One of the key pillars when intentionally controlling the narrative and building your Personal Brand is showing-up online & offline.

Being visible has been one of the biggest struggles for entrepreneurs and business owners because of the preconceived pressures of “figuring-out” visibility on social media.

After working with many business owners, I share with you the common mindset blocks that most of them face when it comes to showing up online.

In this episode, I take you through:

– The mindset shifts that need to happen to unlock how to understand being on social media as a business owner

– The shift that needs to take place in-terms of being “you” online and offline

– The reality of online authenticity as a business owner… or what I label as “curated authenticity”

I hope you enjoy this episode!

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #62: What does “Showing-up” really mean for Business Owners? first appeared on Rana AlBasri Mouawad.

What is about Public Speaking that can be exhilarating for some and nerve recking for others?

No person is better to talk about mastering the mic and the art of public speaking than 4-time TedX Speaker and Forbes Women Speaker Dr. Rana Sabra – a global business strategist and marketing advisor.

In addition to empowering over 2000 clients and students worldwide by providing tailored marketing solutions in 15+ countries, Rana has mastered different types of stages, from the boardroom and university classrooms to global stages and forums.

I sat with Rana to pick her brain about public speaking.

Beyond the art of mastering public speaking, this conversation will help you understand what will make your audience listen, engage and remember you when you’re on and off the stage.

I hope you enjoy our chat!

You can find Dr. Rana Sabra on:

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #61: Mastering the Mic – Insights from a Public Speaking Pro with Dr. Rana Sabra first appeared on Rana AlBasri Mouawad.

Everyone’s journey in entrepreneurship is different, few things are common that many of us experience at one point of our journey:

Stagnating. Uninspired. Overwhelmed. Imposter. Unheard. Or worse… Unseen.

Building a business that you dream of creating, yet playing by everyone else’s rule is part of the problem. The loud “cookie cutter approaches” to branding, marketing, social media presence can cause founders to fall-out of love with their business.

In this episode, my guest, Marina Gerges – Brand Strategist. Personal Brand Coach. Speaker and World Traveler – breaks it down and shares her unique strategies that helps female founders to get what they deserve: to be seen & paid for who they are by having a brand that reflects their style, personality and vibe!

Connect with Marina on:

Hope you enjoy this episode.

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #60: How to Build a Brand that Reflects your Style & Vibe with Marina Gerges first appeared on Rana AlBasri Mouawad.

Personal Branding, Networking, Storytelling, Growth Mindset and Self Reliance are some of the key topics discussed in this episode with the communications powerhouse, Maha Abouelenein— a trailblazer in bridging cultures and industries.

With over 30 years of experience, Maha has worked with some of the biggest names in tech and business, including Google, Netflix, and Careem. She’s the founder and CEO of Digital & Savvy, advising figures like Gary Vaynerchuk and Deepak Chopra.

She’s also the author of “7 Rules of Self-Reliance”, a bestselling book that inspires readers to take control of their destinies and thrive in uncertain times.

In this episode, Maha lays it all out, sharing valuable insights about self reliance, accountability, building a name & reputation, the art of networking and how to thrive with AI.

Connect with Maha on:

Hope you enjoy this episode.

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #59: Mastering Storytelling & The Art of Self-Reliance with Maha AbouElEnein first appeared on Rana AlBasri Mouawad.

“What do I want to be known for?”

Let’s talk about something that can completely transform how you’re seen in your professional world: POSITIONING.

It’s not just a fancy term—it’s the key to being memorable, impactful, and truly you. Whether you’re a CEO, a founder, or a working professional, nailing your positioning can open doors you didn’t even know existed.

Your positioning is your power. It’s what turns your personal brand from a whisper into a roar!

In this solo episode, I explain

Hope you enjoy this episode.

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #58: Your Personal Brand’s Superpower is in your Positioning first appeared on Rana AlBasri Mouawad.

Building a brand is not an easy feat – let alone building a luxury brand!

