The dust has settled from our huge product release a week ago. Thank you for so much useful feedback and praise. For the next 3 weeks I want to focus in on the 3 step lead generation system that the MSP Marketing Edge is built on. With the portal changes, we've made it easier than ever before for you to see what to do, and implement it. Let's start this week with step 1) Build audiences

Paul's 5 min Monday Motivation for 17th February 2025

HUGE day today. We're launching our first big product release of 2025. With a host of new improvements, all designed to make marketing easy for you. Here's my run through of what's changed and why. Got a question for me? Join my drop-in marketing clinic here: https://portal.mspmarketingedge.com/clinic

Paul's 5 min Monday Motivation for 10th February 2025

I've just published a brand-new book for MSPs all over the world. It's all about making marketing easy for you, and helping you to understand the 3 step lead generation system that the MSP Marketing Edge is built on. Best of all, you get a free PDF and MP3 of it, which you can access right now. It's a nice easy read and a quick one too - an hour of your time at the most. Let me tell you more about why I wrote this book and how you can use it to make your marketing easy.

PS Get the book here: https://portal.mspmarketingedge.com/starthere

Paul's 5 min Monday Motivation for 3rd February 2025

Following on from last week's podcast about signing new clients up to a three year agreement, I'm today asking if you charge an on boarding fee? It can actually be a very clever strategic tool to get longer commitments from new clients... or if they won't do that, then put more money in your pocket.

Paul's 5 min Monday Motivation for 20th January 2025

Tell me, when you sign a new client, how long do you ask them to commit for? If it's not three years as standard, then you must listen to today's 5 minute Monday motivation. Because I believe there's nothing but benefits asking new clients for a longer commitment.

Paul's 5 min Monday Motivation for 13th January 2025

Let me be the last to wish you happy new year! Last week we talked about making 2025 your best year ever. And this is the second part of that conversation... how do you do that? My suggestion is to find 90 minutes every single weekday to work ON your business rather than in it. Let's explore when you do that, how you do it, and specifically what work you would do.

Paul's 5 min Monday Motivation for 6th January 2025

At this time of year, that kind of talk can sound like a cliche. But it's really not. I do believe that having a fantastic year in business is more about mindset and taking action than anything else. As we sit on the verge of a brand new year, let's explore that in the next five minutes.

Paul's 5 min Monday Motivation for 30th December 2024

Just before we all put work on pause to spend time with our families for Christmas, let's look at something that's going to enter your head at some point later this week… what do you want to achieve with your MSP next year? And when can you start work on hitting next year's goals? Let's explore that in the next five minutes.

Paul's 5 min Monday Motivation for 23rd December 2024

If you're looking for a nice short project over Christmas that won't take up too much time, and will give you a very clear win, how about working on your Google Business Profile? We've made it very easy for you with the guidance in the portal: https://portal.mspmarketingedge.com/stack/google/

In the next five minutes let me explain what you need to do.

Paul's 5 min Monday Motivation for 16th December 2024