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As much as I love podcasting, there are some statistics I find troubling. Specifically, there's the fact that podcasting is the slowest growing "media" medium... ever.
Why is it that more than 70% of the population think that it's just not worth their time to check out podcasts?
Part of the problem is the conflation of quality and popularity. Just because something is "the biggest", it doesn't mean it's "the best".
Worse, often times "the best" isn't palatable for those who assume that they don't need (or won't like) the content.
We can fix that by only suggesting shows that deliver "I Had No Idea" experiences. Do you know any? Go find some. And listen to this episode to learn more.
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Wow, but do we podcasters abuse the term "show notes". This whole rant was predicated by two podcasts I recently listened to that didn't care at all about the Listener Experience, making it incredibly hard to take the action the hosts (and their guests) wanted me to take.
Why? The vast majority of listeners can click on the show to get more details that can contain links to other content on the web!
Yet most ignore that fact. And it really upsets me, as you'll hear in this episode. Idiots.
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
Recent changes indicate Google Podcasts is about to go beyond the Android, likely to iOS. But that's just the tip of the iceberg.
What changes are endemic when a powerhouse like Google can make a consistent user experience across Android and iOS?
At a minimum, it changes how (and where) people -- all people on a mobile device -- find and discover new podcast episodes.
For the better. For more ideas on this, listen to this episode (recorded in my car right before I went into physical therapy for my bum shoulder.)
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I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!
Mentioned in this episode:
Support For Abortion Rights
While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th.
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