
Sign up to save your podcasts
Or
In this tense election year, polling is top of mind. But collecting polling data has become harder. It often relies on people actually answering the phone and then speaking frankly to a pollster, both of which are becoming less common. The result has been data that is less predictive, and repeated misses in recent elections have made the public much more skeptical. Polling, it seems, needs an update for the digital age. Marketplace’s Meghan McCarty Carino spoke to Bruce Schneier, lecturer at the Harvard Kennedy School, who says AI can help.
4.5
12341,234 ratings
In this tense election year, polling is top of mind. But collecting polling data has become harder. It often relies on people actually answering the phone and then speaking frankly to a pollster, both of which are becoming less common. The result has been data that is less predictive, and repeated misses in recent elections have made the public much more skeptical. Polling, it seems, needs an update for the digital age. Marketplace’s Meghan McCarty Carino spoke to Bruce Schneier, lecturer at the Harvard Kennedy School, who says AI can help.
6,058 Listeners
884 Listeners
8,649 Listeners
30,938 Listeners
1,356 Listeners
32,141 Listeners
43,414 Listeners
2,169 Listeners
5,497 Listeners
1,446 Listeners
9,545 Listeners
3,599 Listeners
6,248 Listeners
163 Listeners
2,582 Listeners
1,323 Listeners
1,584 Listeners
82 Listeners
221 Listeners