PRactically, a Podcast

When it comes to customer service, some brands go above and beyond. Differentiates good customer service from great customer service? On this episode of Off the Rock, On the Record, Murray shares how you can add pizzazz to your excellent customer service plan while staying true to your brand.

Crisis management may be the toughest part of a PR practitioners role. So, how do we support customer service on top of our other crisis roles? In episode three, Whitney walks through the best practices for working through a crisis situation. She also breaks down how to navigate customer service and outreach during a crisis.

How do you connect with your consumers in a digital era? Gracie joins the podcast to discuss digital reviews and how they can make or break a company’s reputation. She also provides professional insight on ways to use reviews as an opportunity to connect with your consumers.

In this episode of Off the Rock, On the Record, our director of client services – Lauren Hannaford – underscores the importance of customer service as a PR function. She also discusses why customer service is lacking in some businesses, how to rethink customer service in a digital era and how to start a customer service plan when one isn’t already in place.

This mini-season of Off the Rock, On the Record was written, recorded and produced by Obsidian’s 2019 summer interns – D’Marius Gillespie and Anna McGuire. The duo sat down to navigate some of the most pressing topics related to interning in the modern workplace, the value of the process and how to make it through your internship! Whether you’re looking for an internship, currently are interning or are an intern-at-heart, this podcast will provide comfort and a laugh, or two!

This mini-season of Off the Rock, On the Record was written, recorded and produced by Obsidian’s 2019 summer interns – D’Marius Gillespie and Anna McGuire. The duo sat down to navigate some of the most pressing topics related to interning in the modern workplace, the value of the process and how to make it through your internship! Whether you’re looking for an internship, currently are interning or are an intern-at-heart, this podcast will provide comfort and a laugh, or two!

This mini-season of Off the Rock, On the Record was written, recorded and produced by Obsidian’s 2019 summer interns – D’Marius Gillespie and Anna McGuire. The duo sat down to navigate some of the most pressing topics related to interning in the modern workplace, the value of the process and how to make it through your internship! Whether you’re looking for an internship, currently are interning or are an intern-at-heart, this podcast will provide comfort and a laugh, or two!

Al Austin of Mid-South Ice House joins Gracie Lee of Obsidian Public Relations to discuss the impact of social media advertising on small businesses.

Beverly Walker, founder of Lil' Bit of Country, talks with Account Executive Murray Lace about starting a business that's close to her heart! Starting with recipes her grandma made, Beverly has created a Memphis condiment classic. Learn how she did it in this episode of Off the Rock, On the Record.

Maggie Strom, principal at Tioga Environmental Consultants, sits down with Christina Babu of Obsidian Public Relations to discuss strategic business growth.