Podcast Envy

I don't love listener "avatars." They're not real people!

And you want real people listening to your podcast, right?

So how do you determine WHO your ideal listener is, especially when you haven't launched yet?

How do the hosts of a brand new purpose-driven podcast communicate their vision and cultivate a listening community?

And why is this so important anyway?

Time to break down the particulars in this session of “Office Hours” with guests Stacie Lampkin and Mike Palazza, podcasting newbies who are *this close* launching their show, Healthcare Behind the Scenes. The pair reached out to Podcast Envy for strategic advice on a few premise and format aspects of their show. 

From refining the example of their ideal listener to highlighting their co-hosting strengths, our coaching session yielded tips that will help you craft an inspired show of your own, one that cuts through the status quo.

Is purpose-driven podcasting for YOU?

I’d love to hear your thoughts! Email me, [email protected], DM me or comment on this episode’s thread on Instagram @thecreativeimpostor, or leave it in a review at ratethispodcast.com/envy.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy090

Podcast Angels: Join the wait list to work with The Creative Impostor Studios!

Each year, we partner with a select number of shows on launch, strategy, and production/editing. Right now we are getting ready to select shows for 2022.

If you're ready for support in crafting a new show of significance or taking your current show to a new level, get on the list and I'll reach out for a Podcast Tea Date (i.e. complimentary intro call) to see if we're a match made in podcasting heaven.

Save your spot here!   Libsyn: our recommended podcast hosting company

Get your first month of podcast hosting free with promo code: envy at http://www.libsyn.com.

 

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

If you think everyone spent their "wfh" time dreaming up new podcasts, you’re right. There are fresh sources for entertainment, investigative reporting, and niche pursuits everywhere you listen.

As a podcast strategist, however, I’ve noticed one concept that has flourished over the last 18 months: the purpose-driven podcast. 

Is purpose-driven podcasting for YOU?

I’d love to hear your thoughts! Email me, [email protected], DM me or comment on this episode’s thread on Instagram @thecreativeimpostor, or leave it in a review at ratethispodcast.com/envy.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy089

  Podcast Angels:

She Podcasts Live! October 14-17, 2021

Join me Saturday afternoon for an interactive session: Values-Based Podcasting: Craft a Show of Significance. Get tickets and learn more.

Mighty Networks: our favorite platform for building your online community

Facebook Groups are so 2020. Mighty Networks is a premium place to build your online community away from adbots.

Check it out... http://www.thecreativeimpostor.com/mightynetworks

Libsyn: our recommended podcast hosting company!

Get your first month free with promo code: envy at http://www.libsyn.com.

 

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Welcome to a conversation about podcast positivity with a somatic sex educator!

Sex positive podcaster Karen Yates is in the midst of a pivot. Her show, Wild & Sublime, will still deliver its trademark sexy spin on infotainment, but as she heads back out into the real world to host her show live, onstage, she’s reevaluating the things she loves about podcasting and what she doesn’t.

The podcast (created as a result of COVID lockdown) is an extension of those public performances. Whether focused on solo or poly play, kinky or vanilla variations, communication remains Wild & Sublime’s main thrust (sorry, not sorry: Karen’s world is pun-heavy). 

Pleasure, as you might imagine, is another theme of Karen’s show. That’s where we steer this conversation - back to the pleasure of podcasting. Sure, we all craft shows with listeners in mind but, ultimately, our podcasts are for us. So, let me ask you: 

• What about this medium is pleasurable to you? 
• What podcast tasks do you enjoy doing? 
• What gets you in the state of flow versus what feels like a chore?

After two full seasons of weekly scheduled episodes, Karen’s giving those questions more thorough review. She’s already outsourced the tasks that slow her down (full disclosure: she’s hired The Creative Impostor Studios to take pesky production to-dos off her plate), creating time to consider her format for the upcoming season. 

So, now what?

As with sex positivity, podcast positivity invites play; the only rules are the ones you create. Karen has discovered what she and her audiences love most. Now she’s taking the time to take good care of her podcast. 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy088

 

CONNECT WITH KAREN YATES

Wild & Sublime

Podcast

Instagram

Karen Yates - Biofield Tuning sound therapy

LISTEN TO WILD & SUBLIME

S1E02 | Getting Laid During COVID: Long-Term Relationships

S2E12 | COVID and Dating: FEB 2010 Update

 

I’d love to hear your thoughts! Email me, [email protected], DM me or comment on this episode’s thread on Instagram @thecreativeimpostor, leave it in a review at ratethispodcast.com/envy.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

  Podcast Angel: Descript

Transcribe your episode in minutes? Yes.