My guest this week is Moe Samman; a luxury brand consultant and expert, co-founder of Longe Black Branding Firm, co-founder of Lxias Consulting, entrepreneur, educator and a disruptor.

His mission is to redefine the standards of how luxury brands are built and marketed from MENA to the world. 

Moe Samman is someone who is celebrated for his capacity to elevate local brands to the international market in record time. His success stories with Longeblack illustrate his exceptional talent in brand development and market expansion.

In this episode, we touch on many topics, such as:

Whether you’re in the MENA region or not, if you’re working on building a luxury brand, or looking for a consultant to help you reach that goal, this conversation with Moe Samman will be a game changer for you.

Connect with Moe Samman on:

Hope you enjoy this episode.

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #57: From Exclusivity to Desire – Luxury Brand Strategy with Moe Samman first appeared on Rana AlBasri Mouawad.

In the early days of my career in communications and PR, I worked with leadership personalities & public figures, where we created communications strategies to help them build credibility & trust.

At the time, no one called it “Personal Branding”, but that was exactly what we were doing! The work, communications strategy, content, media interviews, publishing books and public speaking was all used to ultimately build my client’s influence.

Today, this is thought leadership and personal branding. The media scene changed but so many principles are still standing strong.

In this solo episode, I explain why thought leadership is the new currency in our information-saturated space, how to be visible online, and all about consistently sharing valuable insights and speaking on issues that impact your industry.

How customers perceive your personal brand can significantly impact your business. Thought leadership helps shape this perception by demonstrating your expertise and commitment to providing value.

Hope you enjoy this episode.

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #56: Credibility & Trust creates Influence first appeared on Rana AlBasri Mouawad.

If you’re a founder or working on becoming one, this episode will give you lifeline advice that will impact your entrepreneurial journey.

In this episode, my guest is Helen McGuire – a founder who pioneered 2 global diversity-focused platforms all while building her family of 5.

We talk about her entrepreneurial experience, her purpose principles in founding a business, building a business from a female lens, her book, her soon to launch program and everything in between.

Some of the topics covered in our chat:

Helen is one of the 0.5% female founders globally to successfully exit her company, selling it for 7-figures in 2023. Her decade-long journey of giving birth to award-winning businesses makes her experience worth learning from.

I hope you enjoy this episode and start applying these valuable lessons to your own founder journey.

Key resources mentioned in the episode:

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL GUIDE is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #55: Building a Business with Purpose & the 7 Female Founder Principles – with Helen McGuire first appeared on Rana AlBasri Mouawad.

Fascinating your audience with the “right” content takes a mindset shift towards content creation and how it is received by the audience – starting with understanding that to create a connection, the content needs to tick several boxes:

In this episode, I take you through what takes professionals like you, to build a personal brand that resonates with the right target audience, and how to recognize effectiveness, authenticity, and connection in effective content.

In this episode, we discuss:

Mentioned in this episode: PERSONAL BRAND MASTERY QUIZ

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL GUIDE is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #54: ⏰ Fascinate Your Audience With The Right Content first appeared on Rana AlBasri Mouawad.

This is the last episode of the season… I come to you in this raw unscripted episode, giving you an inside look into what will I be looking at when conducting a mid-year review for my work and for my personal brand.

In this episode, I take you through some of my annual goals, and how did I perform during the course of these first 6-months… and my plans while reviewing some of those results.

The aim is not only to reach the goals that I set in the beginning of the year, but to also assess what worked and what didn’t … and use the remaining half of the year to pivot, change or “fix” anything in my strategy.

I wish you all a wonderful summer months. I hope you make the time to assess your goals and how far you’ve come since setting them with a mid-year review and assessment.

Have a wonderful summer and see you in a new season in September

If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram.

If you know someone who will benefit from the this podcast, please share it. I always count on your help to spread the word.

I hope you didn’t forget to subscribe to my podcast. It will make my day if you leave a review!

x Rana

PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL GUIDE is now available to download!

PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here!

The post #53: I’m Sharing Bits of my Mid-Year Review first appeared on Rana AlBasri Mouawad.