PRfect Pitch

Welcome to the PRfect Pitch podcast! Your host Nicole Rodrigues, CEO and Founder of the award winning public relations firm NRPR, is thrilled to share her conversations with top members of the media and PR pros to discuss the tips, tricks, and tactics that will perfect the pitch and bring your clients the exposure you need. Nicole welcomes Jenny Melrose, host of the the Influencer Entrepreneurs Podcast, business coach, and author.

Nicole welcomes good friend and one of her favorite journalists and podcasters to the show, Jonathan Small. Jonathan is the Editor in Chief of Green Entrepreneur Magazine, an award winning journalist, producer, and host of several podcasts including Write About Now where he talks to other successful writers. He also is the founder of Strike Fire Productions, a full-service podcast production and consulting firm. The two reveal that Jonathan was actually Nicole’s ghost writer for Beverly Hills Boss, and it’s been a match made in PR / journalism heaven ever since. Jonathan talks about his journey from the magazine world to podcasting, tips on staying agile in an ever changing world, and his idea of a perfect pitch.

Nicole is excited to welcome one of the leading women in technology to the show this week, Jessica Naziri. Jessica is the founder of TechSesh, a lifestyle blog with a mission to bring tech to women, and women to tech. Jessica talks about her impressive career in branding, marketing, journalism, and now industry leader and connector. She shares the inspiration behind starting TechSesh, her advice for companies looking to get their product featured, her thoughts on influencer marketing vs. traditional PR, some great e-mailing and follow up strategies, and a few of her PR pet peeves that will help set you up for success.

This week, Nicole welcomes seasoned journalist Susan Karlin to the show. Susan is a regular contributor to Fast Company, where she covers space, science, autonomous vehicles, and the future of transportation. Susan has traveled to a long list of countries to cover stories and loves learning about new cultures, emerging trends, and the people behind them. Nicole and Susan talk about best practices for pitching a new journalist, and how to maintain a friendly yet professional ongoing relationship that benefits both parties. Susan gives career advice for those looking to go into journalism, shares her favorite PR team out there today, and tells a quite entertaining story about the time Twitter trolls helped her save the day.

This week, Nicole welcomes tech journalist titan, Dean Takahashi. Dean is the lead writer for GamesBeat at VentureBeat, author of two books “Opening the Xbox” and “The Xbox 360 Uncloaked,” and organizer of the annual GamesBeat Summit conference. Nicole and Dean typically have great fun walking the floor at CES, but until next year, they will have to settle for a great virtual conversation, Dean shares some expert advice on what types of pitches make it to the top of his very busy inbox, and some tips on the best days and times to pitch. Dean and Nicole talk about immersing yourself in your subject to fully understand it, and share advice on becoming a sought-after star speaker at events such as the Summit. Dean talks about the importance of seeking out diverse pitches and connections, with Clubhouse being a new way to reach a broader audience.