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Live from Lisbon, this Talk in Ten returns from the incredible Productized conference — an energising, thoughtful gathering for product leaders. We’re honoured to partner with Productized for the third year running and grateful to Bobcats Coding for making this Lisbon series possible. Productized in Portugal continues to be an outstanding forum for real conversations about product craft, AI and organisational change.

A rapid-fire conversation with David Pereira about his Productized workshop — crafting product strategies that survive AI — joined by Barbara from Bobcats Coding. We dig into means vs ends, disruption analysis, data readiness and change leadership.

Key topics discussed:

• Why AI is not the goal: using AI to solve real customer problems, not to chase hype.
• Means vs ends: keep product outcomes central, avoid building for AI’s sake.
• Disruption analysis: how to assess whether AI can replace your core product functions.
• Data readiness: the realities of garbage in, garbage out and preparation needed.
• Change leadership and culture: the people work required to adopt AI responsibly.

Guest bio:

David Pereira — Author, speaker and seasoned product consultant focused on product strategy, discovery and organisational change. David helps leaders define meaningful problems, avoid the feature factory and design strategies that align product, technology and customer value.

Thank you to our sponsor Bobcats Coding — a Budapest-based digital product studio specialising in AI engineering and end-to-end product development. Download their latest AI economics guidebook at bobcatscoding.com. Thank you also to Productized for being an excellent conference partner.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

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Productized in Lisbon, Portugal, continues to be one of the most inspiring product conferences in Europe — energetic, practical and full of cross-disciplinary ideas. We’re honoured to partner with Productized to bring live conversations from the stage to you.

Recorded live at Productized 2025, this episode explores how product teams can navigate uncertainty by creating clarity, building shared language and using practical tactics to learn faster. Krasi returns to the Talk in Ten series to share a simple, actionable framework: Flip, Pivot, Hack.

Key topics discussed

• Why clarity must be actively created (not just discovered in data)
• Cross-functional collaboration and building a shared language
• Flip, Pivot, Hack: the three practical strategies for navigating unknowns
• Embedding tactics across the product journey from discovery to retention
• Maintaining momentum and the cost of restarting initiatives

Guest Bio:

Krasi Bozhinkova is a design and product strategist working at Outcome. She focuses on helping teams frame problems, align stakeholders and create practical tactics for discovery and growth. Creator of the Flip/Pivot/Hack cards, Krasi blends strategic thinking with hands-on methods to help organisations learn faster and move with confidence.

Thanks to our partners at Productized for an exceptional conference experience — we’re proud to collaborate with them — and a big thank you to our sponsor, Bobcats Coding, for supporting this series.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
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Productized Lisbon - an exceptional conference for product people. 

We're honoured to partner with Productized for the third year running - the energy, practical thinking and community in Lisbon make this event a must-attend for product leaders, and we're proud to bring you these live "Talk in Ten" conversations from the balcony.

In this quick-fire live recording from Productized, we talk to Kinga about "vibe coding" - using natural language to instruct AI to write code - and dig into real use cases, limits and practical prompting techniques to get useful results fast.

Key topics discussed

• What vibe coding is and why it matters for rapid prototyping and non-technical builders
• When vibe coding works best (MVPs, internal tools, solo builders)
• When to stop and bring in engineering (integration with existing codebases)
• Prompt engineering: practical tips - structure, clarifying questions, version control
• Community, tooling and how to avoid long bug loops while experimenting

Guest bios

Kinga - Product thinker and speaker focused on applied AI and no/low-code tooling. Kinger teaches practical approaches to using natural language-driven development to ship prototypes and internal tools quickly.
Ryan Lane - CTO at Bobcats Coding, an AI engineering and product studio based in Budapest and Lisbon. Ryan helps organisations apply AI-focused engineering practices and supports community education efforts, including Bobcats' AI economics guidebook.

Thanks to our Sponsor, Bobcats Coding, for making the Lisbon series possible. Check out Bobcats' free AI economics guidebook at bobcatscoding.com and support the teams who make events like Productized and this podcast possible.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
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Product Agility Podcast — Live from Productized, Lisbon

We’re honoured to return to the Productized conference in Lisbon, Portugal for the third year running. Productized is a world-class gathering for product thinkers and makers - and we're proud to partner with them to bring you this special Talk in Ten series.

In this short, sharp episode, we sit down with Tami, a product leader and speaker, to dig into one of the most underrated capabilities for modern product teams: influence. Tammy explains why influence is a muscle you can build, and shares practical tips for getting others excited to act on your ideas.

Key topics discussed

• Why influence matters more than authority in cross-functional work
• Two practical tips to make your communication more persuasive
• How to personalise your pitch to get attention and buy-in
• Balancing voices: who should be in the room and who can be consulted
• Helping quieter technical people find their voice

Guest bio:

Tami is a product leader, speaker, and educator focused on helping product people sharpen their interpersonal skills and influence. She’s launching a rhyming children’s book about product management and speaks regularly about how teams can build their influence muscle to create better outcomes.

