2 Regular Guys Talking Decoration and Personalization

Pricing Advice Every Decorator Should Know


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Please find some links and notes from the 2 Regular Guys Podcast. We are joined by COO of Ricoma Embroidery Machines as he shares his unique take on starting a garment decoration business as well as the ins and outs of pricing. A Stern business school graduate, Henry has helped thousands of startup decorators and kicked off several online startups, bringing his business acumen to the table as we go through common questions asked by new machine embroiderers and decorators. Henry goes beyond the basic with hints about what to do once your business is established, and finishes with some details about pricing with profit in mind with extra prodding from our resident embroidery expert and pro-profit cheerleader Erich Campbell stepping in to co-host. Tune in for all that and some special announcements from the folks at Ricoma!

Sponsored by: Embrilliance.com. Get 10% off by using the code 2RG at check out.



Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants or lectures or selling. We are not doing this for our employers, but rather for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will make your business better, and our industry better. Take a look at our incredible weekly guest list and you’ll understand where this industry goes for news, interviews and the heartbeat of garment decorating. Thanks for listening!
News * MLB Considering Sponsored Patches - According to SportsPro Media, Major League Baseball (MLB) is looking to allow sponsored patches on team uniforms within the next three years.The National Basketball Association (NBA) allows jersey branding, which brings in an average of $7 million a year per team. This success has reportedly created some interest for franchises of the MLB. Noah Garden, MLB executive vice president of business and sales, told SBJ that the organization is looking into the venture, but it still has a lot to figure out. deals could be worth between $6 million and $8 million, with high-profile franchises securing more. Patch sponsorships would require the approval of the Major League Baseball Players Association (MLBPA) as part of the next collective bargaining agreement (CBA). Currently, MLB’s uniform deal with Nike includes terms for uniform patches.
Pricing Advice Every Decorator Should Know Aaron: Henry Ma is a business expert who has helped over 3,000 startups and established business owners in over 140 countries grow their decorated apparel businesses in his role as COO of embroidery machine manufacturer Ricoma. A New York University’s Stern School of Business graduate, Henry is also the founder of several online startups, including Garmeo, an order fulfillment platform for decorated apparel businesses. As the host of Embroidery Insider, a show on Ricoma’s YouTube channel, he offers insights and strategies for people looking for success in the decorated apparel industry. Henry, thanks for coming on the show! Erich: From that intro, it seems like you fulfill quite a few roles at Ricoma!
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