Edit your audio from a text document? Yes.

Remove "um"s from your audio in the click of a button? Yes

Reference your transcript to write show notes? Yes.

More? Yes.

Descript is a KEY element in our podcast production workflow at The Creative Impostor Studios.

Try it for free... http://www.thecreativeimpostor.com/descript

The NEW Craft & Culture membership features YOUR top podcasting questions and more... Podcast Envy: Craft & Culture Club

Hosted on Mighty Networks, the NEW Craft & Culture membership features YOUR top podcasting questions, and my bossiest podcasting advice.

Save your spot: http://www.thecreativeimpostor.com/craftandculture

And if you want to get a taste for the platform and connect with some creative folk who center the experience of women at the intersection of who we are and what we make, join The Creative Impostor Collective for free.

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 087. "Paid podcast subscriptions in Apple and Spotify...Great idea for Apple and Spotify and for all those big fancy podcasters with tens of thousands of downloads and also for the networks. Awesome. Cool. Indie podcasters... Just keep doing your thing." ~Andrea Klunder, Your Podcast Boss

You've already heard the breaking news from a month ago, right? Apple Podcasts and Spotify are offering paid podcast subscriptions on a per show or per network basis. So theoretically you can easily earn a few bucks off your listeners if they LOVE your show enough to pay for it, or pay for it ad-free, or pay for early access, or pay for bonus content. Is this something you need to be paying attention to and jumping in on? My thoughts... in this episode!

Also... Facebook getting into more "social audio experiences" a la Clubhouse? Twitter and LinkedIn too I guess.

Social audio experiences...What does this phrase conjure up for you?

I’d love to hear your thoughts! Email me, [email protected], DM me or comment on this episode’s thread on Instagram @thecreativeimpostor, leave it in a review at ratethispodcast.com/envy.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy087

  Podcast Angel: Mighty Networks: our favorite platform for building your online community

Facebook Groups are so 2020. Mighty Networks is a premium place to build your online community away from adbots.

Check it out... http://www.thecreativeimpostor.com/mightynetworks

The NEW Craft & Culture membership features YOUR top podcasting questions and more... Podcast Envy: Craft & Culture Club

Hosted on Mighty Networks, the NEW Craft & Culture membership features YOUR top podcasting questions, and my bossiest podcasting advice.

Save your spot: http://www.thecreativeimpostor.com/craftandculture

And if you want to get a taste for the platform and connect with some creative folk who center the experience of women at the intersection of who we are and what we make, join The Creative Impostor Collective for free.

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 086. "It's not worth trying to copy anybody. Do what you want to do, what you love...because podcasting takes a lot of work and if you're not loving it, it's not going to last." ~Lori L. Tharps

Where does the inspiration to create a podcast arise from? How do you get over the learning curve? What happens when you want to change things up? And how do you know when it's time to quit?

All of this and more from Lori L. Tharps, author, educator, and podcaster.

Hear the evolution of Lori's show, My American Meltingpot, and what's coming next. Lori says, "It really is just going to be a kind of a literary love fest for multicultural stories!" And she couldn't be happier.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy086

  Podcast Angel: Mighty Networks: our favorite platform for building your online community

Facebook Groups are so 2020. Mighty Networks is a premium place to build your online community away from adbots.

Check it out... http://www.thecreativeimpostor.com/mightynetworks

The NEW Craft & Culture membership features YOUR top podcasting questions and more... Podcast Envy: Craft & Culture Club

Hosted on Mighty Networks, the NEW Craft & Culture membership features YOUR top podcasting questions, and my bossiest podcasting advice.

Save your spot: http://www.thecreativeimpostor.com/craftandculture

And if you want to get a taste for the platform and connect with some creative folk who center the experience of women at the intersection of who we are and what we make, join The Creative Impostor Collective for free.

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 085. "Sometimes I even think of the shows as, like, my children... like I'm co-parenting these shows and bringing them into the world... and trying to give them every opportunity possible to grow and to thrive and to reach their full potential." ~Andrea Klunder, Your Podcast Boss

At The Creative Impostor Studios and on Podcast Envy, we are all about the experience of podcasting. And that goes for the podcaster, the listener, the guests, the sponsors, the collaborative partners... Whoever is involved in the ecosystem of that podcast is a stakeholder and deserves to have an incredible experience!

And continuing our mini-series on self-care and podcasting, I want to clarify that part of self-care is community care!

It has a lot to do with the people who are around you and the relationships that you are in. And this directly applies to you as a podcaster... whether you are brining on a team, or service providers to support your show, or you are DIY-ing it, whether you are part of a larger organization, or you are self-employed.

