Let’s talk with Christine Taylor, attorney and partner at The Towne Law Firm, P.C., who focuses on Outdoor Hospitality Law. In today’s episode, we’ll talk about legal challenges facing campground owners and how you can prepare as we enter the camping season. We discuss topics like long-term tenant relationships, employment issues, limiting liabilities on new amenities, and ADA website issues.

Learn more about The Towne Law Firm, P.C. here: https://townelaw.com/

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠⁠https://podcast.outdooralliances.com/⁠⁠

Let's talk about the most important metric you need to pay attention to this season to positively impact your marketing campaigns and have a successful camping season. (Hint: it's not as obvious as you might think)

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠⁠https://podcast.outdooralliances.com/⁠⁠

Staying protected from potential lawsuits is important. While you’re running your park, we will work to ensure your site is protected and accessible while following the best practice guidance and training on website compliance. Let's talk about ADA website compliance, what you need to know, and how to take the first steps to get protected.

Get our website accessibility statement template here: https://rvparkmarketing.com/website-accessibility-statement-template-for-campgrounds/

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠⁠https://podcast.outdooralliances.com/⁠⁠

Let's talk about three of my favorite free (or cheap) SEO tools that you can use to do keyword research, improve your page speed, and monitor your traffic and site growth.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠⁠https://podcast.outdooralliances.com/⁠⁠

Here's a short episode covering one of the Top Traffic Channels for campgrounds and RV parks. This is a quick preview of a presentation we gave covering these topics. Today we're going to talk about using short-form videos and creative marketing to build your community and drive qualified traffic.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠⁠https://podcast.outdooralliances.com/⁠⁠

Here's a short episode covering one of the Top Traffic Channels for campgrounds and RV parks. This is a quick preview of a presentation we gave covering these topics. Today we're going to talk about online advertising on Google Search to build a good intent-based marketing campaign.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠https://podcast.outdooralliances.com/⁠

Here's a short episode covering one of the Top Traffic Channels for campgrounds and RV parks. This is a quick preview of a presentation we gave covering these topics. Today we're going to talk about using search engine optimization (SEO) and search traffic to drive more reservations.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at https://podcast.outdooralliances.com/

Visual imagery plays an important role in the brand experience - the visuals can immediately appeal to your market or turn it off - so align your imagery to your brand strategy. Let's talk about how to define your personality, brand experience, and timeline for creative projects.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at https://podcast.outdooralliances.com/

Let's talk about social media engagement and how to track the right metrics to build your community on social media platforms.

At its core, social media engagement is an umbrella term for actions that reflect and measure how much your audience interacts with your content. Social media engagement can include likes, comments and shares, but varies by platform.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at https://podcast.outdooralliances.com/

​​​​​​​As avid campers and marketing experts, we understand the importance of online reputation in the camping industry. It can be a daunting task to build and manage a campground's online reputation, but it is worth the effort to get more bookings. In this episode, we will discuss how to use online reputation to boost your campground's bookings.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at https://podcast.outdooralliances.com/