Personal Brand School with Danielle Cevallos

Personal Brand School with Danielle Cevallos

By Danielle CevallosBusinessMarketing
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Personal Brand School with Danielle Cevallos episodes

  • 19. How to Become a Paid Speaker in 2024 with Heather Monahan

    If you want to do get paid to speak in 2024, building your personal brand is going to be CRITICAL to your strategy!

    Today on Personal Brand School, Danielle interviews Heather Monahan, a former C-suite executive turned top-ranked speaker, best-selling author, and executive coach about how she went from being fired from her corporate career, to building a highly lucrative speaking career!

    In this episode, Danielle and Heather Discuss:

    • Why building a personal brand is CRITICAL to getting speaking gigs
    • Whether or not you should speak for free
    • How to generate referrals for speaking gigs
    • What to charge as a speaker and how to pitch the right people
    • Whether or not you should work with speaking bureas
    • How Heather landed a TEDx talk that went all the way

    Join us for a deep dive into the dynamic world of professional speaking in 2024.

    You can find Heather HERE!

    Instagram - https://www.instagram.com/heathermonahan/?hl=en

    Check out her book & podcast here!

    https://heathermonahan.com/

    ​​Subscribe to Danielle's weekly newsletter.

    No fluff.

    One topic, deep dive training, 5 minutes or less (plus lots of Gifs).

    Trust me, you'll love it!

    Want to work with our agency? We have LIMITED spots available.

    Book a call here.

    And, be sure to connect with Danielle on LinkedIn!

    26 min
  • 18. The One Question You Need to Ask Yourself to Create Highly Converting Content

    Want to learn how to stop the scroll?

    There is ONE question you need to ask yourself, that you are probably overlooking, that will CHANGE the game for you!

    On today's episode of Personal Brand School, Danielle breaks down the most underutilized source of market research for content creators who want to get more views, increase engagement, and make more money from their content!

    Tune in to learn EXACTLY how to get real traction with your content, and how to leverage this POWERFUL tool to engage more of your audience!

    ​​Subscribe to Danielle's weekly newsletter.

    No fluff.

    One topic, deep dive training, 5 minutes or less (plus lots of Gifs).

    Trust me, you'll love it!

    Want to work with our agency? We have LIMITED spots available.

    Book a call here.

    And, be sure to connect with Danielle on LinkedIn!

    12 min
  • 17. Podcasting Strategy for Personal Branding in 2024 with Kelly Roach

    With AI being all the rage that everyone will be applying in 2024, personal deep connection is going to TAKE OFF! A big strategic play in this is to build up your personal brand through podcasting. Danielle has top podcaster, Kelly Roach on this episode to discuss everything about brand building with podcasting.

    Today on the show Danielle & Kelly are breaking everything down for you:

    • Why you should have a podcast

    • How to structure time to get content done

    • What to do to stand out in the podcast space

    With 2024 being the year that long form & deep connection content taking off, this episode you will learn all the aspects of how to leverage podcasting to strategically build your brand.

    Want more in depth info just like this?

    Subscribe to my weekly newsletter. No fluff. One topic, deep dive training, 8 minutes or less (plus lots of Gifs). Trust me, you'll love it!

    If you are looking to get featured on more podcasts, we'd love to help you get booked. Our service has placed clients on hundreds of shows, and we would love to get your name out there, so you can increase visibility, drive leads, and generate more revenue for your company!

    Book a call here.

    Let's connect on LinkedIn!

    26 min
  • 16. How to Create Content that Converts, Consistently.

    If you want your content to convert, you will need to learn to create content with PURPOSE.

    In today's episode, I am diving into HOW to create content that gets attention, nurtures, and then... converts.

    Understanding these three types of content and how to leverage them TOGETHER inside of a comprehensive strategy is a game changer for getting more traction from your content!

    If you've struggled to create personal branding style content, or you feel like you are creating content but it's doing NOTHING to grow your business... this episode is for you!

    And...

    If you aren't already, be sure to sign up for my free newsletter.

    NO fluff.

    SUPER in-depth actionable marketing strategy.

    No nonsense.

    Register HERE!

    14 min
  • 15. How to Balance Nurture with Promotional Content for Maximum Impact

    On today's show, we are diving into how to how to create the right amount of nurture content to balance out your promo content.

