Podcasting Secrets

#RogerDooley is an author and international keynote speaker. He wrote Friction: The Untapped Force That Can Be Your Most Powerful Advantage, which was named one of the Best Business Books of 2019 by strategy+business. He also wrote Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing.

For many of us who are digital marketers, we love the concept of split testing. The concept of split testing is to try several different methods in order to find the one that does the best. We learn which method does the worst and turn those off, and then create variations of the methods that do the best. Then we can repeat that split testing process so we can find more variations of what's working best.

Read more at: https://monetizationnation.com/blog/how-to-fail-successfully/

Steve Jobs is one of the most well-known entrepreneurs in history since he co-founded Apple, a company now worth over $2 trillion (Source: Investopedia). There are currently more than 133 million iPhone users in the United States, which accounts for about 47% of all smartphone users (Source: Statista). 

However, Steve Jobs wasn’t always widely successful. There were times in his career where Apple was nothing more than an idea in a cramped garage. In today’s episode, we’re going to discuss Steve Jobs’ entrepreneurial journey and a few lessons he learned along the way.

Read more at: https://monetizationnation.com/blog/how-steve-jobs-started-apple/

Welcome back to another episode with Shannon Graham. In the last episode, we discussed unlocking our full potential, being honest about what we want, not ignoring red flags, and letting our results speak for themselves. In today’s episode, we’re going to discuss potential, leadership, expressing ourselves, being responsible, and personal liberation.

Read more at: https://monetizationnation.com/blog/how-to-achieve-a-higher-level-of-potential/

Shannon Graham is a motivational speaker, coach, and author. For over 15 years, he has coached visionary leaders who want to change the world by doing the impossible. His first book, The Revolution of Self, is focused on helping individuals find and fulfill their potential and purpose. His latest book, Expand, focuses on a new era of leadership.

Read more at: https://monetizationnation.com/blog/how-to-unlock-our-potential-by-being-honest-about-what-we-want/

One of the hardest parts about starting a business is finding someone to buy our products or services. In today’s episode, we’re going to discuss how we can find the passion statements of our ideal customers so we can connect with them on a deeper level and win their loyalty. 

Read more at: https://monetizationnation.com/blog/how-to-find-your-customers-passion-statements/

In the last episode with Geno Church we discussed how to create a digital community. In today’s episode, we’re going to go over word of mouth marketing and how we can get our customers to talk about our brands. 

Geno Church is a strategist, creative director, and community designer with more than 20 years of experience utilizing human-centered discovery methodologies, branding, and word of mouth strategies. He is the author of The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing, and he hosts The Shared Ship Podcast. 

In today’s episode, we’re going to discuss word of mouth marketing strategies and the importance of building a digital community.

Read more at: https://monetizationnation.com/blog/how-to-build-a-digital-community/

Hello Monetization Nation. Today I want to share with you a poem that has a lot of meaning to me on multiple levels. This poem is titled “The Race”, attributed to Dr. D.H. “Dee” Groberg.

Here are some of my key takeaways from this episode:

1. Winning isn’t a matter of crossing the finish line first; it is our ability to get back up each time we fall.

Read more at: https://monetizationnation.com/blog/getting-up-each-time-we-fall/

Before Walt Disney created one of the best-known motion-picture production companies in the world, his editor fired him from the newspaper because he “lacked creativity.”

Now, Disney is worth $122.18 billion (Source: Global Rankings) and has 12 amusement parks around the world, including Florida, California, Paris, Hong Kong, Shanghai, and Tokyo. The Magic Kingdom is the most visited theme park in the entire world and is estimated to have welcomed nearly 30 million guests in 2019 (Source: Blog Mickey). 

Disney also has more than 25 Resort Hotels in the world (Source: Disney World) and the Disney Cruise Line currently operates four ships, with three more planned to come within the next couple of years (Source: Disney Cruise). 

Read more at https://monetizationnation.com/blog/how-walt-disney-started-a-120-billion-dollar-company-after-being-fired-and-told-he-lacked-creativity/