Pepper Spotlight

Pawan Rochwani talks about the 5Ws and 1H of The Next Big Creator Awards. With The Next Big Creator Awards, we are on a mission to find and nurture the next generation of creative minds who will usher in New India. We are committed to recognize and honour these artists and provide them with a platform to harness their capabilities to the fullest.

About Pepper Content

Pepper is a managed content creation service platform helping brands create high-quality content, fast with a vetted & fully managed network of 40,000+ creators across 200+ business categories.

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Creating viral content is a perfect mixture of art and science. Creating a video that can garner millions of views and shares is not everybody’s cup of tea. To help you understand the tricky business of creating viral content, we are honoured to have Ashish Chopra who is considered by many as the master of content marketing! Let’s learn the tricks of the trade from the ‘Content Marketer of the Year’ and the author of the popular book ‘Fast, Cheap, and Viral’ only on Pepper Spotlight.

About Pepper

Content:Pepper is a managed content creation service platform helping brands create high-quality content, fast with a vetted & fully managed network of 40,000+ creators across 200+ business categories.

➡️ Follow Pepper Content:https://linktr.ee/peppercontent

➡️ Subscribe to Pepper Shots, our free newsletter, and your gateway to all things content: https://linktr.ee/peppercontent

Do you want to build your own successful podcast? Or just want to learn more about its future in India? We're kickstarting our podcast talking about podcasts! Listen to the brand new episode of Pepper Spotlight with the head of Indus Vox Media Podcasts - Amit Doshi

Amit Doshi is someone who is obsessed with gin, scrabble, and creating podcasts. This man who survives on coke and American football believes that Indian podcast industry is in a rapidly growing phase. In this episode we probe into his brain and find out the insights of the podcast industry from the expert himself.

IVM Podcasts have produced shows in different genres such as comedy, marketing, entertainment, politics, travel, entrepreneurship, poetry, and the list goes on. Reason being that podcasts work in all kinds of categories. Amit reveals that the thought that podcasts can only work in particular genres limits the growth of audio content.

Amit also thinks that there won’t be any demand if there isn’t a supply. He also says that in India, the lack of supply has been a major issue. The aim is to create as much supply as possible at a reasonable cost when it comes to production perspective. Hence, this is our approach towards this business. Also, we make sure we cover the interests of as many people as possible.

You can connect with Amit on Twitter for further questions

https://twitter.com/doshiamit

If you have any suggestions about whom should we interview on this show, please feel free to DM us directly on Instagram @pepper_content

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About Pepper Content

Pepper is a managed content creation service platform helping brands create high-quality content, fast with a vetted & fully managed network of 40,000+ creators across 200+ business categories.

➡️ Follow Pepper Content:https://linktr.ee/peppercontent

➡️ Subscribe to Pepper Shots, our free newsletter, and your gateway to all things content: https://linktr.ee/peppercontent