Overdrive

Overdrive: Hyundai Kona N-line: Edited version of comments on Superbowl car ads


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G’Day and welcome to Overdrive a program that samples as much as it can of the pleasure of cars and transport
I’m David Brown
Road test
Hyundai Kona N-Line – performance in a small SUV
Interview
To get a 30 second spot during the Superbowl telecast cost the equivalent of AUD $10 million. Brian Smith and I run a critical eye over those car ads that tried their hand in this outrageously expensive opportunity
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Originally broadcast 17 February 2024
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