בפרק מרתק זה, יעקב לסקר חושף איך בינה מלאכותית מהפכה את תחום משאבי האנוש - מעבר מעבודה אדמיניסטרטיבית למשימות אסטרטגיות מתקדמות.

מה תלמדו:

הלקח המרכזי: הטכנולוגיה ניטרלית - הבחירות האנושיות קובעות אם נקבל עתיד עבודה יותר אנושי או פחות אנושי.

מיועד למי: מנהיגי משאבי אנוש, מנהלים, יזמים, וכל מי שמעוניין להבין את עתיד העבודה בעידן הבינה המלאכותית.

#AI #HumanResources #FutureOfWork #HR #ArtificialIntelligence #DigitalTransformation #Workforce #Leadership #Technology #Innovation #PredictiveAnalytics #EmployeeExperience #AIEthics #TalentManagement

This episode examines how artificial intelligence is transforming human resources from an administrative function into a strategic powerhouse capable of predicting employee turnover with 95% accuracy and personalizing career development journeys. We explore how modern HR leaders must evolve into three critical roles: Data Strategists who interpret predictive analytics, Ethical Governors who prevent algorithmic bias, and Experience Architects who design personalized employee experiences. Through contrasting case studies of IBM's human-centric automation approach versus Moderna's radical integration of HR and IT departments, the discussion reveals the profound implications of this shift, including the potential elimination of middle management roles and the emergence of AI-powered "digital personas" that could capture employees' professional knowledge and decision-making patterns.

Tags: #ArtificialIntelligence #HumanResources #FutureOfWork #PredictiveAnalytics #DigitalTransformation #AIEthics #TalentManagement

פרק זה בוחן את האתגר המורכב של ניהול ארבעה דורות שונים במקום העבודה המודרני - דור הבייבי בומרס, דור X, המילניאלים ודור Z. הדיון מתמקד בפערים בין הדורות בתחומים מרכזיים כמו ציפיות מהעבודה, סגנונות תקשורת, יחס לסמכות ועדיפויות מקצועיות.

הפרק מציג אתגרים מעשיים בגיוס ושימור עובדים כאשר דור Z דורש גמישות ופידבק מיידי, המילניאלים מחפשים משמעות וצמיחה, ועובדים ותיקים מעוניינים ביציבות והכרה בניסיונם. הדיון כולל פתרונות יצירתיים כמו מערכות פידבק מותאמות אישית, "קפטריה של הטבות" וצוותי עבודה מעורבי גיל.

הפרק מדגיש שלמרות ההבדלים הדוריים, כל העובדים חולקים צרכים בסיסיים זהים - להרגיש מוערכים ולהצליח בעבודה. המסר המרכזי הוא שההבדלים הם בדרכים להשגת מטרות, לא במטרות עצמן, ושהמפתח לניהול מוצלח הוא גמישות והבנה של הרקע הייחודי של כל עובד.

This podcast examines how solo consultants can use AI to level the playing field in negotiations with larger clients. Hosts Brenda and Benny Fluman explore how AI tools help consultants analyze contracts, benchmark rates across global markets, model pricing scenarios, and create compelling proposals. They highlight specific tools like Aline, Spellbook, and Consultport that can identify hidden risks, suggest improvements, and provide data-backed pricing insights, ultimately helping consultants optimize their deals and communicate value more effectively.

#ContractNegotiation #ConsultingRates #AILegalTools #PricingStrategy #ProposalOptimization #GlobalConsulting #ValueBasedPricing

Contact: Benny Fluman - [email protected] Podcast AI website - https://match-b2b-podcast-ai.com/

This podcast explores how consultants can leverage AI tools to identify and attract ideal clients. Hosts Brenda and Benny Fluman discuss practical strategies including AI-powered lead scoring, intent signal monitoring, personalized outreach at scale, and thought leadership content creation. They explain how consultants can use these technologies to efficiently target prospects, know when to reach out, craft compelling messages, and establish authority through multi-channel content—all while maintaining the human expertise and personal touch essential for consulting relationships.

