Ever wondered why some autographs carry eye-popping price tags? In this episode, we dive into the fascinating world of autograph pricing and reveal why a signature from legends like Tom Brady or Shohei Ohtani can cost a fortune. It’s not as simple as just the athlete’s fame – the final price is often shaped by a mix of athlete contracts, signing demand, competition among memorabilia companies, and even event logistics.

We’ll uncover who really sets the price, and why it’s not usually the athlete deciding. Instead, companies negotiate huge contracts with top athletes, setting prices to balance demand, time, and exclusivity. We’ll also explore how some athletes, like Hall of Famers who sign more frequently, offer affordable options, while others command a premium because of their limited availability or post-championship timing.

Join us as we break down the hidden factors behind high autograph costs, including how the timing of a signing, public appearances, and even holiday gift-giving season all impact the price collectors pay. From high-demand names to practical limits on autograph sessions, discover why the most coveted autographs come with a hefty price tag – and why, even if prices dropped, the demand might be impossible to meet.