Big thanks to Productized for hosting us in Lisbon - it’s an outstanding conference and a privilege to partner with them. Also, thank you to our sponsor, Bobcats Coding. Bobcats is a Budapest-based digital product studio specialising in AI engineering and end-to-end product development. Download their AI economics guidebook for free at bobcatscoding.com.

Enjoyed the episode? Share it with a colleague who needs to get better at influence.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
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We’re recording from the brilliant Productized conference in Lisbon — a must-attend for product leaders, designers and builders. Productized consistently delivers thoughtful programming, real-world case studies and a welcoming community. We’re honoured to partner with Productized for the third year running and grateful to Bobcats Coding for making this Lisbon series possible.

In this short Talk in Ten episode, we speak with Preyash, a product manager building enterprise software for the biopharma sector. He explains what it’s like designing for a small number of high-stakes customers and how that changes prioritisation, product design and customer relationships.

Key topics discussed

• Differences between enterprise and broader B2B product constraints
• When customisation beats standardisation - and how to make custom work reusable
• Prioritisation when a handful of customers drive ARR
• Balancing product thinking with advisory and negotiation skills
• Designing configurable surfaces without becoming a services org

Guest bio:

Preyash is a product manager working for a tech company in France, focused on the biopharma industry. Over six years across two product suites, he’s specialised in building enterprise solutions where a small number of customers carry significant revenue and require high configurability.

Thanks to our sponsor: Bobcats Coding — a Budapest-based digital product studio specialising in AI engineering and end-to-end product development. Check out their free AI economics guidebook at bobcatscoding.com.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

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Productized Lisbon is exceptional - and we’re honoured to partner with them for the third year running.

Welcome to a special Talk in Ten from the Product Agility Podcast, recorded live at Productized in Lisbon. In this rapid-fire conversation, we sit down with Antonia Landy about her workshop, Delivering Results: a product operations masterclass for leaders designed to help people draft a practical Product Ops strategy.

Key topics discussed

• What a Product Ops strategy looks like and how to draft a first version
• When organisations need Product Ops, and how it combats inertia
• Balancing pragmatism vs dogmatism when introducing change
• How Product Ops teams can evaluate AI tools to accelerate work
• Predictions for product teams: smaller, faster, more focused

Guest bio:

Antonia Landi is a Product Ops practitioner with five years’ experience shaping product operations, processes and strategies. She helps product organisations become more intentional about the operational work that enables product teams to deliver outcomes. Antonia runs workshops and engagements focused on discovery, pragmatic change and building repeatable Product Ops systems that scale.

We’re proud to record from the world-class Productized conference in Lisbon - an incredible gathering of product thinkers, and an event we’re honoured to partner with. A big thank you to our sponsor, Bobcats Coding, for making this Lisbon series possible. Visit bobcatscoding.com to download their free AI economics guidebook.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

Want to come on the podcast?

Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80

Send us a text

Productized Lisbon is world-class - inspiring sessions, brilliant community and hands-on conversations. We’re honoured to partner with Productized for the third year in a row.

Welcome to a special Talk in Ten from the Product Agility Podcast, recorded live in Lisbon at Productized. In this rapid-fire episode, Alex Howard walks us through his Series A Blueprint, the idea of a fractional (and fractionalised) CPO, and why founders need product leadership skills now more than ever - especially in the generative AI era.

Key topics discussed

• The Series A Blueprint: scaling product and team from pre-seed to traction
• Fractional CPO vs. a do-it-with-you model that empowers founders
• The rise of the "product founder" era and product-led growth
• Why CEOs must be outcome-led in a world shaped by generative AI
• Feature commoditisation, AI tooling and the importance of curatorial ability

Guest bio:

Alex Howard is a product leader who helps founders and CEOs move from early-stage product work to Series A traction. He runs a cohort-based Series A Blueprint that mixes frameworks, recipes and mastermind sessions to scale product leadership without stepping into a full-time CPO role. Alex also runs remote workshops and coaching for founders aiming to build stronger product muscles. See Alex's Responsible AI Podcast - https://open.spotify.com/show/63PqRkJ9sk9RnZNjAuxDOf?si=ab826224c6cf4eb7

Want more? Alex is hosting a remote workshop on October 30th - https://www.regenerativeproducts.io/series-a-workshop?utm_campaign=as-npt116018533

Huge thanks to our sponsors, Bobcats Coding, for making this Lisbon series possible. Bobcats is a Budapest digital product studio specialising in AI engineering and end-to-end digital product development. Download their AI economics guidebook at bobcatscoding.com.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

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Product Agility — Live from Productized, Lisbon
We're thrilled to record at the excellent Productized conference in Lisbon, Portugal - a world-class gathering that consistently brings together the sharpest product minds. We’re honoured to partner with Productized for this series and grateful to our sponsor, Bobcats Coding, for making these Lisbon conversations possible.

