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<img width="1600" height="900" data-tf-not-load src="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png" class="attachment-full size-full wp-post-image" alt="" decoding="async" srcset="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png 1600w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-300x169.png 300w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576.png 1024w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-150x84.png 150w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-768x432.png 768w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1536x864.png 1536w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-888x500.png 888w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-444x250.png 444w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-320x180.png 320w" sizes="(max-width: 1600px) 100vw, 1600px" />

Shahin and Doug discuss the value add of retail stores versus direct-to-consumer options, whether or not personalization works, and the potential traps of using data in marketing. They also examine the use of television advertising by startups, and whether hesitancy to use TV ads is about money or a larger push away from the “old” way of doing things.

The post Mktg_Podcast-9: D2C Retail, Personalization Data, Startups and TV Advertising appeared first on OrionX.net.

Recent winner of the Purple Ribbon Medal, one of Japan’s highest honors, Prof. Satoshi Matsuoka, director of the RIKEN Center for Computational Science (R-CCS) and professor of computer science at Tokyo Institute of Technology, joins us in a super fun conversation that covers a wide range of topics (time stamps inside parenthesis).

At RIKEN, Prof. Matsuoka oversaw the development and launch of the Fugaku supercomputer, currently holding the number 1 spot on the TOP500 list. As the list is about to get updated, next week, there is an expectation that the Frontier supercomputer at ORNL (which we covered in a previous episode) will claim the number 1 spot but Fugaku will likely retain its lead in some benchmarks. Previously, he was lead developer of another well-know supercomputer, TSUBAMI, the most powerful supercomputer in Japan at the time.

Here are the topics and the time-stamp in the podcast when they are discussed:

Enjoy!

The post @HPCpodcast-25: Satoshi Matsuoka, TOP500, Fugaku Supercomputer, Nintendo appeared first on OrionX.net.

Major news since our last (double edition) episode included what’s billed as the fastest AI supercomputer by Google, price hikes on chips by TSMC and Samsung, visualization of a black hole in our own galaxy, and IBM’s ambitious and well-executed quantum computing roadmap. We discuss how an AI supercomputer is different, an unexpected impact of chip shortages and price hikes, what it takes to visualize a black hole, and what IBM’s strategy looks to us from a distance.

The post @HPCpodcast-24: Fastest AI Supercomputer, Chips Prices, IBM Quantum appeared first on OrionX.net.

<img width="1600" height="900" data-tf-not-load src="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png" class="attachment-full size-full wp-post-image" alt="" decoding="async" srcset="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png 1600w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-300x169.png 300w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576.png 1024w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-150x84.png 150w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-768x432.png 768w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1536x864.png 1536w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-888x500.png 888w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-444x250.png 444w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-320x180.png 320w" sizes="(max-width: 1600px) 100vw, 1600px" />

Shahin and Doug talk about the impact of pandemic on financial results, changes in customer buying behavior as a result of work-from-home (WFH) and depending on demographics, and segue into the differences between B2B and B2C marketing.

The post Mktg_Podcast-8: Pandemic, WFH, and B2B vs. B2C Marketing appeared first on OrionX.net.

We been fortunate to host some of the most distinguished scientists and technologists in the world who have shaped supercomputing as they have advanced human knowledge. Today we welcome Jack Dongarra who was recently honored by the ACM Turing Award for “Pioneering Concepts and Methods Which Resulted in World-Changing Computations”.

Jack Dongarra is a leader in supercomputing technologies, parallel programming tools and technologies, and linear algebra and numerical algorithms. He holds appointments at the University of Tennessee, Oak Ridge National Laboratory, and the University of Manchester, and is the recipient of several awards and honors.

In a wide ranging discussion, we cover the Turing Award, TOP500, the state of HPC benchmarks, China’s Exascale systems, and future directions in algorithms. We also talk about future of supercomputing and AI systems, reminisce about a period where a proliferation of system architectures provides a fertile ground for experimentation, and discuss whether we are entering a similar era now. This is another episode you’d want to listen to more than once!

The post @HPCpodcast-23: ACM Turing Award Winner Jack Dongarra appeared first on OrionX.net.

<img width="1600" height="900" data-tf-not-load src="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png" class="attachment-full size-full wp-post-image" alt="" decoding="async" srcset="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png 1600w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-300x169.png 300w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576.png 1024w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-150x84.png 150w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-768x432.png 768w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1536x864.png 1536w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-888x500.png 888w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-444x250.png 444w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-320x180.png 320w" sizes="(max-width: 1600px) 100vw, 1600px" />

Episode 7 of the Marketing Podcast covers topics ranging from the usefulness of gadgets and “mean time to garage sale”, to advertising, marketing mix, and conversion factors in a funnel, and depth of knowledge.

The post Mktg_Podcast-7: Gadgets, Advertising, Funnel, Insight appeared first on OrionX.net.

New research paper puts China’s Exascale systems back in the news. And impending acquisition of Twitter leads to a discussion about the positive impact and policy challenges of our tech society.

The post @HPCpodcast-22: China Exascale, Twitter in play, Tech Society appeared first on OrionX.net.

Another must-listen episode, covering HPC storage with Gary Grider, leader of the high performance computing division of Los Alamos National Laboratory (LANL) and a leading light of advanced storage solutions for four decades. Gary has led, driven, helped fund, instigated, influenced, or otherwise significantly touched nearly every storage technology out there, from Lustre to Burst Buffers to Ceph (software-defined object storage) to Computational Storage to the Grand Unified File Index GUFI and on and on. Among the topics discussed: how storage is changing with AI, and what is next in HPC storage.

Top of the news includes quantum computing metrics and Quantiniuum passing Quantum Volume  of 4096, investigating war crimes with computational methods and open source intelligence, funding opportunity for Mathematical Multifaceted Integrated Capability Centers, and TSMC’s quarterly revenues.

The post @HPCpodcast-21: HPC Storage with Gary Grider of LANL appeared first on OrionX.net.

A new segment, Top of The News, covers top HPC stories, this time Federal funding for PsiQuantum and Global Foundries, AMD’s proposed acquisition of Pensando, and Fujitsu’s cloud offerings. The main topic is storage, which we will cover in multiple episodes going forward, including a very special guest next week. This week we discuss Computational Storage, Erasure Coding, Storage-Class Memory, and Data-Centric AI.

The post @HPCpodcast-20: New Segment Top-of-the-News, Storage appeared first on OrionX.net.

<img width="1600" height="900" data-tf-not-load src="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png" class="attachment-full size-full wp-post-image" alt="" decoding="async" srcset="https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i.png 1600w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-300x169.png 300w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576.png 1024w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-150x84.png 150w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-768x432.png 768w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1536x864.png 1536w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-888x500.png 888w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-444x250.png 444w, https://orionx.net/wp-content/uploads/2022/02/Mktg_podcast_blog-image_photos-b-1600i-1024x576-320x180.png 320w" sizes="(max-width: 1600px) 100vw, 1600px" />

Join in another lively episode as we discuss why April Fools’ Day is more challenging nowadays, how the potato earned its own viral moment, Jobs to Be Done (JTBD) and other marketing recipes, and the importance of leaving room for happy accidents when pursuing innovation.

The post Mktg_Podcast-6: April Fools Day, Signals and Psychology, JTBD appeared first on OrionX.net.