Welcome to our latest episode of Women Petpreneurs! Today, we dove into the inspiring journey of Lisa Menze. She began in 4-H showing horses, transitioned to dog grooming, and expanded into owning multiple grooming shops. Lisa shared valuable insights on the nuances of pet grooming, the importance of trade shows, and her fascinating pivot to cat grooming. We also explored her thriving virtual assistant business for the pet industry, offering indispensable support to pet professionals. Stay tuned for more incredible stories and tips on succeeding in the pet care world!