#ClientAcquisition #AIProspecting #LeadIntelligence #ThoughtLeadership #ConsultingSales #ContentMarketing #PodcastStrategy

Contact: Benny Fluman - [email protected] Podcast AI website - https://match-b2b-podcast-ai.com/

This podcast explores how AI tools are transforming consultant productivity with impressive efficiency gains. Hosts Brenda and Yakov Becker discuss AI applications across meeting management, content creation, administrative tasks, and knowledge management. They highlight specific case studies where AI reduced work from days to hours, and share insights on how consultants can leverage these tools to amplify their expertise, scale their thought leadership, and focus on higher-value billable work.

#AIProductivity #ConsultingTech #MeetingEfficiency #ContentAutomation #ThoughtLeadership #WorkflowOptimization #TimeManagement

Contact: Benny Fluman - [email protected] Podcast AI website - https://match-b2b-podcast-ai.com/

This thought-provoking podcast explores the impact of AI on consulting careers. Hosts Brenda and CEO Benny Fluman discuss whether consultants should fear replacement by AI or embrace it as a powerful ally. They examine which consulting tasks AI can handle effectively (research, data analysis, content creation) versus uniquely human capabilities (strategic foresight, emotional intelligence, ethical judgment). The conversation provides practical insights on how consultants can thrive by using AI tools to boost productivity, scale expertise, and deliver higher-value services to clients.

#ConsultingFuture #AIProductivity #FearOfObsolescence #FreelanceStrategy #AIAugmentation #ThoughtLeadership #DigitalTransformation

Contact: Benny Fluman - [email protected] Podcast AI website - https://match-b2b-podcast-ai.com/

Podcast AI is your go-to resource for business consultants who want to amplify their authority, deepen client relationships, and future-proof their practices through the power of podcasting. Hosted by Benny Fluman, CEO of MATCH B2B—a leader in strategic growth and customer journey design—each episode reveals practical insights and real-world examples of how to leverage audio content as a trust-building and lead-generating tool. From attracting new clients to strengthening long-term engagement, Podcast AI equips you with the tactics and know-how to stand out in a competitive market and deliver ongoing value. Tune in to discover how podcasting can help you showcase expertise, foster genuine connections, and scale your consulting impact.

Contact: Benny Fluman - [email protected] Podcast AI website - https://match-b2b-podcast-ai.com/

In this episode of PODCAST AI by MATCH B2B, Benny Fluman shares powerful insights on how consultants can effectively "sell without selling" through audio marketing. Benny dives into the psychology behind audio-based influence and explains how to create content that naturally educates your audience and builds trust. You'll learn how to frame your offers through compelling storytelling, showcase client successes authentically without coming across as boastful, and master the art of subtle selling without resorting to pushy tactics. Benny covers how to craft natural-feeling calls-to-action, develop a podcast format that's truly binge-worthy, and strike the perfect balance between delivering value and promoting your services. Additionally, he outlines practical strategies for integrating podcast content seamlessly into your sales funnel and repurposing episodes into engaging blogs, social posts, and newsletters. Tune in and discover how to transform listeners into loyal clients—without ever feeling salesy!

In this episode of PODCAST AI by MATCH B2B, Benny Fluman dives deep into mastering the client journey—from lead to lasting loyalty. Benny walks you through mapping the modern client journey and pinpointing critical pain points that trigger action. Learn how to personalize outreach at scale, create high-impact content that converts in today’s landscape, and craft onboarding experiences that genuinely resonate. He shares practical strategies for keeping clients engaged between meetings, transitioning from one-time projects to long-term value creation, and leveraging automation tools for seamless client nurturing. Discover how podcasts can significantly boost client retention, and uncover the key metrics that truly matter across every stage of your client relationships. Tune in to transform your client journey into a powerful growth engine!