The relationships that you have matter a lot in terms of your overall health, happiness, and wellbeing.

So how do you qualify those relationships that you have and whether they are supporting you or weighing you down in your podcast ecosystem?

Ready for a health check? Listen to the episode for some anecdotal ideas on how to assess and why it matters.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy085

  Podcast Angel: Libsyn: our favorite podcast hosting company!

Get your first month of podcast hosting with Libsyn free with promo code: envy.

Libsyn has been an outstanding partner for me and my clients' shows, updating and improving their user experience and also making sure that we were among the first to be able to submit our shows to a brand new destination... Samsung!

They also provide tons of resources like free webinars to help you launch and to KEEP you podcasting.

The NEW Craft & Culture membership features YOUR top podcasting que Podcast Envy: Craft & Culture Club

The NEW Craft & Culture membership features YOUR top podcasting questions, and my bossiest podcasting advice.

Save your spot: http://www.thecreativeimpostor.com/craftandculture

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 084. "During the pandemic in the past year, there have been 3,800 reported incidents of anti-Asian violence, roughly 503 of which took place during 2021 alone." ~Reported in The Guardian

We need to talk about something, which is this phrase that I keep hearing in my head over and over again, said by my friend, colleague, client, Sarah Buino, creator and host of Conversations With a Wounded Healer podcast.

She said that we, as podcasters, are part of the media.

That is why I want to take a moment here to specifically address topics around the March 2021 Gold Spa shooting in Atlanta, GA.

I want to give you a few resources that I think do a great job of illuminating some of these different angles to this situation in a non-sensationalist way, promoting cultural dialogue about some things that maybe don't get talked about enough.

Beyond Reproach - Minisode 25 Stop Asian Hate

Conversations With a Wounded Healer - Stop Psychoanalyzing Mass Shooters

Article by Sarah Suzuki

NPR's Life Kit - Talking With Kids About Anti-Asian Racism

Culture Chat with Mimi Chan - 221. THE RISE OF ANTI-ASIAN HATE CRIMES AMIDST COVID19

Pause On The Play with Erica Courdae and India Jackson - Supporting With Empathy: White Supremacy and Othering During Tragedy

The Guardian - A specific kind of racism': Atlanta shootings fuel fears over anti-sex-work ideology by Marie Solis

 

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

 

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy084

Podcast Angel: Podcast Envy: Craft & Culture Club

The NEW Craft & Culture membership features YOUR top podcasting questions, and my bossiest podcasting advice.

Save your spot: http://www.thecreativeimpostor.com/craftandculture

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 083. "Friction allows for a lot of growth if you're open to it." ~Pam Covarrubias

Are you using your podcast for personal growth? Are you using it to help your listeners grow?

This episode is part of our self-care for podcasters series, which is a companion to our “not your typical self-care” series over on The Creative Impostor. I recently had podcaster, conscious productivity coach, EFT practitioner, and founder of the PowerSisters Method, Pam Covarrubias on episode 125.

And when I asker her how PowerSisters get matched, she brought up the idea of friction as a component to success and growth. 

At first internally  I was like — EEK! No no no — when we build community we want to surround ourselves with like-minded individuals who align with our values and I started to get that old school day anxiety of being partnered up for a project with someone I didn’t like or didn’t know…

But then...

It really got me thinking about how friction applies to podcasting. And so Pam inspired this WHOLE episode of Podcast Envy.

On one hand, I think podcasting is an EXCELLENT tool for personal growth for the show host, the listeners, and even guests.

On the other hand, we have a huge “silo” problem in podcasting.

Podcast hosts bring guests on the show who think like them to talk about topics they agree on from similar points of view and then share that conversation with an audience of people who also nod their heads in agreement and take notes.

But where then, is the growth in that? 

Still with me? Listen to the episode to get my 5 tips for inserting more functional friction into your process to help you make a better podcast.

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

Hear my full conversation with Pam on The Creative Impostor.

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy083

Podcast Angel: Podcast Envy Pro Pod

A network of podcasting peers who who get you and your show... what could be better?!

To learn more and apply click the link in the show notes for this episode to thecreativeimpostor.com/podcastenvypro

In February 2021, we are hosting a free preview. Email me [email protected] to get an invitation!

Together we’ll solve your most pressing questions around growth, sustainability, craft and culture for your show. 

Apply now! 

Not sure yet? Book a quick call with me and we'll talk through it together.