In this Talk-in-Ten episode, we sit down with Chris Compston to unpack the real work behind shifting from a project mindset to a product operating model, and why organisational capabilities are the muscle every product org needs to build and sustain.

Key topics discussed

• Why the shift from project to product often stalls
• The 16 organisational capabilities that matter for product orgs
• Principles: strategic alignment, value-driven work, outcome focus, and financial accountability
• Practical signs a team is capable (or not) of scaling ideas
• How to link product work to business impact - make, save, acquire, engage, protect

Guest bio:

Chris Compston — Product leader and speaker focused on helping organisations shift from project to product operating models. Chris works with executive teams to define the capabilities required to be outcome-driven, strategically aligned, value-focused and financially accountable. His talks distil decades of experience into practical frameworks teams can use to change behaviour and sustain product practices.

Ryan Lane — CTO at Bobcats Coding, supporting this Lisbon series. Bobcats Coding is a Budapest and Lisbon-based digital product studio that specialises in AI engineering and end-to-end product development. Download their AI economics guidebook at bobcatscoding.com.

Thanks to our sponsor — Thank you to Bobcats Coding for supporting this Productized Lisbon series and helping us bring these conversations to life.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

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Live from Productized Lisbon 2025 - Episode Snapshot
Productized in Lisbon is a genuinely exceptional conference for product thinkers - energetic, practical and future-focused. We're honoured to partner with Productized for this live series, bringing short, sharp conversations from the workshop floor.

In this 10-minute conversation, we talk with Tobi Lichtenstern (Leeep) and Gábor from Bobcats Coding about designing AI service experiences, why co-creation matters, and how designers can shape organisational change.

Key topics discussed

• What makes an AI solution different from a traditional solution
• Co-creation: inviting customers and stakeholders early
• Applying service design tools (blueprints, jobs-to-be-done)
• Balancing speed of AI delivery with thoughtful discovery
• How AI will spotlight service & organisational design

Guest Bio:

Tobias Lichtenstern - Founding partner at Leeep, a Berlin-based design strategy consultancy now rooted in Lisbon. Tobi specialises in service and business design, facilitating co-creative workshops to shape customer-facing AI solutions.

Gábor Suhajda - Lead designer at Bobcats Coding, a digital product studio operating in Budapest and Lisbon, focused on AI engineering and end-to-end product development.

We want to thank Productized for hosting another standout edition - the speakers, community, and workshops make it one of Europe's best product conferences. And a big shoutout to our partners at Bobcats Coding for making this Lisbon series possible. Download their free AI economics guidebook at bobcatscoding.com.

Enjoyed this episode? Subscribe to Product Agility Podcast and catch the rest of our Productized "Talk in 10" series. Thanks to our sponsors, Bobcats Coding - helping teams build AI-powered products the right way.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

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Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80

Send us a text

Live from Productized, Lisbon — a conference we think is exceptional. Productized brings together the sharpest product thinkers in a city built for ideas, and we're honoured to partner with them again for this live series.

In this short Talk in 10 episode, we sit down at Productized to explore how generative AI is changing logistics, what product leaders should automate (and what they should keep), and how mindfulness and Buddhism can shape better product leadership.

Key topics discussed

• How Productized creates a world-class environment for product leaders and why we’re proud to partner with them
• Generative AI as a stitching layer across emails, chats and legacy systems in logistics
• Practical automation vs. AI: when to use each
• Data accuracy, predictions and risks in freight and shipping
• Mindfulness, Buddhism and how inner practice helps leaders navigate complexity

Guest bio:

Ayushman de Lang-Talwar is a product leader with deep experience in logistics, having worked inside major shipping operations and in startups. Based in the Netherlands and speaking at Productized, he combines hands-on product transformation with a personal practice in Buddhism, exploring how mindfulness intersects with modern AI-driven work.

Thank you to our sponsors: Bobcats Coding — a Budapest and Lisbon-based digital product studio specialising in AI engineering and end-to-end product development. Download their latest AI economics guidebook for free at bobcatscoding.com.

Subscribe for more Talk in 10 episodes from Productized, and follow up for the longer conversation on mindfulness and AI.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility

Listen & Share On Spotify & iTunes

• Spotify - https://open.spotify.com/show/0lkwAYJzVSuk5zfJ1vIDZq?si=4c691fb12f124a56
• iTunes - https://apple.co/3YvTX8p

Want to come on the podcast?

Want to be a guest or have a guest request? Let us know here https://bit.ly/49osN80