    I'm covering:

    • The two common pitfalls people make with their marketing
    • What constitutes an "ask"
    • The importance of showing value outside of your asks
    • Focusing on business goals, not just social media metrics

    If you love the show, be sure to share it on social!

    And if you want to dial in your personal brand, join the 4 week personal brand sprint I'm hosting!

    There are only a few spots left.

    Join before they are GONE!

    https://bit.ly/CM

    18 min
  • 14. Branding vs. Direct Marketing - How to Build a Comprehensive Marketing Strategy

    Most people don't understand the layers in marketing and sales, and put WAY too much pressure and focus on things that aren't that critical.

    Today on the show, I am walking you through:

    • The difference between branding and direct marketing
    • When and where branding and direct marketing are important
    • How to leverage both to work together
    • What you need to know about building a profitable brand

    This episode is a PRIMER on marketing strategy and what every founder and marketer needs to know!

    Want more in depth info just like this?

    Subscribe to my weekly newsletter. No fluff. One topic, deep dive training, 8 minutes or less (plus lots of Gifs). Trust me, you'll love it!

    Let's connect on LinkedIn!

    25 min
  • 13. Leveraging Podcast Guesting to Build and Monetize a Personal Brand

    One of the most effective ways to build a thought-leadership personal brand is to consistently be a guest on other people's podcasts.

    However, when implementing this strategy, I see a lot of people making some common mistakes.

    So, in today's episode, I'm breaking down:

    • Why podcast guesting is so effective
    • What types of shows you should aim to be a guest on
    • Building out a comprehenisve strategy to drive results from your podcast guesting appearances
    • Common mistakes founders make when using the podcast guesting strategy

    If you are looking to get featured on more podcasts, we'd love to help you get booked. Our service has placed clients on hundreds of shows, and we would love to get your name out there, so you can increase visibility, drive leads, and generate more revenue for your company!

    Book a call here.

    Let's connect on LinkedIn!

    19 min
  • 12. Updates to LinkedIn, TikTok Influencer Shifts Strategies, and Why You Need to Truly Be an Expert Brand

    Over the last couple of weeks, there have been a few things that have shifted in the online marketing world that will make it harder for those without real expertise to make any sort of impact long-term.

    On today's episode of Personal Brand School, I am diving into those shifts, and why it's critical that you start creating high-impact, value driven content!

    Inspo isn't enough. It will drive views, likes, and follows...but not sales!

    Listen to today's episode to find out why!

    You can find me on LinkedIn and Instagram

    Want easy-to-consume marketing content delivered straight to your inbox? The kind of marketing content that is LEGIT helpful, and easy to digest? Sign up for my weekly newsletter!

    21 min
  • 11. How to Build a Personal Brand That Gains Traction

    Wondering why some personal brands skyrocket while others barely make a dent?

    In today's episode of Personal Brand School, I am diving into what makes some people stand out, and what keeps others from ever gaining traction with their personal brand.

    If you are a content creator, founder, or executive that has been trying to build your personal brand online for a while, but haven't gained momentum, this episode will walk you through how to stand out with your marketing, and how to get buy-in from your followers!

    Want to connect?

    You can find me on LinkedIn and Instagram

    Want easy to consume marketing content delivered straight to your inbox? The kind of marketing content that is LEGIT helpful, and easy to digest? Sign up for my weekly newsletter!

    14 min
  • 10. The Personal Branding Trifecta: Three Strategic Platforms for Building a Profitable Personal Brand

    I am always asked where people should get started when it comes to building their personal brand, so today on the show...

    I'm telling you the 3 places EVERYONE should leverage as they grow their personal brand!

    Whether you are already building one, thinking about one, or somewhere in between this personal brand trifecta is where the magic lies!

    This is a super practical episode that will help you levarage the content you're creating to build your personal brand effectively!

    Want to connect? You can find me on:

    Instagram|Linkedin

    Want BOMB content that you won't find anywhere else, delievered straight to your inbox every weekend?

    Sign up for my weekly newsletter here.

    10 min

About Personal Brand School with Danielle Cevallos

From the publisher's feed

The ins and outs of building a lucrative, legacy play, personal brand for entrepreneurs, founders, speakers, corporate executives, and authors who want to make a massive impact.