Poole Communications' Marketing Minute

What your website needs to have and the simple focus that will help pull customers to your business. 

Color has a powerful impact and your customer base needs to be considered when you choose color in your marketing materials.

A mobile app may be a good fit for your customers when used appropriately with a great working website. 

This growing social media platform can help launch your business and reach an entirely new audience in a powerful, visual way.

Print advertising just isn't working anymore, it's time to go digital and here are some tips to get the most from your digital advertising.

Here are a series of FREE things you can do to promote your business. They are simple, but will require just a bit of your time. Consider these tips when you don't have a large budget.

Are your marketing dollars being spent in the best possible way? Look at where your customers are and focus on meeting them where they are. 

What are well designed marketing materials and where do you go to get them? Your marketing materials are your first impression. Make that impression count.

In tough economic times it's tempting to take on any customer, but you and your customer will be happier when you are a good fit for each other. Here's what to look for.

If you are in business, you not only need a LinkedIn personal page, but a business page as well. This is the perfect place to highlight and promote your business using a highly regarded business social platform.