Do you have a toxic toilet bowl culture or a high performance tornado culture with strong updrafts? Learn about the parable of the row boat and how to tell which culture you have.

Culture is made up of the rules behind everything we do in an organization. They can be written or unwritten, but they are powerful indicators of outcomes. In the end, culture determines outcomes. It may be a long or short arc, but it always comes back to culture.

Why did we write Culture Code? Short answer: because no else has. This is a book not only of the principles behind great organizations, but the methodology and process about how to get there. If you're looking for a concise and readable guide to both the what the how of change leadership, this is it.

In this episode we unlock the "mystery" of strategy, what it is, how it works, and the role it plays to connect the "why" and "what" of an organization to every team member's daily execution activities, what we call Key Performance Activities.

We promise this episode will change the way you think about strategy.

Every organization asks its people to create goals. But only goals that are aligned with each other and the "why" of the organization are truly effective. Learn how to get the "what" of your organization built correctly. Understand how Goals differ from objectives and KPIs. Learn how to build strong primary goals and then structure strategic goals beneath them for every team.

Starting with "why" is the foundation of the SPORT arch. If you don't have a strong foundation, no strategy will work well. Start first with Mission, Vision, Values, and Objectives. Once you get this right, you can then move to the "what" of the organization, it's primary and strategic goals.

GrowthSPORT's arch is the structure that helps organizations understand the why, what, and how of their most important objectives. Learn how to create a strong foundation of "Why" through Mission, Vision, Values, and Objectives, "What" through Goals, and "How" through strategy and Key Performance Activities.