Pederson's Farms - Powered by Protein a deep dive into Where your Food come From!

What is a Blog? It's a regularly updated website or web page, typically run by an individual or small group, written in an informal or conversational style. I just had to clear this up for anyone like me who thinks the word blog is an acronym standing for something!

Alex Young runs the blog Eat Style Dallas. It was born of his passion for his hometown and the food and style uniquely represented there. We talk about the importance of food, the hidden gems in Dallas, and how Pederson's plays a role in Alex's life.

Fun fact: Alex recommends the Dallas Farmers Market as a must-see!

Links:

@Eatstyledallas on Instagram

[email protected]

Eatstyledallas.me

Alex Snodgrass

Melissa Urban

Dallas Farmer's Market

Oak Cliff Bread

Bishop Arts District, Dallas TX

Visit us online at https://pedersonsfarms.com/

Topics:

(3:10) - Alex's background and work with Eat. Style. Dallas.

(7:39) - Learning to be authentic on social media & in business

(10:54) - How did you become so deliberate with the food you eat and being active?

(13:33) - Battling self-doubt

(15:28) - Thoughts on vegetarianism

(16:59) - How did you get into blogging and make it into a business?

(28:09) - Where should people traveling to Dallas check out?

(30:53) - How can people find you?

The Pederson's Farms Podcast is produced by Johnny Podcasts & Root and Roam.

Have you ever heard of a co-op consisting of over 100 ranchers–with every single one of them committed to sustainability and animal welfare? How about an honest discussion about the values of being USDA organic versus being focused on truly regenerative agriculture? Does grass-fed always mean an animal is pasture-raised and never sees a feedlot? These are some of the biggest questions in the industry right now, and Country Natural Beef Marketing Director Dan Probert and Manager Becky Faudree have seen it all firsthand. Both have served on Global Animal Partnership (GAP) board of directors and know what it takes to bring Step 4 GAP certified beef to the market. Country Natural Beef and Oregon Country Beef are part of an organization we look to for advice and keep an eye on for good ideas! Let's just say we are friendly competitors. But the real story here is the transparency we are both trying to bring to an industry that has been clouded in mystery for far too long. Listen in as we lift the curtain and get real about what it takes to bring about real change, lead with diplomacy, and grow a successful business. Fun fact: Dan and Becky might have arm-wrestled an animal rights activist or two!

Links:

Becky on LinkedIn

Dan on LinkedIn

Country Natural Beef

Global Animal Partnership

The Savory Institute

Topics:

(1:17) - Introducing Becky

(2:10) - Introducing Dan

(4:50) - Humane animal treatment and starting GAAP

(11:31) - Changing perspectives on animal agriculture

(14:42) - Origins of Country Natural Beef & Grass fed vs, grain fed beef

(22:27) - Does organic dictate humane treatment?

(26:07) - What's it like wrangling 100 farmers and ranchers in a meeting?

(31:04) - Have you had to deal with people fudging their cost of production?

(34:40) - How much Country Natural Beef do you eat at your own house?

(37:38) - Wrap Up and where to buy Country Natural Beef

The Pederson's Farms Podcast is produced by Johnny Peterson & Root and Roam.

What does a meat cutter with a marketing degree know that you need to know? The answer might surprise you!

Pederson's Director of Retail Marketing Ben Warren discusses how his indirect path to his current position has helped him gain valuable insights into our industry. Ben also sheds some light on the importance of food, family, and pasta! Let's be honest here; this guy knows his way around a kitchen and the backside of an Instacart ad.

Join us to learn more about the real people working to bring you honest food. You will not leave without a few nuggets of thought-provoking knowledge!

Fun fact: Ben recently completed his 1st Whole 30!

Visit us online at www.PedersonsFarms.com

Topics:

(1:06) - Ben's career arc

(5:08) - Ben's commitment to Pederson's beyond his job description

(9:06) - Ben's experience w/ Whole30

(16:11) - What would you tell your pre-Pederson's self about the company?

