PR Talk

During this week’s PR Talk Podcast, Amy is joined by co-founder and Chief Data Scientist for Trust Insights, author, keynote speaker and podcast co-host of Marketing Over Coffee, Christopher Penn. In this episode, they talk about how to collect and use data in PR.

Read the entire write-up at https://www.veracityagency.com/public-relations/why-you-need-data-in-your-pr-strategy/

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During this week’s PR Talk Podcast Elizabeth Edwards, founder of Volume PR and Engagement Science Lab, joins Amy for a second time since PRSA ICON 2019 to talk about psychology and science-based marketing.

Read the recap at https://www.veracityagency.com/podcast/science-based-marketing/

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On this week’s episode of the PR Talk Podcast, Amy is joined by Michelle Garrett, owner of Garrett Public Relations and host of two Twitter chats, #FreelanceChat and #PRLunchHour. Michelle’s 23 years of experience helps guide those just entering the freelance world as well as elevates the voices already there. During this episode, the two talk about freelance work and its trending direction.

Read the entire write-up at https://www.veracityagency.com/podcast/freelancing-buzz/

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Topics include:

How to Measure InfluenceAssociating a Brand with an InfluencerA Tip for Those looking to Spice Up Their Traditional PR with Influencer Marketing

See the entire write-up at https://www.veracityagency.com/podcast/influence-marketing/

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Love is in the air at Veracity this month. With Valentine’s Day coming up, we decided to celebrate marketing and PR by asking some of our favorite people what they love about marketing. Below, you will find quotes from some of our employees, clients and partners. Amy and I also talk about it in week’s episode of PR Talk, while also joking about what we hate about marketing!

See the quotes and read the entire write-up at https://www.veracityagency.com/podcast/love-marketing/

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Join Amy and Laura Norup Boyer, founder of Black Bean Industrial Marketing, as they talk about how industrial marketing differs from other industries during this week’s episode of the PR Talk Podcast.

For the entire write-up visit https://www.veracityagency.com/podcast/industrial-b2b-marketing/

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In this episode of the PR Talk podcast, we asked several past guests for their 2022 marketing and industry predictions. Participants include Robert Johnson, Peter Shankman, Deirdre Breakenridge, Rand Fishkin, Michael Cottam, Domenica D’Ottavio, Mark Mohammadpour and Carmie McCook. For predictions from host Amy Rosenberg see her recent 2022 Public Relations Predictions blog post.

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Shotgun Approach, Press Release Distribution Services and Shortcuts In this episode of the PR Talk Podcast, Amy Rosenberg, Founder of Veracity and author of A Modern Guide to Public Relations, spills about PR cheats you may need to use. Amy understands that sometimes PR professionals may not have the time, so she has come up with some cheats that work if used correctly or when necessary. Read the entire write-up at https://www.veracityagency.com/podcast/pr-cheats/

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In this week’s episode of the PR Talk Podcast, Amy is joined by Mark Mohammadpour as they talk about what it means to be a “Chief Wellness Officer.” Mark is a returning guest, listen to that episode, Living Our Best PR Life. Topics discussed include Mark’s weight loss journey, mental health, focusing on your well-being, hybrid/remote work relationships, and establishing boundaries with clients.

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In this week’s episode of the PR Talk Podcast, Amy is joined by Steve Strauss as they chat about contents in his new book, “Your Small Business Boom.” Topics discussed include: pivoting your business, positioning yourself as a thought leader, advertising, pitching, and whether you should be on all social media channels.

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