Culture is everywhere, but only a few know and understand what it is. In this final episode of Pondered Bytes - for now - we investigate, and explore the various ways of doing things and how there really isn't a "right" way.

Links

https://www.linkedin.com/in/ipresilia/

https://www.theponderlab.com/

https://theponderlab.substack.com

https://www.goodreads.com/book/show/30257963-12-rules-for-life?from_search=true&from_srp=true&qid=t3vCS5Osib&rank=1

Questions?

[email protected]

Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox

https://theponderlab.substack.com

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

Should we or shouldn't we niche? Many of us think of niching as limiting and confining, but what if this wasn't the case, and we instead had a little bit of "commitment issues"?

In this episode, I'm not looking to convince, but aim to suggest an unusual perspective.

Links

https://anchor.fm/ponderedbytes/episodes/Are-your-clients-gossiping-about-you-e14hpok

https://theponderlab.substack.com/p/why-are-we-here

https://theponderlab.substack.com/p/its-not-the-ideas-alone-that-make?sd=fs

https://www.youtube.com/watch?v=pjIdJRWJQAA

https://www.youtube.com/watch?v=EB01P3KAojc&t=7s

https://www.theponderlab.com

Questions?

[email protected]

Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox

https://theponderlab.substack.com

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

Not much can be achieved without a WHY for long - that has been established already - but what's more important than that, AND drives every decision and action? Before we can start with WHY we must know who we are.

Do you know who you are and why you should know yourself in the first place?

If you don't know the answer to these questions, worry not. In this episode, we'll get to the root of it all and explore the only constant; our values.

Links

https://youtu.be/-tBXqs0pRVQ?t=188

https://www.edelman.com/trust/2022-trust-barometer

https://youtu.be/eI1yo-a3QBs?t=137

https://youtu.be/mL4l75rMIiQ?t=738

https://youtu.be/5mKxekNhMqY?t=61

https://theponderlab.medium.com

https://www.theponderlab.com

Also interesting

https://www.youtube.com/watch?v=fzCb1qPUbko

Questions?

[email protected]

Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox

https://theponderlab.substack.com

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

We live life with the thought and fear that it’ll all end one day. What if it doesn’t have to be something we fear, but should instead embrace?

Links

https://www.aesc.org/insights/magazine/article/go-long-why-long-term-thinking-your-best-short-term-strategy

https://www.youtube.com/watch?v=ka8L1YMR88U

https://www.youtube.com/watch?v=m45eymlraJs

https://theponderlab.medium.com

https://www.theponderlab.com

Questions?

[email protected]

Join the Newsletter - The Ponder Lab's most pondered insights delivered right to your inbox

https://theponderlab.substack.com

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

“Can you elaborate on what you mean with a brand having substance?” In this episode of Pondered Bytes, I answer this listener’s question and explain why substance is not only a ‘good-to-have’ for your brand, but a necessity. Let’s continue the conversation; if you have any questions or suggestions, feel free to send them over to [email protected]

Links

https://theponderlab.medium.com

https://www.theponderlab.com

Questions?

[email protected]

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

Sometimes our brands and the services we provide may be interpreted completely different from what we intended. This episode covers caring and when it no longer seems enough. The question is: “are we devoted to our audience, or do we do things in a perfunctory manner yet expect them to be happy?”.

Links

https://theponderlab.medium.com

https://www.theponderlab.com

Questions?

[email protected]

Like these episodes?

Consider buying me a tea.

More Resources

Recommended Books:

https://www.theponderlab.com/recommended-books

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a brand consultancy studio that specialises in closing the gaps between businesses and their clients by elevating brands and giving them meaning in an era of increased clutter and declined trust.

Myriads of people are propelled to start their own business after quitting their job. With that happening more frequently since the pandemic, I wanted to take a closer look, put myself in their shoes, and offer some suggestions on how to traverse this difficult journey.

Links

https://theponderlab.medium.com

https://www.theponderlab.com

Questions?

[email protected]

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a Netherlands based Brand Consultancy Studio that specialises in closing the gaps between businesses and their clients. It does so by offering services such as Strategy, Design & Development to elevate brands in an era where strong identities matter the most.

