Your $20K personality workshop gets forgotten in a month. AI coaching changes that math entirely.

Featuring Juan Bentancourt, founder of Human Intelligence and creator of Ask Aura.

Juan spent 25 years at Procter & Gamble, Reebok, Siebel Systems, and executive search firms Heidrick & Struggles and Korn Ferry before building an AI coaching platform that makes psychometric tools like DISC actually usable at scale. He and Jean-Michel break down why enterprise HR buyers struggle to trust small vendors, how to sell a product nobody knows they need, and the one weekly habit that keeps startup teams aligned without formal engagement surveys.

🧠 Why 95% of employees never benefit from personality assessments 🤝 The only sales motion closing deals for unknown SaaS vendors ⚡ How Ask Aura turns a 10-minute test into 240+ uses per year 📋 The "mood meter" one-on-one trick for startup founders 🏢 Lessons from signing a $5M Accenture deal — then losing your champions

⏱️ Timestamps: 00:00 Why Juan built an AI psychometrics platform 01:30 The workshop-in-a-folder problem with DISC and StrengthsFinder 03:45 Making AI coaching as simple as ChatGPT adoption 05:30 Quantifying ROI for soft-skill tools when CFOs push back 08:15 Why SEO and demos fail for category-creating products 09:30 The trust gap: selling enterprise software as a small vendor 11:45 AI noise and buyer paralysis in 2025 12:30 Product roadmap and the Accenture rollout 14:15 Advice for founders: mood meters and better one-on-ones

🔥 Want to build real pipeline with decision-makers who actually show up? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #B2BSales #HRTech #PeopleAnalytics #RapidProductGrowth

A diabetes nonprofit selling into hospital systems with 9-month sales cycles? Here's how Tidepool closes enterprise deals.

Featuring Izzy, who oversees sales and fundraising at Tidepool, a diabetes med tech nonprofit that took a DIY community's algorithm through FDA clearance and turned it into a commercial product.

Jean-Michel and Izzy break down how Tidepool sells enterprise software to health systems — navigating HIPAA security reviews, C-suite budget cycles, and 9-12 month deal timelines — all while operating as a nonprofit. If you sell into healthcare or run long enterprise sales cycles, this conversation covers the exact tactics that keep deals alive when your buyer has a patient waiting in the next room.

🏥 Why nonprofit SaaS still needs serious revenue strategy ⏳ How to stay top of mind across 9-month sales cycles 🤝 Role-play and prep your champion before budget meetings 📩 The "go until no" follow-up framework from fundraising 🎯 One non-response does not equal one lost deal

⏱️ Timestamps: 00:00 What Tidepool does and why it exists 01:50 The founding story: two frustrated patients build a company 03:45 Diabetes as a data disease — why devices need a hub 05:00 DIY Loop: patients building their own medical tech 06:30 Taking a community algorithm through FDA clearance 07:30 No money, no mission — how nonprofit revenue works 08:45 Selling a data platform to health systems 11:00 Why hospital sales cycles take 9-12 months 13:00 Adapting to the buyer's timeline and budget cycle 15:00 The "go until no" follow-up principle 16:30 Why boldness in follow-up beats politeness

🔥 Want to build qualified pipeline with decision-makers who actually show up? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #B2BSales #HealthTech #EnterpriseSales #RapidProductGrowth

Your CRM data is lying to you — and your CFO knows it.

Featuring Joanna Ridgway, SVP Global Sales at CEN.ai.

Jean-Michel and Joanna break down why messy GTM data is costing B2B SaaS companies hundreds of thousands in misallocated marketing spend — and how AI-powered sales analytics can clean, enhance, and analyze your CRM data in under five days. They cover selling to CROs and CFOs simultaneously, the cross-functional business case for data tools, and a practical checklist for AI implementation that actually sticks.

