Have you heard of the concept of Minimal Viable Product? It's where a SaaS company launches the first iteration of their software just to get it out there and get people using it.

The idea is that it's better to ship something than delay it for another year and make it "perfect" (not that software is ever really finished, is it?).

I believe you should take this approach to all your MSP's projects, especially marketing ones. Perfect is an unachievable goal... where as "getting it done" both achieves big things and makes you feel good.

Let's explore this in today's Monday Motivation.

Paul's 5 min Monday Motivation for 31st August 2026

We're talking retention today, and especially why clients leave your MSP. Yes, I know just the thought of this strikes fear into your very soul.

But it's important we discuss it. Because clients rarely (if ever) leave just because of something like your prices going up. There's a much bigger reason they are more likely to switch to another MSP.

And the good news is, it's an emotional reason. Which means you can head it off long before it does any damage to your relationship with them.

Let's explore this in today's Monday Motivation.

Paul's 5 min Monday Motivation for 24th August 2026

As the owner and leader of the business, we are the Mom or Dad to our staff.

Yes I really believe this! And I don't mean in that we have to tell them what to do all the time. That's not what good parenting is.

Good parenting is nurturing and leading and I see a lot of parallels between someone growing a team and someone being a parent (especially if you have teenagers).

And the even better news is: you don't have to be perfect but you DO have to be consistent. That counts as both the leader and the parent.

Let's explore this in today's Monday Motivation.

Paul's 5 min Monday Motivation for 17th August 2026

Tell me... how often do you stop and look back at what you've achieved and give yourself a congratulatory slap on the back?

Probably not very often. And yet I think as busy business owners we should do this on a regular basis.

Because it's far too easy to live in the problems of today, rather than look at our business through the eyes of the person we used to be when we started it.

That person would be really proud of what you've achieved... don't you think?

Let's explore this in today's Monday Motivation.

Paul's 5 min Monday Motivation for 10th August 2026

Building a business is a slog, right? There's always something that needs to be fixed or changed or improved.

And when you're taking the business in new directions, what makes it harder is there's no roadmap to follow. The first time you do something is always the hardest.

And that means you make mistakes. You go down wrong paths. I don't actually see this as a bad thing. In fact I believe you have to go down the wrong paths to discover which the right path is.

Let's explore this in today's Monday Motivation.

Paul's 5 min Monday Motivation for 3rd August 2026

Sometimes I speak to members and they are highly emotional about where they're at with their business.

And that's understandable. I've been a business owner for 20 years myself, and I do understand that it's everything to us in a way.

But sometimes when we look at what other people are doing and compare it to our own progress, we're just making our life unintentionally harder. We're comparing apples with oranges.

It's the same as comparing your life to what you're seeing your friends post on Facebook and Instagram. The reality is you're not seeing an accurate snapshot of what's REALLY happening in their lives.

Let's explore this in today's Monday Motivation.

Paul's 5 min Monday Motivation for 27th July 2026

Are you the one person in your business that everyone turns to when they have a problem? And I don't mean just escalating tech issues.

I mean everything, from the fridge being out of milk to how to handle a client asking something slightly unusual.

It's a common curse of the business owner where our team assume that we have all the answers. Of course you and I know that we don't. But we do have all the questions. And to me that's more important.

Let me explain what I mean in today's Monday Motivation.

Paul's 5 min Monday Motivation for 20th July 2026

Almost every single business owner hates complaints. And that's because the business is a reflection of us.

It's our baby. It's our personal identity. When someone complains and we agree with that complaint, that's like someone stabbing us in the heart.

And yet there's a different way of thinking about complaints. What if actually you should be encouraging them because they're insanely useful feedback that can help you make the business better?

Let's explore that in today's Monday Motivation.

Paul's 5 min Monday Motivation for 13th July 2026

If you got to the back end of last week and yet again, for what felt like the 457th week in a row, you hadn't achieved everything you wanted to achieved... then you probably finished the week frustrated. Again.

The thing is you're not alone in this. Most business owners, and especially MSPs, feel that frustration, because there never seems to be quite enough time to do all the things you want to do.

I believe that's looking at it the wrong way. And actually you should be reducing down the number of things that you could do.

Let's explore that in today's Monday Motivation

Paul's 5 min Monday Motivation for 6th July 2026

You know imposter syndrome. It's where you think you're going to get "caught out" any moment. I've been doing marketing for MSPs for ten years and I still feel this way some days. Crazy, isn't it?

And yet the more I think about it the more I'm starting to believe that imposter syndrome is good.

Because it means that you're pushing yourself to achieve stretch tasks. And that's good, right?

Let's explore this in today's Monday Motivation. Plus I'll tell you the subject for our Tactical Tuesday tomorrow

Paul's 5 min Monday Motivation for 29th June 2026