Overexposed - The Business of Real Estate Media

Stefan Young. When Stefan Young first encountered real estate photography, he couldn’t think of anything worse. How boring are houses? They don’t move and they certainly don’t ‘drop the bass on the dance floor.’ Today, Stefan is part-owner of one of the most successful real estate marketing businesses in Australia. He loves what he does and couldn’t imagine doing anything else. This is how he got there.

Guy Le Page returns to talk about the importance of Product, the first of the "pillars" of BWRM.

Our focus is on quality. Our extensive suite of visual marketing services, including contemporary photography, videography, floor plans and virtual imagery, ensures we can deliver quality content and consistency of product that meets the demands of each individual client. We’re passionate about what we do and make it our business to be the best.

Ben & Sarah Proctor. “Go into business with your partner, said no one ever” is what Sarah tells us in this episode. But that’s exactly what she and her husband, Ben have done.  We say we’re in the business of relationships, and no one does relationships better than these two. From growing not one, but two businesses as a husband and wife team, to the relationships they have built with their clients that have allowed them to run a business successfully from another state, today’s guests have mastered the art of work-life balance.

Episode 9: Richard Mendelsohn - Spy Games

Our guest today has a very particular set of skills, skills he has acquired over a very long career. No, it isn’t Liam Neeson. With a background in military, government, corporate and SMEs, Richard Mendehlson knows his business. He is someone who has been instrumental in helping our members define where they want to go, and how to get there. Today we’ll talk to him about his fascinating life, and what he sees as the secret to being a successful organisation.

Lucas Nieuwenhuys. When Lucas left a career as a graphic designer, his goal was simple - Own his own business doing something creative and technical. The dream was to do what he loved, and have it cover his living expenses. Today, he is running one of the biggest businesses in bwrm, averaging on around 200 shoots a month. We’ll chat to him about how he did it, and how he maintains his high standards of quality and creativity at that volume

Bob McCarthy. Often the idea of selling - of being a salesperson - is something that makes creatives cringe . While we may have confidence in our skills, telling people about them and asking them to pay us for them seems impossible, and often at odds with who we are. Our guest today is Bob McCarthy, Managing director of Integrity Professional Development. Join us as we talk about why selling can be so hard for creatives, and break down the stigma about being a salesperson.

Meet Nick Tonzing. Nick is a numbers guy, who doesn’t do anything without carefully considering every option and potential outcome first. So when Nick made the decision to leave his stable, well paying job in banking and set up a real estate photography business, it was a pretty big deal. With a wife, 3 kids, and another on the way, he had to make it work. Tune in to this episode to find out why he took such a risk, how he mitigated that risk, and whether ot not it was worth it.

When Mel left a successful career as a real estate agent she didn’t know what to expect. What she did know is that she wanted to spend her days doing something she loved, and she also wanted to earn a decent living. This is the story of how she started a business in the worst of times, and how she’s never been busier (and more importantly, happier).

The story behind BWRM, where it came from and who it’s really for.

In today’s episode we’ll hear Guy’s story: How he packed up a promising trade as an electrician, his experience in a photography franchise, and what ultimately led to the creation of BWRM.

Jacqui arrived in Australia a backpacker with little to her name other than the desire to work in a creative industry. Today she’s shooting properties worth tens of millions. In this episode we’ll hear her story.