📊 How one company saved six figures by shifting from paid ads to product-led growth 🤝 Why your AI sales tool should sell to the CFO, not just the CRO ⚡ Clean CRM data in 3-5 days by connecting Salesforce, HubSpot, and ERP 🧠 The build vs. buy decision for AI — and when each makes sense ✅ A simple AI implementation checklist: strategy, pilot, KPIs, governance

⏱️ Timestamps: 00:00 Why Joanna left banking for AI sales 01:45 What CEN.ai actually does with your CRM data 03:30 Selling to the CFO — revenue models and budget allocation 05:15 Using "what if" analytics to optimize lead response time 06:00 Change management when rolling out AI tools 08:30 How CROs and CMOs use the same dashboards differently 10:00 The biggest GTM data problems in B2B right now 11:30 Connecting CRM and ERP for the full customer journey 12:45 Scaling a global sales org through channel strategy 15:00 Patterns in successful vs. failed AI implementations 17:00 Build vs. buy and the future of AI in sales

🔥 Want to get in front of SaaS executives who buy? Start here 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #B2BSales #SalesAnalytics #AIinSales #RapidProductGrowth

Search Eye went from 50 employees to 7 — and grew faster. Here's how.

Featuring Chris Porteous, Founder of Search Eye, a marketplace connecting brands with publishers for digital PR and backlinks.

Chris breaks down how his team scaled a B2B SaaS marketplace to Fortune 100 clients like Nasdaq and AT&T, then hit a wall when manual fulfillment collapsed at 1,200 orders per month. He shares the hard lessons on achieving product market fit for both sides of a marketplace, why he wishes he'd collected deposits before writing a single line of code, and how AI and automation let a team of 7 outperform a team of 50.

🎯 No PMF until both sides of your marketplace demand it 💰 Collect deposits before you build — ignore everyone else 🛠️ Manual fulfillment will collapse at scale, plan for it early 📈 Google search is up 10% YoY despite "SEO is dead" claims 🚀 Distribution beats product — but only if you can fulfill

⏱️ Timestamps: 00:00 Chris's accidental path from banking to SEO 01:00 Building an internal tool that became a product 02:00 How AI is actually affecting SEO and search traffic 04:00 Search Eye's top-of-funnel strategy and visitor-level data 05:15 Why they decided to raise a pre-seed round 06:45 Biggest mistakes scaling a two-sided marketplace 08:00 The manual fulfillment collapse at 1,200 orders 10:00 Going from 50 people to 7 with AI and automation 11:00 Advice for founders stuck in manual fulfillment 13:00 Distribution vs. product — what matters more in 2025 14:45 Parting advice for marketplace founders

🔥 Want to build qualified pipeline with SaaS decision-makers? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #B2BMarketing #SEO #MarketplaceStartup #RapidProductGrowth

"Discovery calls are killing your deals." This CRO explains why — and what to do instead.

Featuring Anthony Palladino, CRO at Mabl, with two decades of go-to-market experience across JetBlue, Accenture, and Electronic Arts.

Anthony breaks down why the traditional B2B sales discovery call alienates buyers, how champion-based selling actually closes deals in a compressed economy, and what CROs need to change about their sales process right now. He also shares his framework for evaluating markets through "recycled budget" vs. "disruptive budget" — and why custom ROI models written for each prospect are non-negotiable in 2025.

🎯 Why your first meeting should lead with value, not questions 💰 How to land in a CFO's top 10 funded projects 🤝 Build champions before you run discovery 📊 Custom ROI models close deals — generic decks don't 🧭 Anticipate your buyer's process before they know it

⏱️ Timestamps: 00:00 Why Anthony joined Mabl — recycled vs. disruptive budget 02:50 How AI is accelerating the need for automated testing 04:50 Moore's Law is dead — innovation now moves in days 06:00 SaaS subscription mindset changed how buyers evaluate 07:30 Why only 10 of 40 projects get funded right now 08:15 Customer examples beat product pitches every time 10:00 Domain knowledge as a competitive weapon 11:00 Helping buyers navigate their own buying process 16:30 The anti-discovery call — why Anthony refuses the old model 20:30 Editing a hypothesis beats asking "what keeps you up at night" 21:45 Anthony's two-part advice for CROs in 2025

🔥 Want to build qualified pipeline with SaaS executives who actually show up? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#B2BSales #SaaS #CRO #ProductGrowthStories #RapidProductGrowth

Genesis Digital built Kartra, Webinar Jam, and an entire SaaS suite — with zero investors. Here's how.

