Perpetual

How do you build one of the most successful fantasy football newsletters around? 

According to Eliot Crist, CEO of Matthew Berry’s Fantasy Life Newsletter, it’s all about recognizing strengths within each individual and understanding your growth goals. 

Eliot sits down with Adam to share his insights on maintaining engagement with your audience, leveraging partnerships for growth, and how to cope with the seasonal nature of any industry. He also reveals what he believes will be the future of the fantasy football industry and explains what excites him most about the work they're doing at Fantasy Life.

Discover how Fantasy Life became a leading fantasy football media company built off the back of the world's most engaged fantasy football newsletter. Join Eliot and Adam as they dive into the challenges and successes of building a startup, the power of listening, and the importance of surrounding yourself with smart people.

00:00:38 - Rapid Growth of Fantasy Football Newsletter

00:03:11 - Strategic Team Building for Growth

00:04:47 - Transitioning from Sales to Operations

00:06:14 - Balancing Passion and Skill in Building a Team

00:09:15 - Unlocking Growth Through Strategic Partnerships

00:15:04 - The Power of Newsletters for Consumer Companies

00:17:15 - Navigating Seasonality in Fantasy Football

00:21:21 - The Importance of Surrounding Yourself with Smart People

00:28:44 - Positive Impact of NFL on Business

00:29:42 - The Future of the Media Industry

Subscribe to Matthew Berry's Fantasy Life Newsletter:

https://manage.kmail-lists.com/subscriptions/subscribe?a=Qj8C77&g=Xfj8F2

Follow Eliot: 

LinkedIn: https://www.linkedin.com/in/eliot-crist-a59818146/

Want to get into it further? 

Follow Adam on Twitter: https://twitter.com/AdamRy_n and sign up for the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

SXSW is quintessential Austin. So how did this main staple of Austin culture grow to its astounding 36 years of festival success since its initial conception in 1987? 

Join Adam Ryan as he interviews Hugh Forrest, Co-President & Chief Programming Officer at SXSW, to learn how the organization thinks about creating lasting, impactful cultural moments and what aspects of the festival have had to evolve with the rise of social media. How does SXSW generate one-of-a-kind viral moments while still adhering to its unique brand of authenticity? 

Hugh discusses the impact of technology startups at SXSW and reveals his predictions for the future of the media industry. 

Don't miss out on this insightful conversation about one of the most influential events in the world.

00:00:01 - Interview with Hugh on the Show

00:00:15 - The Evolution of South by Southwest

00:05:57 - Preparing for Unexpected Moments at SXSW

00:11:35 - Creating Authenticity in a Big Event

00:21:37 - South by Southwest Returns in 2024

00:25:02 - The Evolution of South by Southwest

00:29:00 - The Future of South by Southwest and the Media Industry

Want to get into it further? 

Follow Adam on Twitter: https://twitter.com/AdamRy_n and sign up for the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

The newsletter world stopped being polite and started getting real this week, and TBH this is the moment Adam’s been waiting for his whole life. 

He breaks down the Twitter feud between SparkLoop’s Lewis Nicholls and beehiiv’s Tyler Denk, which ended with Tyler responding, “Didn’t you sell your failed company in a fire sale?” to the SparkLoop Co-Founder’s tweet about their closed recommendation ESP network. 

Who’s right and who’s wrong? And is SparkLoop’s bully strategy ultimately doomed to fail? 

Tune in to find out why Adam thinks both need to pay heed to the lessons that past clickbait farms like BuzzFeed have taught us about improving metrics at the risk of creating inevitable churn and why focusing less on industry beef and more on quality over quantity in the newsletter industry is at a critical boiling point. 

View the Twitter beef here.

Want to get into it further? 

Follow Adam on Twitter: https://twitter.com/AdamRy_n and sign up for the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

The New York Times is suing OpenAI and Microsoft for copyright infringement, claiming the language learning model stole thousands of its articles to train its machines, and allowing millions of other sites to profit off of the backs of its employees’ hard-earned labor. So what happens next if the New York Times wins their suit? 

Adam’s back, and he’s breaking down everything you need to know about the groundbreaking new lawsuit.

What does the downfall of Napster have to teach us about copyright infringement cases—and does it spell doom for chatbot technology? Trust us when we say, “This has all happened before and it will happen again.”

Tune in to find out what happens next.

Want to get into it further? 

