PPC Rockstars

Today on PPC Rockstars David is joined by Lisa Raehsler the founder and principal strategist at Big Click Co.Big Click Co is an online advertising company and Google Ad words Certified Partner specializing in strategy and management of SEM and PPC for search engines, display, re targeting, and social media ad campaigns.Lisa puts her experience into practice every day as a thought leader in integrating clients’ search campaigns with E-commerce websites, behavioral targeting strategies, and other online marketing efforts like email and social media. They touch on many strategy and management topics such as Ad Extensions and Structured Snippets.

David Szetela welcomes Acquisio CEO President Marc Poirier. They discuss using machine learning to optimize ad copy and targeting, new Google features,smart display campaigns and using machine learning for effective bidding strategies

David Szetela welcomes Acquisio CEO President Marc Poirier. They discuss using machine learning to optimize ad copy and targeting, new Google features,smart display campaigns and using machine learning for effective bidding strategies

Talking about Virtual Assistants and Artificial Intelligence as David Szetela welcomes Microsoft Search Evangelist Christi Olson. Olson has recently published a four-part SMB PPC series to educate small businesses about paid search and what they need to know to successfully start a paid search campaign.

Talking about Virtual Assistants and Artificial Intelligence as David Szetela welcomes Microsoft Search Evangelist Christi Olson. Olson has recently published a four-part SMB PPC series to educate small businesses about paid search and what they need to know to successfully start a paid search campaign.

David Szetela welcomes back Kirk Williams, the owner of PPC Search Engine Marketing Agency for Google Adwords Bing Ads - ‎ZATO. He offer his definition of SMB, a three-letter acronyms that translates into surviving PPC for small-and-medium-sized businesses.

David Szetela welcomes back Kirk Williams, the owner of PPC Search Engine Marketing Agency for Google Adwords Bing Ads - ‎ZATO. He offer his definition of SMB, a three-letter acronyms that translates into surviving PPC for small-and-medium-sized businesses.

Search Supervisor of Gyro.com, Melissa Mackey joins us today on PPCRockstars. Gyro is a full service agency, Specialized in the B2B Space. On today's episode we touch on using Facebook And Linkedin for B2B Advertising, and how Facebook is now Targeting ALMOST as good as Linkedin for advertising. Melissa tells us how important it is to watch and pay attention to your insights and analytics on advertising, to stay ontop of what is working best for clients.

Search Supervisor of Gyro.com, Melissa Mackey joins us today on PPCRockstars. Gyro is a full service agency, Specialized in the B2B Space. On today's episode we touch on using Facebook And Linkedin for B2B Advertising, and how Facebook is now Targeting ALMOST as good as Linkedin for advertising. Melissa tells us how important it is to watch and pay attention to your insights and analytics on advertising, to stay ontop of what is working best for clients.

David Szetela welcomes back Fredrick Vallaeys from Optymzer to talk with us about creating comprehensive reports for clients, and we show you how we do it with Data Studio. With Data Studio, Once you make a report, you can change the report as if it were a template!