Being someone who works in digital marketing and who promotes social media all the time. I thought it was only the responsible thing for me to do, to highlight some of the negative implications of social media, and I think particularly around teenagers.

Dr. Rochelle Robinson has all the answers for parents and teens in terms of cyber bullying, social pressure, and how to prevent unwanted drama.

Follow Dr. Ro on Instagram https://www.instagram.com/pivotalpoin...
Her website is: https://www.pivotalpointpsych.com/

And you can purchase her teen journal here: https://www.pivotalpointpsych.com/jmm...

It's not everyday someone lives through what Tracey Bolton has.

Within a little more than 1 year, Tracey survived a pulmonary embolism, complete cardiac arrest and a blast that flattened the town she was living in in Beirut.

She has an unbelievably strong mind and is a great inspiration to anyone who has the privilege to cross paths with her.

This is a story that will leave your jaw on the floor and will give you the motivation that anything can be overcome with the right mindset.

Tracey's before and after photos, as well as the photos of her apartment after the blast can be found here: 

Robert Dos Santos is an International Award-Winning Director who has a unique and powerful way of telling stories through videos.

His work is inspiring and moving and he is the perfect guest to interview about how to evoke emotions.

Intro footage courtesy of Robert Dos Santos on Vimeo - https://vimeo.com/robdos

Showreel credit: https://vimeo.com/713144107
Behind the scenes footage: https://vimeo.com/651471113

See more at https://www.robertdossantos.com/

Have you ever been in a busy room, like at a house party, a year end function or restaurant and while you’re engaged in conversation you don’t hear what anyone else is saying. It’s noisy and you’re focussed on the person in front of you. But all of a sudden, something grabs your attention and you can’t help but listen in?

Welcome to your brain’s most powerful tool, your Reticular Activating System!

This episode breaks down the biological (factual) reasons why your future depends on your thoughts.

It's time to start visualising exactly what you want and making it happen!

Jamie and I recently collaborated as panelists in a digital marketing masterclass, where Jamie spoke about cancel culture. I mean, is there a more relevant topic at the moment?

It is a movement that has changed from empowering to toxic and we're unpacking it all! 

Feel free to add your comments and let us know if you've been part of a cancel culture movement and how it impacted you or the brands involved.

The recording of the masterclass is available here: https://vimeo.com/670574691/8e2cc59132

I’ve been following Jesse Bosch’s career over the years and have been fascinated by his energy and drive.

Jesse is the CEO of Interview Me, a new digital startup that provides a video interview platform to assist in fast-tracking recruitment, and improving culture fit and diversity.

https://interviewme.tech/ - CHECK IT OUT!!

Jesse has also been hugely successful working in roles like sales manager, MD, General Manager, Head of Sales and Sales Director and has worked for incredible companies including Mercedes Benz and Meltwater.

Plus, don’t forget, he went to school with me so that adds a few credits on his CV too! Hahaha!

I had so much fun with this conversation and I hope you do too.

As always, like, follow, subscribe and share, share, share!

We’re kicking off a new season with my first guest, Rocco Strydom.

Rocco is the founder of AMS Trading. He is a guru on all things financial markets, trading, crypto currencies and is also the host of the SGM podcast.

I called Rocco in to talk about something that probably needs a deeper dive and is bound to play a crucial role in future marketing strategies.

I hope you enjoy it and as always, give it a like and a share and feel free to join the conversation online.

Influencer Marketing is nothing new, but it's definitely caused a bit of buzz over the last few years and is an ever increasing industry.

In this episode, I discuss what has made this industry so successful and some of the mistakes you should avoid when it comes to planning an influencer campaign.

When we think about marketing in very general terms, we so often focus on the external factors. How can we get the public to buy into our product or service? It makes sense because that's where your sales come from and that's the reason your company exists. Or at the very least that's what will keep your company going.

But how often do companies focus on internal marketing? Yes. That's marketing to the people within the organization. Now you might be thinking why would I market to them? They work here and should already believe in the brand and want to sell it because that's their job. 

But here's what an internal marketing looks like...

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If you had one opportunity to speak to your younger self, what would you say? If you received a letter from yourself in the future, could you imagine what it would include?

I wrote myself 3 letters that had an incredible impact on my mindset and confidence. I highly suggest you give this a try!