How To Use Marketing Videos to Grow Your Business with Tom Breeze - Part 1 of 2

 

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Key Points and Insights

* 0:50 - Intro

* 3:39 - Why video is important in marketing? What benefits video advertising offers over Google advertising

* 6:06 - Video marketing works like a velcro

* 7:23 - Think how you want to deliver your message

* 8:57 - Video offers a strong proof point

* 9:57 - Make the right impression

* 14:40 - Be present with the viewer of the video

* 16:09 - Understand a user mindset

* 17:26 - Three types of customers

* 17:51 - Facilitating a purchase as oppose to making a sale

* 20:48 - Motivate to make a purchase

Benefits of Video Advertising

* Conveys a more powerful message.

* Engage viewers with more senses.

* Strong proof point.

* Shows transparency.

 

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