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Influencers -- the "tastemakers" that populate just about every vertical -- can teach fledgling podcasters quite a bit.
While influencers are quite individual, they share some traits that new podcasters could learn from. Yes, it requires you to perhaps be a bit more public than you might like. But it's hard to argue with their effectiveness.
Can you bring the mindset of being public and prolific to your podcast as you are launching? As you are recording? As you are continuing to release?
That's the trick, and I'll talk about it in detail in this short episode.
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Spoiler: The line between "indie" podcasters and "pro" podcasters is NOT the line I'm talking about, because that line doesn't really matter to most people.
Except for those who really want to keep looking at the past. They like that line. And therein lies the problem.
The real line -- the only one that matters -- is a line that divides those who look back at podcasting's history with affection, and those who are more interested in the future.
Guess which side of the line I reside?
In this short episode, I'll break down why that line is so important, and show you a way to come join me on the future-positive, progressive side of things.
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Today I bring you a business opportunity, potential podcast peddler. No, it's not a multi-level marketing scheme. Because those suck.
This opportunity is yours, if you're an expert in any given field or an employee of a company that really should be podcasting.
In this episode, I'll tell you how you can steal money from the marketing or advertising budget to pay for podcasting.
Because if a company wants to advertises -- seriously -- across the top podcasts, it'll cost them about $25,000 to start.
Or maybe that company is thinking about paying someone to create the ever-popular "explainer" videos. Assuming they go for quality, it'll cost (see if you can guess) about $25,000.
With $25,000, you could produce 6-months to a years worth of episodes for a podcast for that company, with much greater legs than a month of ads or a couple of videos.
Free idea. All yours!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
From the publisher's feed