Follow Adam on Twitter: https://twitter.com/AdamRy_n and sign up for the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

Figuring the right marketing fit as a B2B can feel like throwing spaghetti at a wall—sooner or later at least one strategy has to stick… right? But how can you optimize the path to finding the right verticals in the meantime?

Join Adam Ryan as he sits down with Chris Ferrell, CEO of Endeavor Business Media, to discuss the ins and outs of the media industry and the strategies behind building a successful B2B brand. 

From choosing the right verticals to navigating acquisitions, Chris shares his expertise and insights on how to thrive in the B2B media space. 

Discover the secrets behind Endeavor's rapid growth, its unique approach to team development, and its plans for the future—directly from the mouth of one of the B2B industry's most accomplished leaders himself.

00:01:41 - From Internet Startup to Media Mogul

00:04:27 - Choosing Verticals: Buy vs Build

00:06:38 - Defining Success: Revenue or Audience?

00:07:48 - Building a Company with Local Investors

00:11:53 - Endeavor's Sustainable Growth: 25 Acquisitions, 700 Employees

00:14:08 - Building an Executive Team for Long-Term Success

00:18:19 - Acquiring Deals of Varying Sizes

00:22:05 - Challenges in Selling Small Media Companies

00:24:44 - The Evolution of Hosted Buyer Conferences

00:27:38 - Structuring a Team for Verticals

00:30:08 - Changing Perceptions of the Media Industry

00:34:46 - The Impact of AI on B2B Marketing

Want to get into it further? 

Follow Adam on Twitter: https://twitter.com/AdamRy_n and sign up for the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

In this very special episode Adam sits down with the CEO of Bloomberg Media as he unpacks exactly what it means to build an audience-first media company.

Adam and Scott get into the weeds of what getting back to basics really looks like when it comes to UI, how the world’s largest newsroom is leveraging AI (and has done for some time), and the secret sauce to retaining top talent.

Plus you’ll also hear Scott’s secret formula to success in the media. Spoiler: It's what Bloomberg has been doing for years.

Want to get into it further? Follow Adam on Twitter:

https://twitter.com/AdamRy_n and sign up to the Perpetual newsletter, where he dives deeper into media:

https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

The world of Media is moving faster and faster. Media executives have more to process than ever before and need to know what’s working today, while keeping pulse on tomorrow.

Perpetual peels back the curtain on what media executives are doing to stay at the top of their game, combined with rigorous predictions on the future..

Hosted by Adam Ryan, Co-Founder and CEO of Workweek, the show zooms in on how executives are executing their playbooks. Guests are world-class at what they do, coming from companies like 6AM City, Dirt, and Semafor, so join Adam as he gets into the weeds of how they deliver. You’ll get to know the media they’re consuming as well as the challenges they’re working through.

Here’s what to expect. We’ll get into the trends our guests have been taking advantage of and how they’ve impacted their business. You’ll also hear which companies are currently flying under the radar, and who you need to keep an eye on over the next 12 months.

Adam also jumps in with tear down commentary episodes reflecting on his guests’ key takeaways, and on breaking news in the media industry.

Perpetual gives you practical playbooks and thoughtful predictions on what lies just around the corner in the industry that you won’t want to miss.

It’s time to get ahead of the curve.

With new episodes every Tuesday and Thursday, make sure to subscribe wherever you get your podcasts.

What happens to media companies during a recession? If you’re in a startup, this is your episode.

Adam gets into advertising, recession, and why smaller companies benefit from being under the macro wave during tough economic times.

Want to get into it further? Follow Adam on Twitter:https://twitter.com/AdamRy_n and sign up to the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

How did a guy who looks like a poorly-dressed substitute teacher wind up at the heart of a scandal that rocked the world?

Through the power of storytelling.

Adam takes a short, deep dive into the FTX collapse and specifically its founder Sam Bankman-Fried. SBF’s personal brand was so compelling it convinced high-profile investors and celebrities to invest in him. And media operators have that exact same power at their fingertips.

Want to get into it further? Follow Adam on Twitter: https://twitter.com/AdamRy_n and sign up to the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

What makes Ben Smith different from so many journalists? He’s not reporting the news, he’s breaking it.

Adam takes 5 minutes to deep dive into exactly what this means, how it sets Ben up as the go-to journalist in media, and why he has an athlete mindset.

And if you want to get into it further, follow Adam on Twitter:https://twitter.com/AdamRy_n and sign up to the Perpetual newsletter, where he dives deeper into media: https://workweek.com/brand/perpetual

And if you love listening to Perpetual please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!