We got ourselves a long and deep episode dear PADC people! And the guest is no less than the quirky big dog himself, Richard Berney. We talked about years and decades at the famous 303 MullenLowe, family history, creative brains, old campaigns, and his new agency Berlin. I guess that's a bit of a scoop?

Thanks to Panda Candy for jingle and Digital Loop for studio.

Thanks to our sponsors Val Morgan, Peach, SCA, Advance Print, Crystal Head Vodka, and Idle Hands.

PADC Skulls tickets are on sale soon!

The president of PADC, Josh makes his hosting debut, and the queen of Perth advertising, Liz Hammond, came and chatted with us and revealed ALL the advertising secrets. She won Award School a long time ago, she head-lectured Award School a short time ago and she is the Creative Director at Rare and has previously been working at Grey, braincells, The Brand Agency and Gatecrasher.

We talked about why women are more creative (or not?), awards, creativity, and why small rooms in agencies matter. Listen to it and get to know Liz Hammond!

Joel Pember is the owner of Juicebox which just won Campaign Brief 'Digital Agency of the Year'. We talked about everything digital, Juicebox school, AI, and what he wants to do before he dies.

Follow Juicebox. Follow Joel!

Executive Creative Director Steve Back left Perth a long time ago as a little boy to try out a successful advertising career in different parts of the world. He did good and became Executive Creative Director at many big ad agencies.

Now he's back in Perth and we sat down to chat about his long career, advertising adventures, and also about his involvement as the main judge for the PADC Skulls.

Steve is funny on Instagram. Follow Steve here.