(19:50) - How the podcast is morphing

(21:49) - Digital Retail Marketing

(27:06) - Wrap up

The Pederson's Farms Podcast is produced by Johnny Peterson & Root and Roam.

What can you learn from an entrepreneur whose family's business has been successful in the food industry for almost 100 years? How to help your business survive and thrive, even in uncertain times. From their start in 1928, through the Great Depression and now Covid, Ed Ruff is the fourth-generation owner-operator of Morrilton Packing, one of Pederson's production partners. Ed understands how to create products that meet consumer demand and exceed it.

Listen as he shares valuable insights that help keep his company strong and his approach to making delicious foods like smoked ham - because when we feed our families good food made by people who know what they're doing...it's something special indeed!

Fun fact: Edward has served as the President of the Southwest Meat Association and might be known to bring a little excitement to the party!

Join us to learn how Ed's business expertise might help your business, too!

Visit us online at www.PedersonsFarms.com

Links:

Petit Jean Meats

Southwest Meat Association

Topics:

(1:37) - Ed'd background and career

(3:05) - Surviving the Great Depression vs. what we experience today

(5:03) - How has Covid changed your business?

(6:45) - The Southwest Meat Association

(11:16) - Adding meat processing to the business

(13:48) - The farm to plate journey for Nature's Rancher hams

(18:14) - More about Nature's Rancher

(19:30) - Ed's business philosophy

(23:47) - What's one mistake from your career that you learned from?

(26:07) - Final thoughts

The Pederson's Farms Podcast is produced by Johnny Peterson & Root and Roam.

Does your family ever argue about which restaurant to have breakfast at? Do you want to win that argument? Then you should try to gain a deeper understanding of YOUR favorite place! Snooze an A.M. Eatery is one of ours! Brian Whitson and Allen Johnson have a passion for greatness in their company, staff, service, food, and themselves. In this episode, they share deep insights into the challenges they face on a daily basis as well as the thought processes behind their decision-making. You can expect to go away with a better understanding of how this GM and Head Chef work together and what they value most!

Fun fact: They have nicknames on their business cards! Brian the "Biscuit" Whitson and Allen "Apple Jack" Johnson!

Visit us online at www.PedersonsFarms.com

Links:

Snooze A.M. Eatery

Danny Meyer Books

Simon Sinek Books

The One Minute Manager by Ken Blanchard

Topics:

(3:12) - Was it difficult to find time to come visit the Pederson's Plant?

(4:35) - Introducing AJ & Brian

(8:35) - Bacon talk & kitchen war stories

(12:40) - The role of a General Manager

(14:48) - The importance of good partnerships & what working in a restaurant teaches you

(20:33) - What's front of mind for you two at the store level?

(23:58) - How does someone become a superstar in the restaurant industry?

(29:20) - Thoughts on leaders in the Hospitality & Restaurant industries

(32:27) - Wrap Up & Final Thoughts

The Pederson's Farms Podcast is produced by Johnny Peterson & Root and Roam.

Have you ever wondered if the foods you eat negatively impact your health and well-being? Have you ever considered trying a Whole 30 nutritional reset? If you haven't yet, this discussion might change your mind. Erica Nkansah began to struggle with muscle and joint pain after her daughter was born. In an effort to pinpoint the cause, she turned to Whole30. Finding relief with this new nutritional approach, Erica began creating gluten and dairy-free recipes. As she felt her pain subside, she found her anxiety did too.

In this episode, listen and learn as Erica shares her insights as a nurse, Whole 30 recipe creator for her website ThisAfricanCooks.com (@thisafricancooks on Instagram), and the importance diversity and flavor play in making healthy foods the entire family can enjoy.

Fun fact: Keep your eye on Erica for those plant-based Whole 30 recipes she is currently dreaming up!

Join us to hear more about how nutrition might be impacting you, too!

Visit us online at www.PedersonsFarms.com

Links:

Erika on Instagram

Erika's Blog: ThisAfricanCooks.com

Whole30

75 Hard

Topics:

(1:10) - Erika's Background growing up in West Africa & moving to the United States

(6:21) - Erika's career in medicine

(10:29) - How Whole30 helped with Erika's anxiety and joint pains

(16:06) - Erika's Food Blog - ThisAfricanCooks.com

(17:14) - Thoughts on plant-based Whole30 & making food exciting for everyone

(21:58) - Why are people skeptical when it comes to changing diets?

