First up, Glenn and Jeff Polly provide valuable insight on how to create, foster and feed a hotel's social media strategy. It's not as easy as sending a few tweets, and the guys share best practices, as well as what not to do in order to find success via this online medium.

Then, Casandra Matej, CDME, CTA, President & CEO, Visit San Antonio on what makes their destination a favorite for conventions. They share their strategy that's transformed their city into a major events destination.

Visit our sponsor: Kevin Barry Fine Art

Hear how Kevin Barry Fine Art is Reinventing Hotel Art for an Interactive and Social Generation

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Find Jeff Polly at: [email protected] and http://www.endpointmultimedia.com/

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Produced by Jeff Polly: http://www.endpointmultimedia.com/