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Every #SaaS company plays for high stakes, but what does it take to dominate the market right now? 🚀 Look no further than Paris Talks Marketing - the ultimate podcast for SaaS marketers, entreprene... more
FAQs about Paris Talks Marketing:How many episodes does Paris Talks Marketing have?The podcast currently has 164 episodes available.
April 12, 2022Ep. 64 - Building a Better Analytics Platform with Industry Benchmarks with Peter Caputa, CEO at databox.comIn this episode, Peter shares a bit more about databox.com's plans to release a new benchmarking feature. Peter also discusses how databox leveraged templates to grow organically and why they (currently) aren't investing in paid ads....more34minPlay
April 07, 2022Ep. 63 - How Data and Collaboration Empowers Client Success Teams with Emilia D'Anzica, Founder and MD at Growth MoleculesMeet Emilia, Founder and Managing Director at Growth Molecules. We chat with Emilia about how the Customer Success role has changed over time, triggering customer conversations with data, and the importance of a tight relationship between the Customer Success and Sales teams....more34minPlay
April 05, 2022Ep. 62 - Running a PLG & Enterprise Demand Gen Marketing Team Under One Roof with Hernando Buitrago VP of Marketing at instabug.comMeet Hernando Buitrago, VP of Marketing at Instabug.com. We chat with Hernando about building a Marketing team in a Series A company, breaking out your marketing for PLG and Enterprise Demand Gen, and collaborating successfully with the sales team....more37minPlay
March 31, 2022Ep. 61 - Developing a Podcast First Content Marketing Strategy with Fernando Amaral, VP of Marketing at Landbot.ioMeet Fernando Amaral, VP of Marketing at Landbot.io. We discuss why Landbot.io is rethinking the traditional SEO approach, how podcasts are the most effective method to generate awareness content, and the future of chat marketing....more40minPlay
March 28, 2022Ep.60 - Scaling Customer Marketing through Automated Customer Success Management with Dickey Singh, CEO at Cast.AppMeet Dickey Singh, CEO & Co-Founder at Cast.app - customer success automation tool. In this episode, Dickey talked about improving retention on no-touch and low-touch accounts, Gamification vs. Shamification, bringing mass personalization to customer success, and how to scale customer marketing through automated customer success management....more47minPlay
March 24, 2022Ep.59 - The Power of Storytelling and Product-Led Growth with Sarah Kiefer, CMO at Pitch.comMeet Sarah Kiefer, CMO at Pitch.com - a collaborative presentation tool for modern teams. In this episode, Sarah and Paris discuss how virality fuels pitch.com's PLG approach, triggering the growth loop, and collaboration as a key signal for user engagement....more32minPlay
March 18, 2022Ep.58 - Betting on your product data to power your content strategy with Brad Hipps, Co-Founder at SocraticMeet Brad Hipps, Co-Founder at Socratic - a developer-focused task management software. In this episode, Brad shares more about competing in a red ocean, building a product hand in hand with your beta users, focusing on the one thing that will be your marketing superpower, and driving a content strategy powered by your product data....more1hPlay
March 10, 2022Ep.57 - Putting customer value at the heart of every growth decision with Gaurav Vohra, Head of Strategy, Analytics & Business Operations at SuperhumanMeet Gaurav Vohra, Head of Strategy, Analytics & Business Operations at Superhuman - an email app that promises to be the fastest email experience. In this episode, Gaurav talks about the role of growth at early-stage companies, making counterintuitive yet customer value-focused growth decisions, why onboarding experience matters and shares more about why Superhuman's acquisition strategy leads to higher retention rates and LTV....more1hPlay
March 03, 2022Ep.56 - How Supermetrics runs full-funnel brand tests to drive growth with Edward Ford, Demand Gen Director at SupermetricsMeet Edward Ford, Demand Gen Director at Supermetrics. In this episode, Edward talks about moving away from a channel mindset, bringing B2C spirit to B2B, data-driven performance creatives and how Supermetrics is running full-funnel brand tests in different markets....more48minPlay
February 24, 2022Ep.55 - How could reducing customer churn be your next growth lever with Patrick Campbell, CEO at ProfitWellMeet Patrick Campbell, CEO at ProfitWell - subscription software helps you achieve faster recurring revenue growth. In this episode, Patrick talks about the growing importance of lifecycle marketing, identifying the path to least resistance for growth, how most companies often overlook monetization, and shares more about ProfitWell's marketing strategy....more48minPlay
FAQs about Paris Talks Marketing:How many episodes does Paris Talks Marketing have?The podcast currently has 164 episodes available.