(23:56) - What are some products you want to see from Pederson's?

(26:18) - Erika's advice on health

The Pederson's Farms Podcast is produced by Johnny Peterson & Root and Roam.

An Employee of Pederson's with a passion for our brand and the e-commerce customer experience – Robin Bouck plays the intricate role of conveying our desire to do the best thing even when those desires don't always result in the best experience for our customers. She is a shining example of what it means to be a PNF'er!

Fun fact: Robin is an avid outdoorswoman who has hiked a good portion of the Appalachian Trail!

(1:02) - Robin's background and career with Pederson's while working remotely in Florida

(3:25) - Robin's childhood and family dynamic

(5:31) - Building a team dynamic at Pederson's

(7:12) - Robin's current role with Pederson's

(15:45) - What's the most fun part of your job?

(18:32) - Is there anything that is a drag on your day to day?

(19:47) - What do you like to do outside of work?

(22:58) - What is the #1 question you get from customers?

The Pederson's Farms Podcast is produced by Straight Up Podcasts & Root and Roam

A customer who bought Pederson's bacon – ButcherBox's, Mike Salguero and Michael Billings are visionaries leading a revolution in how our industry operates. Their core values and the market's response to those values have made it clear they are certainly on to something!

Fun fact: Everyone at ButcherBox is named Michael…ok not actually true but I thought it would be a fun teaser.

www.ButcherBox.com

(1:17) - Where did the idea for ButcherBox come from?

(7:46) - Michael Billing's background and journey to joining ButcherBox

(10:10) - Experiences during Covid-19

(16:18) - Prop 12 and it's affects on Pederson's and ButcherBox

(18:45) - How do you guarantee your product is what you say it is?

(20:06) - More on Prop 12 & Brand Building

(27:24) - How Pederson's & ButcherBox got working together

(31:15) - Marketing Strategies

(41:27) - Final Thoughts & wrap up

Use the Code Mikesentme for $30 off at butcherbox.com

The Pederson's Farms Podcast is produced by Straight Up Podcasts & Root and Roam.

One of our loyal e-commerce consumers – Tina Wills comes to the show as an experienced online shopper who has helped us to fix problems within our fulfillment system and website user experience reality. Through her transparent communication with Robin our e-commerce lead we are able to learn. We are willing to bet, her healthy lifestyle choices, and the fact that they are driven by health concerns within her family is highly relatable to you or someone you know!

Fun fact: This part got left out of the show but I called Tina the wrong last name at the beginning of the recording and we had to start over…embarrassing!

Topics:

(1:25) - Tina's background and relationship with Pederson's

(5:55) - The concept of buying meats online

(8:05) - Tina's daughter dealing with Crohn's

(12:47) - Recent e-commerce struggles

(17:45) - From a customer perspective, what else can Pederson's do to make for a better experience?

(20:17) - Is there any product you wish Pederson's would make?

(22:48) - The importance of customer relationships

(25:10) - Wrap Up

The Pederson's Farms podcast is produced by Straight Up Podcasts & Root and Roam.

An Employee of Pederson's keeping our distribution center on point – Nina Ortega plays that intricate role of scheduling, organizing, and verifying shipments in and out of our distribution facility. She is a pleasure to be around and most definitely a leader within our organization!

Fun fact: Nina is an avid knitter…listen to this episode to hear more about her heart behind this passion!

Visit us online at www.PedersonsFarms.com

(0:52) - Introducing Nina Ortega & her role at Pederson's

(6:11) - Nina & her relationship with her mother

(8:42) - Battling health issues

(15:12) - Supply chain issues

(18:19) - The Pederson's workplace dynamic

(22:50) - Hobbies outside of work

(24:10) - A message to anyone interested in working at Pederson's!

The Pederson's Farms Podcast is produced by Straight Up Podcasts & Root and Roam.