In this episode, Vincent Stanley, longtime Patagonia executive and co-author of The Responsible Company, describes how his company first found out about B Corps, why Patagonia didn't initially join the community, and his thoughts on the arc of the B Corp movement to date. Vincent also highlights the challenges of balancing urgency with patience, fostering localism, and building a business that prioritizes environmental and social impact.

View the show notes: https://go.lifteconomy.com/blog/vincent-stanley-patagonia-b-corps