If you weren’t there, you might not understand that there was a small movement to market the Nintendo DS as a kind of PDA, with utility software being sold as games. This also included self improvement games like Brain Age. Hot on this trend, Ubisoft went all in with a line of “My Coach” games, with none being more baffling than “My Stop Smoking Coach”. It’s admirable to want to help people end a dangerous addiction, but this product shows that a game is not the ideal way to try to do that.