By Jacob Pinsel
5
11 ratings
The podcast currently has 17 episodes available.
In my most recent interview, I was just joined by Dan Griffis, an industry veteran and the President of Global Partnerships at Oak View Group (OVG).
OVG's mission is to be a positive disruption to business as usual in the sports and live entertainment industry. Global Partnerships specifically thrives on connecting world-class sport and entertainment properties with world-class brands. The division has sold over $1B in venue naming rights over the past year spanning Seattle's New Climate Pledge Arena in partnership with Amazon and New York's UBS Arena, among others.
Dan and I chat about OVG's structure and capabilities, his experience working with Amazon to build Climate Pledge Arena, the recent trend of larger stadium districts, greater community access, and its impact on potential innovations in sponsorship. We end off with some advice concerning the sports & entertainment that you won't want to miss.
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Chicago baseball broadcasting legend Len Kasper joins the show to discuss his career path in sports broadcasting, the impact of technology on the profession, and how he prepares to call a matchup. We'll also dive into his experience calling games remotely amid the COVID-19 pandemic and recent move across town, from the Cubs TV booth to the White Sox Radio broadcast, along with the best moments he's called and more. Please like and subscribe if you're a fan of this content!
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Silvy joins the show to share his career path, thoughts on the Chicago Bulls offseason & future, the pandemic's affect on the radio industry, favorite interviews, advice for those looking to work in the field and much more.
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Part 2 of my discussion with Nathan Suh centers around podcasting and how ESPN is leaning into the space, the value of NFL rights, sports gambling, and advice for those looking to enter a field similar to his own.
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We discuss the pivots ESPN had to make amid sports shutting down due to the global pandemic, where eSports sit within the media organization's offerings, the benefits of owning exclusive college sports rights, the future of ESPN+ as told during Disney's Investor Day and much more.
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Episode 7 features a special guest in Justin Toman, Head of Sports Marketing at Pepsi. A fourteen-year veteran at the company, he oversees all of its sports investments and marketing including all league, team, media and athlete partnerships with the task of delivering PepsiCo’s long term sports strategy and break-through sports marketing platforms across all beverage brands.
We discuss his reaction to the sports world shutting down amid the global pandemic, tapping into athletes for marketing reach, the company's RISE partnership, Pepsi Super Bowl Halftime Show and much more.
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The second half of my conversation with brand marketer and advertiser, Marcus Collins. He's done it all, from leading digital strategy for Beyoncé to introducing State Farm's Cliff Paul to the world. Adage and Crain's 40 under 40 recipient and a true intellect. We chat through his work on State Farm's Chris/Cliff Paul advertising, the 'Hello Brooklyn' campaign the New Jersey Nets utilized when moving to Brooklyn, and McDonald's collaboration with rapper Travis Scott.
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Out now is the first half of my conversation with a young star in the brand marketing and advertising space, Marcus Collins. He's done it all, from leading digital strategy for Beyoncé to introducing State Farm's Cliff Paul to the world. Adage and Crain's 40 under 40 recipient and a true intellect. A few of the concepts we cover include the science behind consumer engagement, ideas of niche and mainstream, and brand activism.
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Chicago Bulls play-by-play radio voice Chuck Swirsky is in the (virtual) house to finish off our conversation. We talk through radio broadcasting in this day and age, take a quick look at the future of the Bulls, highlight the collaboration between a play-by-play broadcaster and analyst and cap off with Chuck's favorite memories and phrases he's coined throughout his career.
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Happy NBA Draft day!
Very excited to release Part 1 of my conversation with the longtime and renowned radio play-by-play voice of the Chicago Bulls, Chuck Swirsky.
Key highlights...
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The podcast currently has 17 episodes available.