Listen to the next installment of the Barstool Investor Webinar Series with Brooke Ceballos-Piñero of Empower Capital! In this episode, you'll have an opportunity to learn from Brooke's rapid journey to >500 units as a GP and >600 units as an LP, lessons learned along the way, and the noble mission that drives her.
Brooke’s using her 20+ years of servant leadership experience in corporate America and her educational and team-sports background to build her active real estate portfolio. Brooke’s on a mission to empower marginalized communities financially where they work, live, and play through investing.
Brooke is passionate about health and fitness, travel, female empowerment, and fighting injustices. She and her husband David live in Northern CA with their four daughters and dog Bella.
Great insight: In her FIRST capital raise, Brooke raised $36M in 72 hours. She applied two tried and true tactics. 1) Prior to the deal, she expanded her network through multiple masterminds and attendance of dozens of meetups. 2) She created highly digestible content around the deal that spoke from the perspective of investors. Specifically, she personally toured the property, took videos, had a viewing platform, and sent investors snippets of the property. In her short, 1 minute videos she shared what she liked the property, what she didn't like about the property, and the plan to provide value. And then in the body of the email, she articulated what was in it for them.
Great nuggets:
- "This journey is not easy. If you have a partner, you have kids, you have a demanding W2 job, people are going to poke holes in your boat that you think are on your side. You have to have a bigger why. Bigger than the money. For me, it's about showing people you can come out of the darkness and come into the light. Your past can either paralyze you, or it can propel you. Use it to propel you. So when you get through this hump, now you can share it with other people and inspire other people."
- "You have to be able to have the mentality to discuss millions of dollars. If you have a scarcity mindset and you are not comfortable with money, you need to work on your mindset first. You're in a world of abundance, and if you're in a scarcity mentality, change your mindset, work on that."
Get in touch w/Brooke: [email protected]
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