Many of the same techniques used in body art tattooing are now being used for permanent makeup and the merging together of these two worlds mean more fundamental techniques are being shared and utilized – which is great! @ladylisadoll has been walking the two worlds for years and on today’s episode of PMU School she discusses key similarities and differences.

Is video content more engaging than still images? Absolutely! PMU videos are fascinating for clients, colleagues and potential students alike – especially because they cannot be photoshopped. Marie Adkins @beautyglamstudio discusses how video content has helped her business and what types of video receive the most engagement.

For a lot of beauty business owners, Instagram is a vital tool for gaining new business. The bottom line is, clients are choosing their practitioners based on their social media feeds. So, if you want to raise YOUR chances of being chosen from the millions of other PMU accounts out there, you’re going to want to listen to this episode. Sheila shares 5 Instagram tips that helped her build a 7 figure beauty business in just 3 years.

Is microblading on it’s way out? If you’re strictly a microblading Artist, should you actively pursue expanding into an additional technique? Does combining techniques offer the best of both manual and machine? On today’s episode, Mei Zhou @muniquebrows discusses the differences between ombre and microblading. Plus, factors to consider when determining which is best for your clients.

Does your business suffer from messy messaging? Forgettable branding? If you struggle to clearly communicate what sets you apart, your business isn’t reaching it’s full potential – EVEN IF YOU’RE AN AMAZING ARTIST! Want to clarify your content and make your messaging concrete? This episode is for you! Today on PMU School, Alex Streets @streetsays gives practical step-by-step guidance on how to draw in clients by making your message magical. Psst: it even involves a wand!

The suspense, the drama, the big reveal! Everyone loves a good PMU reveal video. But is there a wrong way to film this type of content? On today’s episode of PMU School, @melody_sheilabellapmu reveals 5 tips she’s learned from personally filming hundreds of reveal videos!

If your clients can’t get past the solid outline of your brow design or you find yourself struggling with symmetry, pre-drawing your stroke pattern might benefit you greatly. On today’s episode of PMU School, Marie Adkins @beautyglamstudio reveals her step-by-step guide to the perfect pre-draw.

Follow Marie on IG : https://www.instagram.com/beautyglamstudio/

Raise your hand if you've taken that class during the COVID-19 quarantine. If you've got a hand up (or two), you're not alone! 

Online courses are BOOMING now more than ever. But with so many new courses available, how do you choose the course that's right for you? Alice Kingdom @bodyandbrows is back and on today's episode of PMU School, she offers tips on finding a reputable course and what to look for in a trainer. Plus, which courses may NOT be a wise use of your time.

Are you newly certified but not quite ready to be a business owner? Many PMU Artists start their careers in salons or tattoo shops that are already well established. On today’s episode of PMU School, @permanentmakeupbyhotaru discusses several factors to consider when choosing whether you’re ready to be your own boss.

Are you unsure about how and what to communicate to your current customers? What about other businesses? Is there any value in reaching out to them as well? On today’s episode, Clara @modernbeautynj shares her tips for communicating effectively to clients and beyond during the COVID-19 crisis.