Featuring Sarah Jenkins, CEO of Genesis Digital.

Sarah shares how she and her late husband bootstrapped an all-in-one marketing platform from a Google Hangouts overlay into a product competing with ClickFunnels, Go High Level, and Kajabi — all funded from profits, never venture capital. Jean-Michel and Sarah cover the brutal truth about building vs. buying software, why most SaaS founders launch AI features too fast, and the dead-simple tactic (surveys) that Daymond John recommends to recover abandoned carts.

🎯 Solve your own pain point — that's your product 💡 Surveys on cart abandons convert better than new features 🛠️ Build small integrations before trying to own the platform 📧 Send 2-3 emails per week — use AI to draft, then edit 🚀 Bootstrap by cutting costs, not chasing investors

⏱️ Timestamps: 00:00 Sarah's origin story: Video Boss to Genesis Digital 02:30 Why video outsells every other content format 03:30 How Webinar Jam started as a Google Hangouts hack 05:00 Building vs. white labeling your SaaS product 06:30 Kartra vs. ClickFunnels vs. Go High Level vs. Kajabi 08:00 AI-integrated funnels and the product roadmap 10:00 Reliability over features — how Kartra handles downtime 12:30 Why Sarah stepped back as CEO and came back 14:00 Where AI is headed for internet marketers in two years 17:00 Daymond John's abandoned cart survey strategy 21:00 Bootstrapping SaaS without investors — the real math 23:00 Advice for SaaS founders in 2025: start small, sell info first

🔥 Want to build qualified pipeline with conversations, not cold email? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #InternetMarketing #BootstrappedStartup #ProductGrowthStories #RapidProductGrowth

Your marketing attribution isn't broken — you probably just gave up too early.

Featuring David Cardiel, fractional CMO who scaled Parsley from $9M to $26M and drove $100M+ ARR at TrendKite through acquisition by Cision.

Jean-Michel and David break down exactly what he did in the first 10 days at two SaaS companies to rebuild their growth engines — from ICP redefinition and win-loss analysis at every pipeline stage to building an attribution model that let him quote closed-won numbers to his CEO in the hallway. Plus, how he built custom AI assistants to run SDR teams and generate board reports without burning hours on manual data pulls.

🎯 Revisit your ICP in the first 10 days — not quarter two 📊 Run win-loss analysis across every stage of the funnel 🤝 Build operational reviews that kill cheerleading metrics 🤖 Use AI as a right hand for SDR coaching, not a crutch 💡 Test messaging with data AND creative shots in the dark

⏱️ Timestamps: 00:00 What drew David into demand gen and startups 02:00 Scaling Parsley from $9M to $26M ARR 03:45 People, process, technology — the real growth formula 06:15 Spotting a cracked foundation in SaaS orgs 07:00 ICP redefinition and win-loss analysis from day one 09:00 Testing messaging: data-driven vs. creative experiments 10:45 The "Content Analytics Made Easy" campaign that tripled traffic 11:00 Operational reviews that eliminate vanity metrics 14:00 Why giving up on attribution means updating your resume 15:45 AI as your fractional right hand in 2025

🔥 Want to build qualified SaaS pipeline through conversations, not cold spam? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #B2BMarketing #ARR #DemandGeneration #RapidProductGrowth

AI that overrode its own algorithm on April 9th and captured a 10% single-day S&P gain. Here's how.

Featuring Randy Tate, Founder of iFLIP — an AI-powered investment platform growing at 428% year-over-year with zero formal marketing spend.

Randy breaks down how iFLIP uses machine learning that actually rewrites its own trading rules — not the simple math-based bots flooding the market — and why risk-adjusted returns matter more than raw performance. He also shares hard-won lessons on scaling a B2C SaaS company organically, navigating a $10M Series A, and why your first marketing dollar should never be spent before your product is proven.