Connect with Pam

Website

Café con Pam

Instagram

PowerSisters Method

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 082. “When I do an interview, I try to throw out any sort of expectations of the interview that I want to have, and really try to meet someone where they are in that moment, in that second.“ ~Kate Sullivan

A pandemic can make you question all sorts of life and podcasting choices. Emmy Award-winning journalist Kate Sullivan offers up a solution: return to your why.

Why do you care?

As host of To Dine For, a multimedia celebration of ingenuity, hard work, and achievement told over food, Kate explores the universal motivator with her guests. Why do they do what they do? Why is this restaurant the location for the conversation (each guest gets to choose the place in which the interview takes place)? In crafting each episode, Kate’s reminded of her why: to tell inspiring stories over food. 

Although To Dine For began as an idea for a tv series - now streaming via PBS and Amazon Prime - “the podcast started as my way of pivoting in the pandemic, of trying to create and continue to do what I love,” Kates says. 

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

Hear more of my conversation with Kate over on the crossover interview for The Creative Impostor.

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy082

Podcast Angel: Podcast Envy Pro Pod

A network of podcasting peers who who get you and your show... what could be better?!

To learn more and apply click the link in the show notes for this episode to thecreativeimpostor.com/podcastenvypro

We are waiting for YOU! Don't wait to reach out.

Together we’ll solve your most pressing questions around growth, sustainability, craft and culture for your show. 

Apply now! 

Not sure yet? Book a quick call with me and we'll talk through it together.

Connect with Kate

To Dine For

Podcast

Instagram

Facebook

Twitter

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor

LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy

Episode 081. “This podcast, in a way, has become my self-care. I didn’t even realize that I would be, but it absolutely has been the thing that makes me happiest... just for me. “ ~Cassandre Dunbar

Here’s a podcast truth that may feel a bit uncomfortable: the personal has never been more political. Allow my paraphrasing of the popular concept to seep under your protective layers for a moment while I explain. Podcasters, content creators, cultural influencers: we all have a responsibility to speak and respond to what’s happening in the world around us. To show up for ourselves and our communities an authentic manner. 

Especially now. Even if our podcasts have nothing to do with social justice or politics. 

Why wouldn’t we want to create content that improves society and adds value to the lives of our listeners! Honestly? Because doing so might be risky. Doing so might require going against the forces that have shaped our POV (family, community, followers). Doing so might require confronting an old nemesis: impostor syndrome.

Cassandre Dunbar of Be Well, Sis is tackling many of those personal and political taboos with her approach to the self-care podcast - a format that can politely be described as lacking in diversity. Cassandre was driven to provide information with social context, giving women of color tools to counteract the effects of sustained trauma within their communities. 

 She views self-care as both a personal and community-based responsibility, individual therapy as a tool for addressing our country’s racial reckoning. “We can use it to look in the mirror and see all the things that have been done - that are being done - that are harmful, not only for the marginalized communities but, really, for the greater community too.”

That’s how to use your platform socially, responsibly. 

Peace, love & podcasting,

Andrea Klunder, Your Podcast Boss

Hear more of my conversation with Cassandre over on the crossover interview for The Creative Impostor.

Get the full show notes including links to shows and episodes referenced at: 

http://www.thecreativeimpostor.com/podenvy081

Podcast Angel: Podcast Envy Pro Pod

Surround yourself with your very own amazing community of podcasting professionals who’ve got your back. Including me, but not JUST me!

The Podcast Envy Pro Pod is launching in 2021 with a highly curated network of creative professionals who podcast (ahem — that’s you!)  who will meet monthly in real time to workshop a challenge, question, or opportunity of one of our members.

To learn more and apply click the link in the show notes for this episode to thecreativeimpostor.com/podcastenvypro

This program is for creative business leaders within any industry or niche with at least 6 months podcasting experience. We will not be covering the basics of “how to podcast,” rather deeper topics for which you can’t just Google the answer or post in a Facebook Group.

We are waiting for YOU! Don't wait to reach out.

Together we’ll solve your most pressing questions around growth, sustainability, craft and culture for your show. 

Apply for the waitlist for the very first cohort! 

Not sure yet? Book a quick call with me and we'll talk through it together.

Connect with Cassandre

Be Well, Sis

Instagram

Twitter

LinkedIn

Connect with me

Email [email protected]

Instagram: @thecreativeimpostor LinkedIn: @andreaklunder (I only accept connections from people I actually know, so include a message to say you're a Podcast Envy listener.)

***

Do you LOVE Podcast Envy? What's your fave episode? What have you learned? What mistakes have I saved you from making with your show?

Let me know in a review here: http://ratethispodcast.com/envy