A mobile app may be a good fit for your customers when used appropriately with a great working website. 

Color has a powerful impact and your customer base needs to be considered when you choose color in your marketing materials.

What your website needs to have and the simple focus that will help pull customers to your business. 

Use blank space to your advantage in all of your marketing materials. Inform, don't overwhelm your customer.

Are you marketing from your customers' view or from your own? Always market from your customers view for greater success.

In tough economic times it's tempting to take on any customer, but you and your customer will be happier when you are a good fit for each other. Here's what to look for.

What are well designed marketing materials and where do you go to get them? Your marketing materials are your first impression. Make that impression count.

Are your marketing dollars being spent in the best possible way? Look at where your customers are and focus on meeting them where they are. 

Here are a series of FREE things you can do to promote your business. They are simple, but will require just a bit of your time. Consider these tips when you don't have a large budget.

When you make a promise, keep it. The importance of your word is still a critical part of doing business in our modern world - and one that can set you apart from the competition.