🤖 Why most "AI" trading bots aren't AI at all 📉 How iFLIP dodged the 2025 market crash automatically 💵 $7/month pricing vs. traditional wealth management fees 📊 428% growth powered entirely by word of mouth 🧠 Hire people who'd take 2/3 pay to build with you

⏱️ Timestamps: 00:00 What is iFLIP and how it differs from trading bots 01:45 Why mathematical algorithms decay over time 03:00 Point-and-click SmartFolios for non-technical investors 03:45 Real example: AI dodging the 2025 S&P drawdown 05:15 Risk-adjusted returns explained with a blackjack table 07:00 B2C growth strategy: word of mouth at scale 09:00 The cashflow trap of paid marketing in SaaS 13:00 Raising a Series A in a tough funding market 15:30 Why payback period math changes everything 17:30 Advice for founders: ship fast, listen harder, hire believers

🔥 Want to grow your SaaS pipeline without cold outreach? 👉 https://www.rapidproductgrowth.com 🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/ #SaaS #AIInvesting #StartupGrowth #ProductGrowthStories #RapidProductGrowth

Bonzo doubled its user base in one year. Here's how they grew — and what almost broke.

Featuring Molly Borst, Customer Success leader at Bonzo, the omnichannel automation platform built for mortgage professionals.

Jean-Michel and Molly break down how a sub-12-person startup hit 100% YoY user growth, got acquired, and is now stitching together three platforms to own the mortgage lead-to-close workflow. They cover the real operational pain of scaling a SaaS product through telecom compliance chaos, why human-to-human customer success still outperforms everything, and how Bonzo serves both enterprise and SMB segments without losing its edge.

🚀 How Bonzo doubled revenue with a tiny team 📱 Why 10DLC compliance nearly crushed the industry 🤝 Winning retention through empathy, not feature wars 🏗️ Serving enterprise and SMB from one platform 📊 Stacking acquisitions to own more of the funnel

⏱️ Timestamps: 00:00 Joining a startup with fewer than 12 people 02:00 What makes Bonzo different from a standard CRM 04:00 Personalizing the boring parts of the loan process 06:00 Measuring customer health through usage metrics 08:00 Growth plans for 2025 and the MMI acquisition 11:00 Biggest growth hurdle: 10DLC telecom compliance 14:30 Why human connection beats product features 16:00 Balancing enterprise and SMB go-to-market 17:00 What Molly is most excited about this year

🔥 Want to build qualified B2B SaaS pipeline through real conversations? 👉 https://www.rapidproductgrowth.com

🔗 Website: https://www.rapidproductgrowth.com 🔗 Jean-Michel on LinkedIn: https://www.linkedin.com/in/jeanmichelthink/

#SaaS #B2BSales #CustomerSuccess #MortgageTech #RapidProductGrowth

Struggling to break through the noise and consistently fill your SaaS top-of-funnel? Discover how to turn every conversation into a "million-dollar blog post" and double your pipeline—even in today's hyper-competitive B2B market.

In this interview, Jonathan Brun, CEO of Nimonik, reveals his proven inbound marketing playbook from prioritizing Search Engine Optimization and high-impact content to strategic acquisitions and lean bootstrapping. Learn how to drive sustainable ARR growth, refine your enterprise sales motion, and leverage AI as "super search" rather than a gimmick.

Key Insights:

✅ SEO-First Growth - Why shifting to an in-house SEO team skyrocketed Nimonik's demo pipeline and inbound quality. ✅ Million-Dollar Blog Post – How one timely regulatory insight and targeted content generated $1M+ in ARR. ✅ Lean Bootstrapping – Cost control, constant iteration, and buying future information over painful R&D. ✅ AI as Super Search – Integrate LLM-based chatbots to enhance compliance workflows without relying on hype.

🔥 Ready to double your demo pipeline this year? Book your free SaaS growth strategy session 👉 http://freegrowthsession.com

🔗 Nimonik Website – https://www.Nimonik.com 🔗 Connect with Jonathan Brun on LinkedIn – https://www.linkedin.com/in/jonathan-brun

#SaaS #ARR #GrowthStrategy #EnterpriseSales #SEO