Eyal shares how 2 companies hooked customers on products they rarely use (Part 2 of 2). Episode 180: How Two Companies Hooked Customers on Products They Rarely Use - Part 2 by Nir Eyal (Product Design & Marketing). Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here:   & in ! and  This episode is brought to you by SendPro from Pitney Bowes. SendPro has three times the features of Stamps.com at one-third the price… Visit  to learn more and try it FREE for 90 days.

Nir Eyal shares how 2 companies hooked customers on products they rarely use (Part 1 of 2). Episode 179: How Two Companies Hooked Customers on Products They Rarely Use - Part 1 by Nir Eyal (Social Media Marketing). Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir’s writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here:   & in ! and  This episode is brought to you by SendPro from Pitney Bowes. SendPro has three times the features of Stamps.com at one-third the price… Visit  to learn more and try it FREE for 90 days.

Neil Patel shares exactly how to get more YouTube views. This is Part 3 of 3. Episode 178: How to Get More YouTube Views - Part 3 by Neil Patel (Social Media Marketing). Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. The original post is located here:   & in ! and  This episode is proudly sponsored by AltMBA! They're now accepting applications for upcoming sessions:

Neil Patel shares exactly how to get more YouTube views. This is Part 2 of 3. Episode 177: How to Get More YouTube Views - Part 2 by Neil Patel (Product Design & Marketing). Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives. The original post is located here:   & in ! and  This episode is brought to you by SendPro from Pitney Bowes. SendPro has three times the features of Stamps.com at one-third the price… Visit  to learn more and try it FREE for 90 days.