The holidays are just around the corner. Each year, when November and December come along, something changes, and we give in to our urge to accumulate and hoard stuff. It's like our sensibility goes into deep hibernation. If you're not the one buying, you're the one selling - or, at least, tempting people to buy what you have to offer. What's funny is that when everything subsides, we're all left wondering whether we've been misled and why we have made certain purchase decisions. In today's episode, I take on the common question of why some companies engage in false advertising and how they seem to keep getting away with it.

Links

https://theponderlab.medium.com

https://www.youtube.com/watch?v=hDX7xYKDOlo

https://www.theponderlab.com

Questions?

[email protected]

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a Netherlands based Brand Consultancy Studio that specialises in closing the gaps between businesses and their clients. It does so by offering services such as Strategy, Design & Development to elevate brands in an era where strong identities matter the most.

Tech giants have made ads accessible to just about anyone. But this comes at a cost - it adds to the noise and clutter we already deal with. How do humans navigate daily in such a world, and how much is too much?

Links

https://theponderlab.medium.com

https://theponderlab.medium.com/are-ads-even-useful-anymore-a5f3f8341b47

https://adage.com/article/adage-encyclopedia/history-1970s/98703

https://www.nytimes.com/2007/01/15/business/media/15everywhere.html

https://sjinsights.net/2014/09/29/new-research-sheds-light-on-daily-ad-exposures/

https://www.nytimes.com/2007/01/15/business/media/15everywhere.html

https://www.searchenginewatch.com/2016/04/27/do-50-of-adults-really-not-recognise-ads-in-search-results/

https://www.redcrowmarketing.com/2015/09/10/many-ads-see-one-day/

https://www.dictionary.com/browse/advertisement

https://www.powerthesaurus.org/advertisement/definitions

https://www.wordstream.com/blog/ws/2017/02/28/facebook-advertising-benchmarks

https://www.jstor.org/stable/30000398

https://www.kickstarter.com/projects/ivancash/irl-glasses-glasses-that-block-screens

https://blog.hootsuite.com/organic-reach-declining/

https://blog.google/products/chrome/updated-timeline-privacy-sandbox-milestones/

https://theponderlab.medium.com/are-your-clients-gossiping-about-you-7ea284609a03

https://anchor.fm/ponderedbytes/episodes/Are-your-clients-gossiping-about-you-e14hpok

https://www.youtube.com/watch?v=keCwRdbwNQY

https://www.youtube.com/watch?v=keCwRdbwNQY&t=96s

https://www.youtube.com/watch?v=HFyaW50GFOs&t=37s

https://www.theponderlab.com

Questions?

[email protected]

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii and "Neuron Parking" by Pelayo from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a Netherlands based Brand Consultancy Studio that specialises in closing the gaps between businesses and their clients. It does so by offering services such as Strategy, Design & Development to elevate brands in an era where strong identities matter the most.

In today's world, it's easy to start a business and maybe even scale it in size. That said, there's a caveat. People usually focus on HOW and WHAT, leaving WHY unattended, which ultimately connects and serves as a foundation for trust.

Trust, despite its plainness, is hugely underestimated too. Low trust causes friction inside and outside an organisation because it's a staple apropos of communication. Without it, relationships, whether romantic, familial, friendly or business, cannot be successful. Listen to find out the importance of having a purpose and how it all connects to trust.

Links

https://theponderlab.medium.com

https://theponderlab.medium.com/on-the-purpose-of-purpose-d4035f4dcdfa

https://theponderlab.medium.com/are-your-clients-gossiping-about-you-7ea284609a03#51c2

https://anchor.fm/ponderedbytes/episodes/Festina-Lente-e164t4t

https://anchor.fm/ponderedbytes/episodes/Are-your-clients-gossiping-about-you-e14hpok/a-a658q7b

https://www.edelman.com/trust

https://www.edelman.com/trust/2021-trust-barometer

https://www.youtube.com/watch?v=O3V4UBZmC9o

https://www.theponderlab.com

Questions?

[email protected]

Like these episodes?

Consider buying me a tea.

Show notes

Pondered Bytes is hosted and edited by Ilsmarie Presilia.

Music is "waveform" by Emescii from Unminus.

Brought to you by The Ponder Lab.

The Ponder Lab is a Netherlands based Brand Consultancy Studio that specialises in closing the gaps between businesses and their clients. It does so by offering services such as Strategy, Design & Development to elevate brands in an era where strong identities matter the most.