First Smoke of The Day

Preferred Gardens: Built Not Bought, MSO Grit, Culture Over Clout, Mixed-Light Future


Listen Later

The definition of connoisseur smoke often includes “indoor cultivation,” but what if we told you many of your favorite players have bagged up a particular brand’s mixed light and sold it as indoor? You’re about to find out why this was a blessing in disguise.


Blackleaf sits down in the FSOTD studio with recurring guest and certified legend, Dave of Preferred Gardens, along with his core team, Alex, Mike, Blaine, and Nikki (also Dave’s wife,) to discuss turning a legacy brand into a thriving MSO, winning the $60k Proper Doinks Z Challenge, raising kids and building a brand with your significant other, breeding in-house genetics, and the intricate and mythical nature of Preferred’s methods for Quality Control.


​David Polley founded Preferred Gardens in 2015 in Sacramento, California. The company is renowned for its mixed light growing methods, and cultivating over 260 unique strains, including Sherbanger, Lazer Gun, Znackz, and more. Initially prominent in the medical market, Preferred Gardens now operates in California, Florida, Arizona, and New York, with more new states coming online in the future. They’re even dipping into international markets, as you’ll hear Dave discuss on this episode.


With over two decades of experience in the game, Dave will shed light on how crucial being a cultivator and lowkey breeder has been to his success as a brand owner, allowing him to fully understand quality control, as well as set up his same facilities in different states and be able to make minor adjustments and thrive. He’ll also discuss how he and his team are the sole barrier of quality control in terms of what they’ll put out, and how to develop relationships with retailers and partners where their word is bond and that trust is maintained.


Aside from Dave and his constant game-dropping, the rest of his team that’s in-studio shed tremendous light on how they’re each able to make this global operation work without ever giving into the big investors and corporate hellscape structure. Hustling is an understatement when you get to hear from Preferred’s sales and management team, Mike, Blaine, and Chris, as well as their resident mom and powerhouse accounting, programming, and back-of-house champ, Nikki.


Again, bringing up quality control, Blackleaf rattles off tons of bubbling questions surrounding how they define a keeper, what Dave deems as the proper cure time, if white ash really matters and how they breed for it these days, how important unique genetics are in the legal game, how to establish trustworthy relationships with buyers, their internal voting system for picking fire cuts, how they’ve been able to keep crops A-1 with The Flowery in Florida, and if you really need to be a passionate smoker to run a top-tier flower brand.


Find out more by visiting preferredgardens.com and check back on any of our previous episodes with Dave and Preferred Gardens to learn more about his journey and imminent rise to the top.


Subscribe to our channel and the FSOTD.com site to keep up with other key players and enjoy conversations with trailblazers from the culture you can’t find anywhere else.

Hosted on Acast. See acast.com/privacy for more information.

...more
View all episodesView all episodes
Download on the App Store

First Smoke of The DayBy Blackleaf & PackGods

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

214 ratings


More shows like First Smoke of The Day

View all
The Dude Grows Show by The Dude Grows Show

The Dude Grows Show

591 Listeners

The Grow From Your Heart Podcast - Hosted by Rasta Jeff of Irie Genetics by Rasta Jeff/Irie Genetics

The Grow From Your Heart Podcast - Hosted by Rasta Jeff of Irie Genetics

512 Listeners

The Adam Dunn Show by The Adam Dunn Show

The Adam Dunn Show

135 Listeners

GrowCast by Jordan River

GrowCast

572 Listeners

The Pot Cast by Heavy Dayze

The Pot Cast

439 Listeners

Shaping Fire by Shango Los

Shaping Fire

259 Listeners

Cannabis Cultivation and Science Podcast by Tad Hussey

Cannabis Cultivation and Science Podcast

705 Listeners

CannaBuzz Bloom Booster - weekly cannabis show by CannaBuzz

CannaBuzz Bloom Booster - weekly cannabis show

12 Listeners

High on Home Grown, The Cannabis Podcast by Percys Grow Room

High on Home Grown, The Cannabis Podcast

49 Listeners

From The Stash by From The Stash

From The Stash

129 Listeners

Garden Talk with Mr. Grow It by Mr. Grow It

Garden Talk with Mr. Grow It

341 Listeners

We The Growers by Cultivation Podcast

We The Growers

44 Listeners

Good PizzZa Podcast by JPeezy

Good PizzZa Podcast

36 Listeners

Breeders Syndicate 3.0 by Matthew Riot

Breeders Syndicate 3.0

124 Listeners

James Loud Podcast by James Loud Podcast

James Loud Podcast

13 Listeners