Check out the second episode of the Paid Perceptions Podcast now! In this episode Sam Cohen & David Dasilma discuss paid media news and trends for the week of 7/16/26.

Content Sources:
Google AI Mode Ads Reach 30% of Queries: https://searchengineland.com/google-ai-mode-ads-reach-queries-study-482475
Google Tests PMAX Search Partners & Display Network Exclusions: https://searchengineland.com/google-tests-performance-max-network-controls-with-new-partners-alpha-setting-482469
ChatGPT Ads Could Miss $100 Billion 2030 Revenue Target: https://searchengineland.com/openai-chatgpt-ads-100-billion-revenue-target-482365

Check out the first episode of the Paid Perceptions Podcast now! In this episode Sam Cohen & David Dasilma discuss paid media news and trends for the week of 7/10/26. This podcast will continue on a weekly basis.

ChatGPT Platform Updates: https://searchengineland.com/chatgpt-ads-new-overview-tab-suggested-ad-drafts-new-ad-formats-and-more-481913
Rumor - ChatGPT Launching New Ad Types: https://www.searchenginejournal.com/openai-hiring-points-to-image-video-ads-coming-to-chatgpt/581289/
Google Expands AI Ad Disclosure: https://searchengineland.com/google-ai-ad-disclosures-search-youtube-discover-481887
Google Expands Beta Travel Search Campaigns: https://www.searchenginejournal.com/google-search-campaigns-travel-things-to-do-events-beta/581816/
Google Clarifies Bidding Strategy Updates:https://www.searchenginejournal.com/google-clarifies-smart-bidding-update-after-advertiser-concerns/581804/