Podstarter

Our clients often ask what the ideal length of a podcast is, some even come with a clear idea of a duration already. According to Libsyn's 2019 State Of The Industry Report, the average length of an episode is about 28 minutes. Is 28 minutes the right duration for you? Honestly, I have no idea.

Read the full blog post here:
https://www.podstarter.io/podstarter-blog/why-the-ideal-podcast-length-doesnt-exist

Launching a podcast can seem overwhelming at first, but it may not be as daunting as you initially think!

This this PLOG, producers Grace and Sarah go over the tasks you need to put in motion to get your podcast off the ground and into the ears of listeners. 

They chat about:

• Establishing what your show is, and why you are doing it
• The importance of managing expectations
• How to stay motivated and consistent
• Figuring out a format, frequency and release schedule that will fit your life
• The bones of a podcast (title, description, cover art, category).

For more information about Podstarter services, visit our website.

Mark Asquith is the CEO of Rebel Base Media and Captivate.fm. He is a prolific thought leader in the podcasting space with a focus on creating platforms that are user focused. Mark narrows in on the importance of creating online spaces dedicated to your podcast and the limitations you may face if you choose to overlook this step.

There is an audience for anything in podcasting. The more you engage with that audience, the better. 

In this episode we talk about:

• The value of a podcast website
• Building your podcast vision through online presence
• Scaling passion projects into tangible business opportunities
• Targeting a niche group to create unique listener experiences

Find out more about Mark here:
https://www.markasquith.com/

Learn more about Podstarter:
https://www.podstarter.io/

Many podcasters are perfectionists, and this can often stand in our way, even before you launch.

In this week's PLOG, producers Grace and Sarah discuss MVP: minimal viable podcast. What exactly does it take to overcome insecurities to hit "publish" and how can we manage expectations going into starting a podcast journey. They chat about the basic assets to get to your MVP, overcoming perfection paralysis, figuring out your definition of success and managing expectations.

For more information about Podstarter services, visit our website.

Maintaining a weekly podcast is a huge undertaking. This week’s guest has learned a lot over a span of 4 years. Sarah MacLellan is the host of the InTalksicated Podcast - a weekly comedy podcast with over 200 episodes. Sarah is the perfect example of a podcaster who dove in and learned podcasting by doing - mistakes included. She also evolved her weekly show to include video episodes.

For Sarah, all the work is worth it for the chance to connect with an audience and build a community. 

We talked about:

• The challenges of managing a weekly show, setting a workflow schedule, and being consistent.
• Having intrinsic personal value in the work you do for your show.
• Building and embracing community.
• Developing content solutions to broaden your audience.

Subscribe to InTalksicated Podcast: 

https://bit.ly/clmapple

In PLOG #2, producer Rhys and studio engineer Connor chat about various production styles and how they can help elevate your podcast. It's important to know your audience and the purpose of your podcast in terms of deciding which production elements can improve the experience for your listeners (and which ones will just get in the way!).

Rhys and Connor close their chat but talking about how taking risks is important for the growth of your podcast.

For more information about Podstarter services, visit our website.

Imagine having a podcast that puts the guests before the audience. Jeff White has a wonderful take on podcasting, he uses it to build a community within his industry. Over a period of years, The Kula Ring has allowed Jeff and his team to grow their brand and profile. 

Each episode has allowed them to build productive relationships, learn more about the needs of customers and have a real presence.

We talked about:

• How podcasting built his company's credibility.
• Building a genuine relationship with guests.
• The importance of a refined production cycle.

Find out more here:

https://kulapartners.com/thekularing/

Introducing the Podstarter PLOG Series! In our first PLOG, producer Sarah MacLellan and studio engineer Connor Sampson sit down to discuss tips and tricks to increase your audio quality including microphone placement, setting up an ideal environment for podcasting, avoiding unwanted noises and more.

We also talk about basic recording etiquette we have both learned through our experiences with podcasting.

For more information about Podstarter services, visit our website.