In this episode, we discuss effective lead generation strategies for healthcare providers, from dentists and pediatricians to therapists and med spas. The focus is on creating campaigns that build trust, respect HIPAA compliance, and support patient acquisition.

We’ll cover how to generate leads through your own website using SEO, content, paid ads, and review management—and how to avoid relying on third-party lead sellers. You'll learn how to align branding, marketing, sales (intake/front desk), and customer service to create a seamless patient journey that increases show rates and long-term value.

We also look at the differences between insurance-based and elective care marketing and highlight tools and KPIs that help providers grow without sacrificing patient experience.