In this episode, our hosts are joined by a special guest expert to delve into the intricacies of ABA preference assessments. Learn how these assessments are crucial for identifying individual preferences and motivators, which can enhance the effectiveness of behavior intervention plans. Our guest shares real-life examples, best practices, and tips for conducting successful preference assessments. Whether you're a practitioner, educator, or parent, this episode provides valuable insights into the importance of understanding preferences to unlock each individual's potential.